Core Viewpoint - The recent share reduction by the chairman and other executives of Dianhun Network indicates a potential cashing out at a low stock price, raising concerns about the company's financial health and future performance [1][2]. Financial Performance - Dianhun Network's revenue from 2021 to 2024 has shown a declining trend, with figures of 9.96 billion, 7.91 billion, 6.77 billion, and 5.5 billion respectively [2]. - The net profit attributable to shareholders has also decreased significantly, from 3.39 billion to 305.8 million, with a notable loss of 933.81 million in the first half of this year, marking the first loss since the company's listing [2]. - The main product, the "Dream Three Kingdoms" series, has seen a decline in revenue, with projections of 5.08 billion, 4.4 billion, and 3.59 billion from 2022 to 2024 [2]. User Engagement - The average monthly active users for "Dream Three Kingdoms" dropped to 566,400, a decrease of 3.9%, while the average monthly paying users fell by 26.15% to 64,200 [3]. - The company faces challenges due to increased costs, a lack of product diversity, and declining performance of existing products without successful new releases [3]. Strategic Initiatives - Dianhun Network is focusing on enhancing its self-research capabilities and has several new products in the pipeline, including "Barbarian Battle 2," "Cultivation Era," and "Encountering Dragon 2" [4]. - The company is also improving its distribution capabilities through various collaboration models to introduce new products [4].

Investment Rating - The report maintains a "Positive" outlook on the gaming sector, highlighting a monthly high in game approvals and encouraging summer promotions [4]. Core Insights - The gaming sector is expected to benefit from a significant increase in new game approvals, with 158 new games (147 domestic and 11 imported) approved in June, marking a new monthly high for the year. This trend indicates a clear easing of regulatory constraints [4]. - The mid-term growth drivers include the expansion of overseas markets and the consumption demands of the post-90s and post-00s generations, improved competitive dynamics leading to better-than-expected profit margins, and AI developments enhancing valuation options [4]. - Key companies such as Giant Network, Huya, and others are expected to show strong performance, with new game launches and innovative strategies aimed at attracting younger users [4]. Summary by Sections Gaming Sector - The report emphasizes the ongoing recommendation for the gaming sector, driven by new game approvals and summer promotional activities. The mid-term logic includes overseas expansion and evolving consumer preferences [4]. - Notable companies like Tencent, NetEase, and Giant Network are highlighted for their expected revenue and profit growth, with specific projections for 2025 and 2026 [6]. AI and Internet Media - AI applications in platforms like Kuaishou and Meitu are showing better-than-expected commercialization, with significant user engagement and innovative content offerings [4]. - The report discusses the potential of AI in education and advertising, with companies like New Oriental launching AI educational products and Tencent enhancing ad efficiency through AI [4]. Consumer Trends - The report identifies high-demand consumer segments in collectibles, music, and live events, with companies like Pop Mart and NetEase Music showing strong growth trajectories [4]. - The report also notes the resilience of advertising platforms like Focus Media, which is expected to benefit from partnerships that enhance media value [4].

Summary of Conference Call Records Company and Industry Involved - **Companies**: Alibaba Pictures, Maoyan Entertainment - **Industries**: Concert Industry, Film Industry, Gaming Industry Key Points and Arguments Concert Industry Insights - Alibaba Pictures' stock price increase reflects market recognition of the long-term logic in the concert sector, with the industry experiencing rapid growth post-pandemic, creating additional space for online ticketing platforms [1][3] - The concert industry is undergoing consolidation similar to the movie ticketing phase in 2016-2017, with internet platforms expected to evolve into concert organizers, thus increasing their share of the revenue distribution [1][5] - Demand in the concert market is strong but not fully met, with a ticket purchase success rate of less than 20% on platforms like Damai, indicating a potential market size in the hundreds of billions [1][16] - Regional sports events, such as local basketball and soccer matches, show growth potential, providing additional revenue opportunities for ticketing companies like Damai and Maoyan [1][22] Film Industry Challenges and Opportunities - The film industry faces challenges with low box office performance, particularly in April and May, due to a significant drop in imported films, leading to overall box office revenues of only around 10 billion [6][9] - Despite low expectations, there are signs of potential recovery in the summer box office, with the Dragon Boat Festival showing a 20% increase, and a rich supply of content expected for the summer season [7][11] - The supply side is crucial for recovery, with several high-quality films expected to perform well, potentially exceeding 30 billion in box office revenue [9][10] Financial Performance and Projections - Alibaba Pictures' net profit for 2024 is projected to be primarily driven by Damai and IP businesses, with the film business impacted by losses from "Feng Shen" [1][28] - Damai is expected to maintain a growth rate of 15%-20% in the short term, with a market share of approximately 70% in the primary ticketing sector for music events [29] - The IP business, particularly through Alibaba Fish, is anticipated to see significant growth, contributing to overall revenue increases for Alibaba Pictures [30][34] Gaming Industry Trends - The gaming industry is experiencing a slowdown in competitive dynamics, with smaller products achieving higher profitability and companies focusing on their strengths [2][45] - Upcoming notable game releases include Tencent's "Valorant" mobile game and several other titles from various companies, indicating a robust pipeline of new products [46][48] Other Important Insights - The concert market's growth is primarily driven by the increase in the number of performances, with a strong demand that remains unmet [15][21] - Local governments can leverage cultural and tourism resources to support music festivals and events, collaborating with companies like Damai and Alibaba Pictures to enhance their offerings [20] - The overall sentiment in the film industry remains cautious, but there are opportunities for recovery based on upcoming releases and audience engagement [6][7][9]