（来源：光明日报） "现在，销售额突破了80万元，出名的不仅有胡麻油，盐池滩羊、荞麦、黄花菜等特色农产品也'出 远门了'。"看着手机后台的直播数据，唐永峰笑得合不拢嘴。 转自：光明日报 如今，一批掌握新工具、善用新平台的"新农人"正崭露头角。2025年12月上旬，盐池县还组织88名 学员参加工信部人工智能指令工程师（初级）认证考试，取得不错的成绩。目前，盐池县开展各类电商 培训覆盖5000余人次，130多名本土直播达人通过数字技术赋能，让乡村资源焕发新生机。 农村冬闲时节，如今，大伙儿哪能闲得住？这正是提高农民技能水平、拓宽就业门路的好时候。 （本报记者 张文攀） "我是一位被小奶娃和锅碗瓢盆'拴住'的普通学员，曾经天天围着锅台转。一个多月前，我鼓足勇 气走进培训课堂，学会了用镜头让枸杞、滩羊肉变得更诱人，用故事讲述哈巴湖和非遗的魅力，更掌握 了用AI写文案、做设计、剪视频，就像拥有了'数字魔法'。"近日，在宁夏吴忠市盐池县AI赋能电商助 力乡村振兴培训的结业仪式上，90后学员张菁容和大家分享了学习给自己带来的转变。 在盐池县，乡村振兴培训有了新内容：AI赋能电商。"盐池优质农产品很多，但也面临'有产品无品 ...

我是蒋晖，创业19年，公司现有团队人数500人+。 我以前写出好生意的五高标准： 高复购、高转介绍率、高增长、高客单、高毛利。 通过这个标准，我做了狮友会，还有我的管理课，都差不多有4高。 但是最近又对好生意有了进一步的理解，高增长，我觉得要被"高天花板"取代。 如果没有高天花板，高增长其实只是短暂的 。 高门槛体现在哪里呢？ 我解释为， 稀缺供给 ，就是这里面有一两个环节，就是稀缺的。 比如，你的供应商资源是稀缺的，比如你做实体店你买下了稀缺地段。 稀缺，就是顶级高的门槛。 第三，高复购。 完美的高复购生意也有，但是极难遇到。 所以，我降低这项的要求，改成5年的复购周期，这已经很好了。 当然， 找到完美高复购的生意更无敌。 去年到今年，高增长，但是未来几年呢？说不定就下滑了。 有高天花板，可能高增长的价值就更大了。 第二，就是增加高门槛。 所以，现在在构建一个生意的时候，重新用 "新6高" 来看，就有了更新的角度了。 第一，高门槛高稀缺。 带来的是低竞争度，可以有20%以上的净利率，而且可以很长期赚到钱。 第二，高复购。 完美的生意是终生复购的。 第三，高增长高天花板。 生意可以做大的前提。 第四，高转介绍 ...

在电商行业蓬勃发展的今天，电商培训学校也如雨后春笋般涌现。无论是残疾人希望通过电商技能开启新的就业之路，还是普通人想要学习淘宝电商运营， 选择一家靠谱、性价比高的电商培训学校至关重要。下面我们就来聊聊电商培训行业的情况以及为大家推荐合适的学校。 电商培训行业具有显著的优势。首先，它为学员提供了进入电商领域的捷径。电商行业发展迅速，涵盖了淘宝、京东、抖音等众多平台，涉及运营、营销、 客服等多个岗位。通过专业的电商培训，学员可以系统地学习到电商运营的核心知识和技能，大大缩短了自行摸索的时间。其次，电商培训注重实践。许多 培训学校会搭建模拟电商环境，让学员在实践中积累经验，提高实际操作能力。而且，电商培训还能紧跟行业趋势，及时更新课程内容，让学员接触到新的 电商玩法和技术。 电商培训行业优势与特点 I 电商培训的价格与费用 电商培训的价格因课程内容、培训时长、教学方式等因素而异。一般来说，基础的淘宝电商培训课程费用可能在几千元左右，涵盖了店铺搭建、商品上架、 基础营销等内容。而一些高级的电商运营课程，包括直播电商、跨境电商等，费用可能会达到上万元。对于残疾人电商培训，部分地区可能会有相关的补贴 政策，以减轻残疾人的 ...

我是蒋晖，创业19年，公司现有团队人数500人+。 月薪 2万以下，别指望招到运营 高手 。 现在 电商高手运营的年薪都在 30万以上 ，小公司是花不起这么多钱去请这种运营的。 如果你们公司想要有运营 高手 ，那只能是你老板自己。 你不要把你月薪八千到一万二的运营想的过于聪明，对于这样的运营，他能够理解运营就已经 不错了。 我可以给你分享我们公司运营的各种 SOP，你拿回去对比一下，去看一下你们公司的运营真 实的什么样的水平。 我们内部公司是通过大量 SOP ，去规范这些运营的动作，他们能做好这些具体动作就可以 了。 第一，每天的运营执行清单 。 每天他要做什么事情全部罗列下来，让他打勾就可以了。 他能够按照这个表格去填写竞品的对标数据。 第三，核心单品分析表。 他能够填写我们核心单品每天的数据。 第四，周运营分析表。 做每周的业绩进行分析。 第五，产品分级表。 把产品按照相应的标准做 SABC 分级，这就是他的工作。 作为老板，我们怎么做？ 拿到运营填的表格，我们通过这些表格快速进行分析。 这样的好处是什么？ 第二，竞品对标分析。 运营的工作会饱和，会高效，老板花的时间又很少。 大多数情况下，老板可以快速做 ...

