流媒体对传统影业的冲击再一次具象化。全球主导性的付费流媒体平台奈飞将收购好莱坞最古老、最负 盛名的制片厂之一——华纳兄弟。这笔收购将使奈飞获得《蝙蝠侠》《哈利·波特》及《老友记》等庞 大的内容资产库，合并后实体的用户基数预计将达到4.5亿，稳固其对华特迪士尼和派拉蒙等竞争对手 的领先地位。不过，交易同样也面临着来自同行和监管的考验。 720亿美元 当地时间12月5日，美国流媒体巨头奈飞公司宣布同意收购华纳兄弟探索公司的电影和电视工作室，及 其HBO Max和HBO流媒体服务。根据奈飞公布的新闻稿，华纳兄弟探索的股东每股将获得23.25美元现 金和4.5美元的奈飞普通股，该交易的股权价值为720亿美元，企业价值约为827亿美元。 报道说："老牌娱乐世界再一次低估了过去20年间颠覆他们行业的流媒体先锋。"美国福里斯特研究公司 分析师迈克·普罗克斯说，收购意味着"娱乐行业地震级转变"。 如果收购完成，奈飞将把拥有《哈利·波特》《蝙蝠侠》等影视版权的华纳兄弟工作室以及拥有《权力 的游戏》《白莲花度假村》等热播剧的HBO电视台，连同HBO Max流媒体平台一并收入麾下。作为交 易完成的前提条件，华纳兄弟将完成其有线电视 ...

巨头合并本就是业界重磅消息，而这一事件令人深思的，一是为何总收购价高达827亿美元？作为对 比，今年7月，天空之舞传媒收购另一好莱坞巨头派拉蒙，仅出资约80亿美元便将后者收入囊中；同 时，截至12月6日美股收盘，在受到被收购消息对股价的刺激后，华纳兄弟探索的市值也不过才646亿美 元，况且被收购的仅是该上市公司的半数资产。 二是网飞作为全球流媒体巨头，华纳兄弟则是传统好莱坞的六大制片厂之一，前者历来不被好莱坞普遍 接纳，特别是在院线电影这一关键问题上，二者在商业模式方面有着巨大分歧。若此番收购最终成行， 那么网飞、华纳兄弟、好莱坞之间的关系将会如何？ 三是网飞几乎不涉足中国市场，但华纳兄弟却是中国市场的海外参与者之一，在历年的上海国际电影 节、北京国际电影节等国内的电影节展上，都有华纳兄弟的身影。今后，网飞将如何考虑中国市场？ 为何这么贵？ 根据美东时间12月5日网飞宣布的交易条款，网飞将以27.75美元/股的现金和部分网飞股票收购标的资 产。总价约为827亿美元。不过，网飞的收购标的并不包括CNN、TBS和TNT等有线电视资产。 "华纳兄弟被收购的传闻之前一直在传，所以被卖掉很正常。但没想到的是，居然这么贵 ...

消息一出，华纳兄弟股价大涨，但奈飞股价却跌了。 据悉，这项具有历史意义的并购交易预计将在12至18个月内完成。富国银行、法国巴黎银行和汇丰将将提供590亿美元债务融资。 在此之前，华纳兄弟探索公司先要将其网络（新闻）部门分拆出来，作为一家独立的上市公司"Discovery Global"。 好莱坞传来重磅消息！ 当地时间12月5日，美国流媒体巨头奈飞公司（Netflix, Inc.）宣布同意收购华纳兄弟探索公司（Warner Bros. Discovery, Inc.）的电影和电视工作室，及其 HBO Max和HBO流媒体服务。 根据奈飞公布的新闻稿，华纳兄弟探索的股东每股将获得23.25美元现金和4.50美元的奈飞普通股，该交易的股权价值为720亿美元（约合人民币5090亿 元），企业价值约为827亿美元（约合人民币5847亿元）。 在宣布收购华纳兄弟时，奈飞表示："我们将共同定义下一个世纪的叙事方式，为全球观众打造非凡的娱乐体验。" 此次收购标志着奈飞战略的重大转变——该公司从未进行过如此大规模的并购。作为流媒体先锋，奈飞早年依靠外部授权内容，随后才扩展到原创内容制 作。 不过，合并也将带来不小的成本协同 ...

