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杭州余杭直播电商技能大赛决赛结束
Sou Hu Cai Jing· 2025-07-31 16:49
Group 1 - The core event is the "2025 Yuhang District Live E-commerce Skills Competition" held in Yuhang District, Hangzhou, showcasing the professional skills and innovative vitality of live e-commerce practitioners [1][3] - 30 contestants competed by promoting local products such as Jing Mountain tea, Luni honey pear, and Zhongtai bamboo flute within a 12-minute live session, testing their product understanding and on-the-spot performance [3] - The competition included a practical live demonstration followed by a written exam to assess theoretical knowledge, with the final scores combining both practical and theoretical performances [3] Group 2 - Ding Jiawen from Hangzhou Yuhang Jiangyun Musical Instruments Co., Ltd. won the competition, receiving a prize of 10,000 yuan and the title of "Yuhang District Skills Champion," while the top six contestants received corresponding prizes and certificates [3] - The event aimed to stimulate consumer vitality, promote industrial upgrading, and support common prosperity through the development of live e-commerce talent [3][4] - Yuhang District is actively advancing the construction of a skilled workforce in the e-commerce sector, with over 70 member companies in the e-commerce union and training more than 500 professionals annually [4]
把特产“播”出圈 余杭电商“新播力”开秀
Hang Zhou Ri Bao· 2025-07-29 02:45
Group 1 - The core event is the "2025 Yuhang District Live E-commerce Skills Competition," showcasing local products and the talents of live streamers [1] - The competition featured 30 participants promoting over ten local specialties, including Jing Mountain tea and Luni honey pear, through engaging live streaming presentations [1] - The competition format required participants to complete a full live streaming process within 12 minutes, testing their product understanding and on-the-spot performance [1] Group 2 - Post-competition, a representative from the winning participants announced the "Compliance Live Streaming and Shared Governance" initiative, encouraging e-commerce practitioners to operate within regulations and contribute to community governance [2] - The event highlighted the role of live e-commerce in stimulating consumer activity, promoting industrial upgrades, and supporting common prosperity [2] - A signing ceremony took place to enhance the role of e-commerce in promoting Yuhang's unique agricultural products and supporting rural revitalization, with two e-commerce companies reaching cooperation agreements with local agricultural entities [2] Group 3 - Yuhang District is actively developing a skilled workforce in the e-commerce sector, focusing on knowledge-based and innovative talent [2] - The local e-commerce (live e-commerce) union has over 70 member companies, covering more than 5,000 e-commerce practitioners, and trains over 500 professionals annually [2]
“中泰竹笛” 有了地标品牌
Mei Ri Shang Bao· 2025-06-24 23:45
Core Viewpoint - The successful registration of the "Zhongtai Bamboo Flute" geographical indication trademark marks a significant step in protecting and promoting the local bamboo flute industry in Yuhang District, Hangzhou, enhancing its market position and cultural significance [1]. Group 1: Industry Development - Yuhang District is recognized as the "Hometown of Chinese Bamboo Flute," producing over 85% of the domestic and international market share, with an annual output value of 350 million yuan [1]. - The local government has actively promoted the quality improvement and efficiency enhancement of the "Zhongtai Bamboo Flute" through various initiatives since 2021, contributing to rural prosperity and local economic development [1]. Group 2: Standardization Efforts - The Yuhang District Market Supervision Administration has collaborated with various institutions to establish a comprehensive standard system for the bamboo flute industry, covering the entire production process from raw material control to packaging [2]. - Multiple standards, including the Zhejiang manufacturing standard for "Zhongtai Bamboo Flute" and the local standard for geographical indication products, have been released, marking a significant achievement in standardization efforts [2]. Group 3: Brand Protection - The rise in counterfeit products and the influx of non-local raw materials have posed challenges to the "Zhongtai Bamboo Flute" brand, prompting the local authorities to register the geographical indication trademark to protect local enterprises [3]. - Measures have been implemented to regulate the use of the trademark, allowing only designated enterprises to use special marks, thereby safeguarding the interests of local businesses and promoting brand integrity [3].