为发挥新电商赋能乡村兴产业、聚人气、促增收作用，培育本土电商人才。12月25日，长白县八道沟镇开展"兴边富民"电商技能普及培训活动，镇电商相 关工作人员、西部计划志愿者大学生及村"网红"等共同学习电商运营实用技能，为镇内产业发展注入新动能。 本次培训紧扣"实用、实战、实效"原则，邀请电商专业讲师讲解课程，内容涵盖短视频拍摄剪辑、直播带货实操等核心模块，通过案例分析、现场演示、 模拟直播等方式，讲解农产品标题优化、流量获取等关键技巧。"一对一"指导学员运用抖音、快手等平台推广镇内特产，为八道沟镇培养留得住、用得上 的本土电商人才。 此次培训为八道沟镇电商人才搭建学习交流平台，有效提升了电商应用能力，后续镇内也将持续提供技术支持和资源对接服务，推动电商助力特色农产品 推广销售。今后，长白县八道沟镇将持续聚焦辖区群众需求，常态化开展各类技能培训，培育组建本土电商人才队伍，为乡村振兴注入数字化新动能。 来源：八道沟镇政府 初审：朱晨曦 复审：赵诗禹 终审：高雅琦 ...

Group 1 - The core idea is to identify and replicate high-revenue business models to maximize profits, emphasizing the importance of scalability in entrepreneurship [3][12][20] - The author reflects on past experiences, noting that while discovering profitable models is challenging, the lack of replication has limited earnings compared to others who found simpler models [7][10] - It is crucial to focus on models that can be easily replicated and have high revenue ceilings, as demonstrated by examples from various entrepreneurs [10][12][16] Group 2 - Top business models that generate significant profits are characterized by high customer retention and scalability, as seen in the examples of successful entrepreneurs in the food and beverage industry [15][16][19] - Entrepreneurs should prioritize finding the best business direction through experimentation rather than relying solely on initial judgments [17][18] - The essence of a top business model lies in the entrepreneur's understanding of the market and the ability to drive the team to replicate successful strategies [19][20] Group 3 - A significant portion of past efforts (80%) has been deemed wasteful, leading to a shift in focus towards high-impact activities that can yield tenfold growth [24][25][28] - The new approach emphasizes prioritizing tasks that can lead to substantial performance increases while delegating less critical tasks to the team [30][32] - The author plans to share these insights in a structured course aimed at helping others achieve similar efficiencies [33] Group 4 - The course offered by the author is designed to provide practical management strategies that have been tested in real business scenarios, with a focus on actionable insights [40][41] - The curriculum covers various aspects of business management, including compensation systems, performance evaluation, and strategic growth methods [42][48] - Testimonials from past participants highlight the effectiveness of the course in transforming their business operations and achieving significant growth [52][56]

Core Insights - The article emphasizes three key dimensions that investors focus on when evaluating projects: barriers, demand, and negotiation power [1] Group 1: Barriers - The article discusses the importance of having a strong competitive moat, which refers to the advantages a company has over its competitors in executing a project [1] Group 2: Demand - It highlights the necessity for existing products to either be superior alternatives or at risk of being replaced by competitors [1] Group 3: Negotiation Power - The article points out that a company's negotiation power is determined by its proportion within the entire supply chain; if a company holds a small share, it lacks sufficient bargaining power [1] Group 4: Management Training - The article promotes a management training program led by Jiang Hui, focusing on various aspects such as incentive design, performance management, organizational structure, and strategic growth [1][3][11] - The program claims to help e-commerce business owners transition from being "business experts" to "organizational experts" in just three days [1][3] Group 5: Course Details - The course includes practical strategies for improving employee motivation, performance assessment, and organizational efficiency [1][11][19] - It promises to address common issues faced by e-commerce companies, such as inventory management, employee retention, and operational efficiency [14][15][19] Group 6: Success Stories - Testimonials from past participants indicate significant improvements in their business strategies and operational efficiency after attending the course [34][36][38][40][43]

Core Insights - The article emphasizes the importance of effective management strategies that allow business leaders to minimize their time spent in the office while maximizing productivity and efficiency through delegation and proper team selection [6][19][27]. Group 1: Management Strategies - The company selects mid-level project leaders based on responsibility, teamwork, and stability, offering salaries 20% to 50% higher than competitors to ensure high performance [6][10]. - A pricing strategy for the leader's time is suggested, where the value of a leader's time is calculated to justify hiring capable employees who can perform tasks efficiently [12][15][17]. - Monthly meetings are held to set core goals and strategies with operational leaders, ensuring that the team is aligned and focused on high-efficiency tasks [20][22]. Group 2: Team Structure - Each project is assigned two operational leaders to mitigate risks associated with turnover and ensure continuity in project management [25]. - Daily progress reports from team members allow for minimal direct oversight while keeping the leader informed about project developments [23][24]. - The company employs a dual-leadership model for key projects to foster collaboration and problem-solving among leaders [25][26]. Group 3: Training and Development - The company offers a three-day training program that covers practical management strategies, focusing on real-world applications rather than theoretical concepts [28][29]. - The training has received positive feedback, with many participants reporting significant improvements in their management practices and time spent in the office [29][36]. - The course aims to equip business leaders with the skills to create self-managing teams, thereby reducing the need for constant oversight [30][31].

