文旅升级
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哈尔滨文旅的“变”与“不变”
Ren Min Ri Bao Hai Wai Ban· 2025-12-17 07:52
第三十八届太阳岛雪博会标志性雪塑景观"雪人先生"在哈尔滨太阳岛风景区亮相。王 东摄 (新华 社发) 12月17日,第二十七届哈尔滨冰雪大世界开门迎客,园区以"冰天雪地 童话世界"为主题,为游客 奉上又一年的冬季冰雪乐园。 两年前凭借独特的冰雪景观、"花式宠客"的文旅服务爆火后,黑龙江哈尔滨跃升为冬游热门目的 地。为了实现从"一季红火"到"四季常青",哈尔滨从景区升级、业态创新、主客共享等方面精准发力, 在"变"与"不变"中书写出圈之后的新答卷。 重构城市老地标 歌曲《太阳岛上》曾是一代人的心头记忆。跟随歌声,走进哈尔滨太阳岛景区,这一松花江畔的城 市地标有了更丰富的玩法。 冰雪季增添新体验 冰雪是哈尔滨"出圈"的起点,也是城市文旅的核心资源。今年冰雪季,哈尔滨有哪些新玩法、新体 验? "作为哈尔滨冰雪季的'核心 IP',第二十七届冰雪大世界园区将创'历届之最'。"据哈尔滨冰雪大世 界设计研发部部长丛配玉介绍,今冬园区规模再度刷新,建设面积从100万平方米扩至120万平方米,用 冰量达40万立方米。通过收集上个冰雪季游客的反馈意见,园区既保留受欢迎的体验项目,又提升新项 目的互动性和科技感。 据了解,今年冰雪大 ...
夏日经济“热”起来 消暑纳凉消费场景“花”样上新激发消费新潜力
Yang Shi Wang· 2025-06-09 02:55
Group 1: Indoor and Outdoor Summer Activities - Indoor skiing in Shanghai has gained popularity, with an average daily footfall exceeding 6,000 visitors since its opening in September 2024, leading to high hotel occupancy rates nearby [4] - In Guangdong's Qinyuan, a rafting experience offers a thrilling ride with a total drop of 378 meters, set in a forested area, enhancing the summer experience for tourists [8] - Water parks in Henan are experiencing peak visitor numbers, with attractions like giant wave pools and rainbow slides being particularly popular [16] Group 2: Cultural and Historical Experiences - The immersive performance "Only This Langya" in Shandong's Langya Ancient City combines local culture and history, featuring significant historical figures and events [20][26] - The performance utilizes advanced stage effects to recreate historical battles, attracting tourists and enhancing their cultural experience [23] - Langya Ancient City's popularity has significantly boosted tourism revenue, with an average of 60,000 daily visitors during the 2025 Spring Festival, leading to full hotel occupancy [28] Group 3: Unique Culinary Experiences - In Fuzhou, the traditional dessert "ice rice" is highlighted as a summer delicacy, combining sweet syrup with fresh fruits and glutinous rice [11][13] - The unique culinary offerings in Xinjiang's Turpan, such as eggs cooked in natural heat, attract tourists seeking to experience the local flavors during the high temperatures [32]
“江畔钢琴师”火遍全网 武汉将滨水浪漫玩出新高度
Chang Jiang Ri Bao· 2025-05-20 00:31
Group 1 - The video of "playing piano under the Yangsigang Yangtze River Bridge in heavy rain" has sparked widespread discussion, showcasing Wuhan's unique urban charm and promoting a new cultural tourism trend of "Come to Wuhan, listen to the river and watch the tide" [1] - Wuhan is accelerating its development as a world-renowned cultural tourism destination, focusing on cultural essence and trendy media to rejuvenate its millennia-old cultural heritage [1] Group 2 - Social media posts about "Wuhan riverside check-in spots" have nearly one million views, highlighting the city's natural endowments transformed into poetic experiences with numerous popular check-in locations [2] - Young people are drawn to the picturesque sunset views at various locations, such as the "Sunset Orange Sea" at Wuchang Hanyangmen Wharf, creating a vibrant atmosphere for capturing beautiful moments [2] - East Lake offers a romantic waterfront experience with various attractions, including the famous sunrise at Lingbo Gate Bridge and a range of water sports, allowing residents to enjoy a "riverside vacation" without leaving the city [2] Group 3 - Wuhan is integrating nature with cultural experiences, creating immersive cultural products that allow residents and tourists to engage with the Yangtze River culture in their daily lives [3] - Innovative urban planning has led to unique cultural events, such as the "Yangtze Deck Sound Party" and outdoor movie screenings, enhancing the cultural landscape along the river [3] - The "Sunset Flight" at Wuchang Hanyangmen Wharf and immersive performances telling the story of Yue Fei are examples of how the city is enriching its cultural offerings [3]
京西王平镇千年古道旁开启诗意露营
Xin Jing Bao· 2025-05-01 11:56
Group 1 - The "First Flower Young Ancient Road Camping Festival" in Wangping Town, Beijing, will run from April 30 to June 30, featuring various activities such as music festivals, camping markets, coffee experiences, outdoor sports, and pet gatherings, aimed at integrating mountain ecology with ancient road culture to support rural revitalization and cultural tourism upgrades [1][2] - Wangping Town is located at the junction of deep and shallow mountainous areas in western Beijing, rich in cultural heritage and industrial relics, and has initiated a development plan focusing on five major clusters, including ecological landscapes, ancient villages, and cultural tourism [2] - Since February 2025, Wangping Town has launched cultural tourism upgrade projects, establishing 15 new landmarks and optimizing resource allocation in specific areas, with a focus on creating a "poetic countryside" experience centered around the historical and cultural significance of the region [2][3] Group 2 - From May 1 to 3, Wangping Town will host various activities such as family-friendly spring picking and hiking along the ancient road, along with multiple camping events throughout the season, allowing visitors to camp near historical sites and enjoy nature [3]