第三十八届太阳岛雪博会标志性雪塑景观"雪人先生"在哈尔滨太阳岛风景区亮相。王 东摄 （新华 社发） 12月17日，第二十七届哈尔滨冰雪大世界开门迎客，园区以"冰天雪地 童话世界"为主题，为游客 奉上又一年的冬季冰雪乐园。 两年前凭借独特的冰雪景观、"花式宠客"的文旅服务爆火后，黑龙江哈尔滨跃升为冬游热门目的 地。为了实现从"一季红火"到"四季常青"，哈尔滨从景区升级、业态创新、主客共享等方面精准发力， 在"变"与"不变"中书写出圈之后的新答卷。 重构城市老地标 歌曲《太阳岛上》曾是一代人的心头记忆。跟随歌声，走进哈尔滨太阳岛景区，这一松花江畔的城 市地标有了更丰富的玩法。 冰雪季增添新体验 冰雪是哈尔滨"出圈"的起点，也是城市文旅的核心资源。今年冰雪季，哈尔滨有哪些新玩法、新体 验？ "作为哈尔滨冰雪季的'核心 IP'，第二十七届冰雪大世界园区将创'历届之最'。"据哈尔滨冰雪大世 界设计研发部部长丛配玉介绍，今冬园区规模再度刷新，建设面积从100万平方米扩至120万平方米，用 冰量达40万立方米。通过收集上个冰雪季游客的反馈意见，园区既保留受欢迎的体验项目，又提升新项 目的互动性和科技感。 据了解，今年冰雪大 ...

Group 1 - The opening of Zhonghai Dajixiang in Beijing attracted 200,000 visitors on its first day, showcasing the blend of traditional and modern commercial spaces [1] - The "first store economy" is gaining momentum in Shanghai, with 365 new first stores established in the first five months of the year, indicating a rapid growth in this sector [7] - Chengdu has seen 148 first stores open in the first quarter of this year, contributing to a vibrant commercial landscape [7] Group 2 - New commercial landmarks are emerging by combining culture, commerce, and leisure, meeting diverse consumer needs and driving consumption upgrades [11] - The transformation of historical sites, such as the old printing factory in Guiyang into "New Print 1950," illustrates the successful integration of industrial heritage with modern retail experiences [9][10] - The commercial district of Zhangyuan in Shanghai has attracted over 30 brands to open their first stores, with an average of 1.5 global launches per week and daily foot traffic of 30,000 [2][7] Group 3 - The innovative use of space in urban renewal projects, such as the preservation of historical architecture while introducing modern commercial functions, enhances both environmental quality and community engagement [14][15] - The integration of cultural elements into modern business practices is becoming a key driver for attracting younger consumers and revitalizing traditional shopping areas [12][15] - The "first store matrix" strategy is effectively reshaping urban commercial landscapes, enhancing customer experiences through unique offerings [8][10]