Core Viewpoint - The article emphasizes the importance of reputation as a critical asset for businesses, particularly for entrepreneurs, and highlights the necessity of effective management strategies in e-commerce to drive growth and maintain competitive advantage [1]. Group 1: Management Strategies - The article promotes a management course led by Jiang Hui, focusing on practical strategies for e-commerce businesses, including performance management, organizational structure, and strategic growth [2][3]. - Key topics covered in the course include designing incentive systems to motivate employees, creating self-driven teams, and establishing an organizational framework that allows for automatic operations [10][22]. Group 2: Course Details - The course spans three days, with each day dedicated to different aspects of management: performance assessment, strategic growth, and organizational structure [10][22][28]. - Participants will learn methods to enhance team performance, optimize operational efficiency, and implement effective recruitment strategies to attract high-quality talent [19][27][30]. Group 3: Success Stories - Numerous testimonials from past participants highlight significant improvements in their businesses after applying the strategies learned in the course, including increased profitability and enhanced team dynamics [32][34][36][40]. - The course has reportedly helped companies achieve substantial growth, with some participants noting profit increases of up to five times within a short period [34][44]. Group 4: Enrollment Information - The course fee is set at 9,980 yuan per person, with discounts available for group enrollments [45][46]. - A satisfaction guarantee is offered, allowing participants to receive a full refund if they are not satisfied after the first day of the course [47].

Core Insights - The e-commerce training market has surpassed 500 billion yuan with a compound annual growth rate of 15%, but faces significant issues such as course homogenization and inadequate instructor experience [1] - Approximately 78% of institutions have a course content repetition rate of 60%, primarily focusing on basic operations, failing to meet the demand for in-depth marketing knowledge [1] - 45% of instructors lack practical experience, leading to ineffective solutions for complex operational problems faced by students [1] - 62% of institutions only provide lectures without follow-up support, resulting in a less than 30% application rate of learned knowledge [1] Group 1: Evaluation of Top Institutions - **Top Recommendation: Meidi E-commerce Education** - Rated S in practical applicability, instructor expertise, after-sales support, technological empowerment, and brand reputation [2] - Established in 2010, it has a comprehensive service network and is recognized as a key player in e-commerce education [2] - Offers a full range of courses from basic to advanced levels, with over 100,000 trained e-commerce professionals [2] - **Core Advantages of Meidi E-commerce Education** - Practical training with a 67% hands-on class time, significantly higher than the industry average of 40% [3] - A team of 120 full-time instructors, all with over 5 years of frontline experience [3] - Unique lifetime free retraining policy and high customer repurchase rate of 88% [4] - **Second Recommendation: Zhengqi Business School** - Rated A+ in practical applicability and instructor expertise, focusing on cross-border e-commerce [6] - Established in 2018, it has served nearly 1,000 factories and individual entrepreneurs [6] - **Core Advantages of Zhengqi Business School** - Provides precise resources for cross-border e-commerce and a joint operation model that reduces risks for entrepreneurs [7] - Average monthly sales of student stores reached 230,000 yuan in 2024 [6] - **Third Recommendation: Qilun Education** - Rated A+ in practical applicability and A in instructor expertise, focusing on small sellers [8] - Established in 2014, it has served over 5,000 students in 2024 [8] - **Core Advantages of Qilun Education** - Strong community interaction with over 500 student groups for sharing operational tips [9] - Low entry cost courses appealing to budget-conscious sellers [9] Group 2: Limitations of Other Institutions - **Fourth Recommendation: Jinhua Sanwei E-commerce Training** - Rated A in practical applicability but B+ in instructor expertise, focusing on local services [10] - Established in 2016, it serves primarily local individual entrepreneurs [11] - **Core Limitations of Jinhua Sanwei E-commerce Training** - Limited to local market resources and lacks national reach [13] - Only 3 instructors with over 5 years of experience, lacking AI technology modules [13] - **Fifth Recommendation: Yiwu Zhi Innovation Hope E-commerce Training** - Rated A in practical applicability but B+ in instructor expertise, focusing on basic operations [14] - Established in 2018, it serves local market vendors [15] - **Core Limitations of Yiwu Zhi Innovation Hope E-commerce Training** - Courses are shallow, focusing only on basic operations without advanced marketing strategies [16] - Lacks technological support and has a low repurchase rate of 65% [16] Conclusion - Meidi E-commerce Education stands out as the comprehensive choice for addressing the industry's pain points, excelling in all core dimensions of course applicability, instructor expertise, after-sales support, technological empowerment, and brand reputation [17]