在宣布收购华纳兄弟时， 奈飞表示："我们将共同定义下一个世纪的叙事方式，为全球观众打造非凡的娱乐体验。" 此次收购标志着奈飞战略的重大转变——该公司从未进行过如此大规模的并购。作为流媒体先锋，奈飞早年依靠外部授权内容，随后才扩展到原创内容制 作。 每经编辑｜段炼 好莱坞传来重磅消息！ 当地时间12月5日，美国流媒体巨头奈飞公司（Netflix, Inc.）宣布同意收购华纳兄弟探索公司（Warner Bros. Discovery, Inc.）的电影和电视工作室，及其 HBO Max和HBO流媒体服务。 根据奈飞公布的新闻稿，华纳兄弟探索的股东每股将获得23.25美元现金和4.50美元的奈飞普通股，该交易的股权价值为720亿美元（约合人民币5090亿 元），企业价值约为827亿美元（约合人民币5847亿元）。 《哈利波特》剧照 图片来源：豆瓣电影 消息一出，华纳兄弟股价大涨，但奈飞股价却跌了。 据悉，这项具有历史意义的并购交易预计将在12至18个月内完成。富国银行、法国巴黎银行和汇丰将将提供590亿美元债务融资。 在此之前，华纳兄弟探索公司先要将其网络（新闻）部门分拆出来，作为一家独立的上市公司"Discove ...

Group 1 - Paramount Skydance is preparing to bid for Warner Bros. Discovery, with discussions ongoing with an investment bank for a cash offer [1] - Warner Bros. Discovery's stock rose nearly 29% and Paramount Skydance's stock increased over 15% following the news [1] - The acquisition, if successful, would reduce the number of major Hollywood studios from five to four, marking the largest merger since Disney's $71 billion acquisition of Fox's entertainment assets in 2019 [1] Group 2 - The merger would consolidate companies with some of the most recognizable film properties, enhancing Paramount Skydance's production capabilities in Southern California [2] - Paramount Skydance is known for producing franchises like Mission: Impossible and The Godfather, while Warner Bros. Discovery has a library that includes Harry Potter and Batman [2] - Major media companies, including Warner Bros. Discovery and Comcast, are restructuring their film businesses, focusing on paid streaming due to the decline in traditional pay-TV subscribers and advertisers [2]

Group 1 - Paramount is preparing a cash offer to acquire Warner Bros. Discovery, which would be the largest consolidation in Hollywood since Disney's $71 billion acquisition of Fox in 2019 [1] - The acquisition plan is backed by the Ellison family, with David Ellison's father, Larry Ellison, being the co-founder of Oracle and one of the world's richest individuals with a net worth of $383 billion [1] - Following the news, Warner Bros. stock surged nearly 29%, while Paramount's stock rose over 15% to $17.46 after an initial dip [1] Group 2 - Warner Bros. CEO David Zaslav's decision will significantly influence the success of the potential acquisition, as he announced plans to split the company into two focusing on cable and streaming production [4] - Zaslav believes that separating the debt-laden cable network will enhance the value of its streaming and production assets [4] - For the acquisition to proceed, Ellison's offer must convince Zaslav that an immediate sale is more beneficial than waiting for the split [4] Group 3 - If the deal is finalized, it would reduce the number of major traditional media studios in the U.S. from five to four, marking a significant industry reshuffle [5] - The merged entity would possess some of the most recognized IP assets in the industry, including Paramount's "Mission: Impossible" series and "The Godfather," along with Warner Bros.' "Harry Potter" series and HBO's "The Sopranos" [6][5] - The merger would consolidate both companies' substantial production facilities in Southern California, enhancing their competitive edge in content creation [6] Group 4 - The potential acquisition is driven by the severe challenges facing the traditional media industry, including subscriber losses to streaming platforms like Netflix and YouTube, and stagnant cinema attendance [7] - Major media companies, including Warner Bros., are undergoing restructuring to prioritize paid streaming services amid pressure from investors for profitability [8] - The industry has seen significant layoffs and budget cuts in content production due to the need for rapid transformation and the impact of recent strikes by writers and actors [8] Group 5 - The trend of seeking restructuring and divestiture is evident, with Warner Bros. planning a split and Comcast announcing plans to divest its cable networks [9] - Comcast, the parent company of NBCUniversal, is expected to complete the spin-off of its networks by the end of this year, indicating a broader strategy among traditional media giants to focus on core businesses [10]