本报讯 （记者李冰）北京时间8月7日，美股上市新消费数字科技服务商乐信发布2025年第二季度未经审计财务业绩，营收 35.9亿元，环比上升15.6%；利润（Non-GAAP EBIT）6.7亿元，环比上升15.2%，多项业务核心指标持续向好。 据披露，7月份，乐信启动6000万美元回购计划。下半年开始，分红比例从净利润的25%提升到30%。两者叠加，股东回报 率有望进一步提高，充分展现公司对股东回报的重视和长期发展信心。 乐信CEO肖文杰表示："公司坚持风险驱动、数据驱动，实现精细化运营的战略转型，迎来又一个高质量增长的季度。面 对不确定的宏观环境，公司秉承审慎的经营策略，生态业务稳步增长、资产质量持续向好、盈利性持续回升，发展更加稳健。 展望未来，三季度，我们将继续稳健经营，积极发挥生态业务协同优势，提升公司经营韧性，保持风险持续下降、盈利继续增 长。因此，维持全年净利润同比大幅增长的业绩指引。" （编辑 张伟） 规模方面，第二季度该公司交易额528.6亿元；管理在贷余额1057.8亿元；用户数2.36亿；资产质量方面，风险指标连续4个 季度持续向好：新增资产FPD7环比下降约5%，全量资产入催率环比下降约 ...

Core Viewpoint - The stock price of Lexin (LX.US) has increased by 5.05% to $7.49, driven by strong Q1 2025 performance and positive market conditions [1][2][3] Group 1: Stock Performance - Lexin's stock rose by 5.05% to close at $7.49, with a trading volume of $12.4679 million [1] - After-hours trading saw a further increase of 0.4%, bringing the stock price to $7.519 [2] - The overall market was buoyed by a ceasefire agreement between Israel and Iran, with major indices rising over 1% [2] Group 2: Financial Performance - Lexin's Q1 2025 financial report showed total revenue of 3.1 billion yuan, with a GAAP net profit of 430 million yuan, reflecting a quarter-on-quarter growth of 18.6% and a year-on-year growth of 113.4% [3] - The company's take rate reached 1.58%, up from 1.31% in Q4 2024 and 0.66% in Q1 2024, indicating improved profitability [3] - Net profit margin increased from 9.9% in Q4 2024 to 13.9%, marking the highest level in three years [3] Group 3: Shareholder Returns and Analyst Ratings - Lexin announced an increase in its dividend payout ratio from 25% to 30% of net profit starting in the second half of the year [3] - Several major brokerages, including DBS and UBS, have raised their target prices for Lexin, with DBS estimating a fair value of $11 based on a projected P/E ratio of 6 times for FY 2025 [3] - The stock has previously fallen over 30% due to trade tensions, but analysts believe the current price does not fully reflect its growth potential [4] Group 4: Company Background - Lexin was established in August 2013 and is based in Shenzhen, China, focusing on connecting young consumers with new brands through its platforms [4] - The company went public on NASDAQ in December 2017 [4]

Core Insights - The article discusses how small and medium-sized enterprises (SMEs) in China are adapting to survive in a challenging economic environment characterized by a shift to a "stock economy" and the need for collaborative ecosystems [1][2]. Group 1: Survival Strategies in the Stock Economy - The transition to a "5% growth era" and the peak of internet traffic dividends have fundamentally disrupted traditional business logic, leading to a 42% year-on-year increase in customer acquisition costs for SMEs, while customer retention rates have fallen below 25% [4]. - The article emphasizes the shift from individualistic business models to collaborative ecosystems as a survival strategy for SMEs [2]. Group 2: Technological Advancements - Advanced technologies such as artificial intelligence, blockchain, and the Internet of Things (IoT) are enabling SMEs to achieve "technological equality" through collaborative alliances, allowing them to share resources and capabilities [6][7]. - The cost of technology investment for participating merchants is reduced to less than one thousand yuan, facilitating access to shared member profiles, smart replenishment systems, and dynamic pricing engines [7]. Group 3: Policy Support - The national "Together to Benefit Enterprises" initiative supports the development of inter-industry alliances, while local government reforms are promoting the digitalization of industrial clusters [8]. - In Suzhou Industrial Park, 37 manufacturing companies formed a "virtual factory" through the platform, increasing equipment utilization from 62% to 89% and reducing order delivery cycles by 40% [8]. Group 4: Ecosystem Development - The company has established a commercial network covering 17 industries and 170,000 merchants within three years, creating a unique digital ecosystem with three core mechanisms: a member value circulation system, an intelligent supply-demand matching engine, and a joint operation empowerment system [9][10][11]. - The member value circulation system allows for cross-store use of loyalty points, increasing annual consumption frequency by 2.3 times and average transaction value by 41% [9]. Group 5: Future Trends - The article outlines three evolutionary trends for inter-industry alliances: transitioning from traffic alliances to value alliances, evolving from commercial alliances to industrial communities, and expanding from domestic alliances to global ecosystems [16][17][18]. - The company has over 9.7 million active registered members and more than 160,000 alliance merchants, indicating significant growth and resource optimization [20]. Group 6: Entrepreneurial Insights - The article advises entrepreneurs to focus on selecting the right business model, particularly for those with merchant resources or those looking to enter the local life service sector [21].

Core Viewpoint - The significant rise in the stock price of Lexin (LX.US) is driven by key developments in US-China trade negotiations and the company's strong performance, marking a return to a growth trajectory [1][2]. Group 1: Stock Performance - Lexin's stock increased by 11.81% to close at $8.71, with a trading volume of $34.42 million on May 12 [1]. - The stock reached a high of $8.86 during the day, achieving its highest increase in one and a half months [1]. - The Nasdaq China Golden Dragon Index (HXC) rose by 5.40%, with several Chinese concept stocks, including Lexin, experiencing gains of over 10% [2]. Group 2: Company Performance - Lexin's performance indicators have shown consistent improvement, with early risk indicators for new assets decreasing by approximately 8% and 9% for FPD7 and FPD30+, respectively, in Q4 of the previous year [2]. - The company's profits have significantly improved, with Non-GAAP EBIT for the last four quarters being $282 million, $307 million, $409 million, and $460 million, reflecting sequential growth rates of 9%, 33.2%, and 12.5% [2]. - The market holds a generally optimistic view regarding Lexin's upcoming quarterly performance due to its established growth trend [2]. Group 3: Shareholder Returns - Lexin plans to increase its dividend payout ratio to 25% of net profits starting this year, continuing its tradition of biannual dividends [3]. - The company will distribute approximately $0.11 per ADS in cash dividends for the second half of the year, with payments scheduled for May 16 [3]. - Several major brokerages, including UBS and Citigroup, have raised their target price for Lexin, with UBS increasing it to $13.6, a 41.7% increase from the previous target of $9.6 [3].