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告别“融资愁”,资源“活”起来!这场银企对接活动赢麻了
Sou Hu Cai Jing· 2025-08-25 09:41
Group 1 - The event "Breaking the Financing Dilemma and Stimulating the Vitality of Private Enterprises" was held to address the financing challenges faced by private enterprises in Pingshan District, focusing on building an efficient platform for bank-enterprise connections [1][3] - The meeting invited representatives from financial institutions to present their unique financial products and services, aiming to enhance the connection between banks and enterprises, thereby invigorating enterprise development [3][8] - Financial institutions showcased various financial products tailored for small and micro enterprises, emphasizing personalized services to meet the specific needs of different businesses [8][11] Group 2 - The event included a discussion on the role of technology insurance in mitigating risks throughout the research and development cycle, highlighting its importance in safeguarding intangible assets and boosting innovation [9][11] - The Pingshan District has proposed measures to strengthen financial support for small and micro enterprises, including exploring loan risk-sharing mechanisms and enhancing the role of insurance [11][12] - The direct engagement between banks and enterprises allowed for a better understanding of the real operational challenges faced by businesses, facilitating more effective financial services [12][14] Group 3 - The Pingshan District Federation of Industry and Commerce aims to continue serving as a bridge to connect various resources, supporting the healthy growth and development of private enterprises [14]
“金融春雨”润泽“天府粮仓”
Jin Rong Shi Bao· 2025-08-08 07:58
Core Viewpoint - Chengdu Rural Commercial Bank has launched the "Fuxing Loan," a financial product aimed at supporting rural collective economies, marking a significant step in implementing the central government's directives for rural revitalization [1][2]. Group 1: Financial Product Launch - The "Fuxing Loan" is the first financial product in Chengdu focused on rural collective economic development, with an initial loan of 3 million yuan issued to a cooperative in Minjiang Village [1]. - The bank plans to issue a total of 40 million yuan in "Fuxing Loans" throughout the year, aiming to replicate this model across more districts and counties [2]. Group 2: Innovative Financing Mechanism - Chengdu Rural Commercial Bank has developed a risk-sharing mechanism involving government (20%), bank (30%), and guarantee companies (50%), allowing for a potential funding scale increase of up to 10 times [2]. - The introduction of a pledge guarantee based on the income rights of rural collective economic organizations creates a new financing path that emphasizes "light assets and heavy credit" [2]. Group 3: Support for Agricultural Development - The bank has initiated the "Spring Rain Action," a three-month campaign to support spring farming, which has resulted in the issuance of 302 million yuan in agricultural loans to over 300 farmers and new agricultural entities [3]. - Chengdu Rural Commercial Bank has launched specialized products like "Grain e-loan" and "Xingcun Loan" to support various agricultural activities, with agricultural loan balances exceeding 103.4 billion yuan by the end of February [4]. Group 4: Integration of Financial Services with Tourism - The bank is leveraging the "Flower Appreciation Economy" by integrating financial services with cultural tourism, significantly boosting local tourism and related businesses [5]. - Events like the "Send You a Little Yellow Flower" campaign attracted over 10,000 visitors, leading to a 30% increase in sales for local hospitality and agricultural products [5]. Group 5: Future Plans - The bank aims to enhance credit issuance, optimize service models, and innovate financial services for agriculture, ensuring priority processing for spring farming loans [6].
发扬“三水精神” 争当地方经济社会发展的金融生力军
Jin Rong Shi Bao· 2025-08-08 07:58
Core Viewpoint - The article highlights the efforts of Lianjiang Hengxin Village Bank in promoting rural revitalization and supporting small and micro enterprises through financial services, aiming to become a "bank for the people of Lianjiang" [1][2]. Group 1: Service and Financial Support - Lianjiang Hengxin Village Bank invests at least 300 million yuan annually in credit funds for agriculture, fisheries, and small enterprises, enhancing local economic development [2]. - As of the end of 2024, the bank's deposit and loan scale exceeds 5.4 billion yuan, with over 80,000 customers and cumulative loans exceeding 18 billion yuan, ranking second among village banks in Fujian Province [2]. Group 2: Innovative Business Model - The bank has developed a unique "Lianjiang model" based on the "Cangnan model," focusing on low-cost community branch structures and flexible loan approval processes [3][6]. - The establishment of a grid system in April 2024 has allowed the bank to actively engage with rural communities, completing credit documentation for 60,000 households and signing credit agreements for 15,000 households [3]. Group 3: Community Engagement Initiatives - The bank has implemented five major projects to enhance financial services, including comprehensive credit assessments and financial needs surveys in rural areas [4][5]. - The bank's marketing team conducts regular visits to individual businesses and small enterprises, completing documentation for 400 small businesses in 2024 [5]. Group 4: Targeted Customer Service - The bank has established a market response team to adapt product strategies based on market research, offering preferential rates for first-time borrowers [6]. - The bank has developed region-specific loan products to enhance brand recognition and attract customers [6]. Group 5: Social Responsibility - Lianjiang Hengxin Village Bank actively participates in charitable activities, donating over 1.45 million yuan to support education for underprivileged students and conducting community outreach programs [7]. - The bank has set up 13 "warm heart stations" to provide services for outdoor workers, demonstrating its commitment to social welfare [7].
场景联动 产品创新 成都农商银行点燃文旅消费新引擎
Cai Fu Zai Xian· 2025-07-15 09:25
Core Viewpoint - The Sichuan Provincial Party Committee has approved a plan to promote the deep integration of culture and tourism, aiming to build a strong cultural and tourism province by 2027 and 2030, with a focus on enhancing service quality and consumer experience in the cultural tourism industry [1] Financial Support for Cultural Tourism - Chengdu Rural Commercial Bank has injected over 30 billion yuan into the cultural tourism industry by June 2025, focusing on county-level cultural features, digital cultural industries, and high-quality tourism projects [1] - The bank has established a three-dimensional empowerment system to stimulate cultural tourism consumption, emphasizing scene linkage, product innovation, and service upgrades [1] County-Level Cultural Tourism Development - The bank has provided targeted financial support for local tourism businesses, such as a 2.4 million yuan loan to transform a rural guesthouse into a popular destination [3] - By June 2025, the bank's agricultural and cultural tourism loan balance reached 4.8 billion yuan, supporting various local specialties and cultural industries [3] Innovation in Financial Services - Chengdu Rural Commercial Bank has developed an "event IP valuation model" to integrate esports with financial services, contributing to the city's goal of becoming an esports cultural hub [4][5] - The bank has launched a financing mechanism that combines fiscal subsidies and risk-sharing to address the unique financing challenges of the digital cultural industry [5] Consumer Engagement and Experience - The bank initiated the "Yuan in Chengdu" campaign to enhance local tourism consumption, offering discounts and promotional activities to support high-quality development in various districts [8] - By June 2025, the bank had integrated over 200 local businesses into its financial support activities, driving tourism consumption exceeding 7.5 billion yuan [8] Cultural Promotion through Financial Networks - Several bank branches have transformed into cultural promotion stations, creating immersive experiences that reflect local heritage and history [9] - The bank aims to continue leveraging innovation and cultural integration to enhance the quality of life in Sichuan [10]