合资品牌今年的动作是越来越多了。 这两天，福特宣布了个不小的事儿，他们要在上海成立一家全资子公司，这个公司会负责福特乘用车和皮卡车型在中国市场的营销、销售和服务业务。 而且这次福特动作很快，新公司刚宣布成立，马上10月1日就要开始运营。 为啥这么说呢？给大伙儿交代下背景。 大家知道福特之前卖车基本上都是通过合资品牌来弄的，福特现在在中国有两家合资企业，长安福特和江铃福特。 这几位也是合作多年的老搭档了。江铃早在1995年就和福特搭上钩，福特经典的大面包全顺，就是江铃福特生产的。不过那会儿它俩其实没有合资，而是 福特入股江铃，所以可以看到全顺的屁股上写的是"江铃汽车"。 长安福特则是在2001年成立，它这就是正规合资大军了，负责我们熟悉的福克斯、锐界这些车型。 那个时候，外国车企在中国有两家合作方很正常，像什么大众、丰田、本田也都是。 福特这俩合作，本来定位区分也比较开。长安福特主要做家用车品类，那些年福特在国内的销量大头都是长安福特贡献的；江铃福特这边是从商用车切 入。 脖子哥一听这个信息就觉得：好事，绝对的好事，福特这是开始上道了啊。 虽然都在卖福特，但因为两边产品没啥交集，彼此从制造到销售，也是相对独立的 ...

Core Viewpoint - Joint ventures in the automotive industry are facing challenges, leading to strategic contractions, with recent rumors about the merger of Jiangling Ford and Changan Ford being denied by both parties [1][3]. Group 1: Company Statements - Jiangling Motors stated that it has no plans for asset restructuring or integration, emphasizing its focus on maintaining competitiveness and enhancing operational efficiency with partners [3]. - Ford China reiterated its commitment to building a sustainable sales service network and improving overall profitability through collaboration with joint venture partners and dealers [3][5]. Group 2: Financial Performance - Ford achieved a net profit of approximately $600 million (around 44.09 billion RMB) in the Chinese market in 2024, marking its first profit in China in seven years [1][6]. - Jiangling Ford's sales reached nearly 50,000 units, while Changan Ford's sales rebounded to 247,000 units in 2024 [6]. Group 3: Strategic Changes - Ford has shifted its strategy to focus on profitability over volume, discontinuing low-margin small cars and concentrating on high-margin larger vehicles [5]. - The company has also expanded its growth avenues by developing an export business, with 168,000 units expected to be exported in 2024 [5]. Group 4: Historical Context - Jiangling Motors has been collaborating with Ford since 1995, with Ford holding a 32% stake in Jiangling as of 2024 [4]. - The partnership has evolved over the years, with Jiangling Ford focusing on off-road SUVs and pickup trucks, while Changan Ford specializes in sedans and urban SUVs [4].

Core Viewpoint - The news discusses the denial of rumors regarding the merger of Jiangling Ford into Changan Ford, emphasizing the ongoing strategic adjustments and profitability improvements of Ford in the Chinese market [2][3][6]. Group 1: Company Statements - Jiangling Motors stated that it has no plans for asset restructuring or integration, aiming to maintain competitiveness and enhance operational efficiency with its partners [2][3]. - Ford China reiterated its commitment to building a sustainable sales service network and improving overall profitability through collaboration with joint venture partners and dealers [3][6]. Group 2: Financial Performance - Ford achieved a net profit of approximately $600 million (about 44.09 billion RMB) in the Chinese market for 2024, marking its first profitability in China in seven years [2][7]. - Jiangling Ford's sales reached nearly 50,000 units, while Changan Ford's sales rebounded to 247,000 units in 2024 [7]. Group 3: Historical Context and Partnerships - Jiangling Motors has been collaborating with Ford since 1995, with Ford holding a 32% stake in Jiangling as of 2024, making it the second-largest shareholder [4][5]. - The partnership has evolved over the years, with Jiangling Ford focusing on off-road SUVs and pickup trucks, while Changan Ford specializes in sedans and urban SUVs [5]. Group 4: Market Challenges and Strategic Changes - Ford's sales in China peaked in 2016 but faced significant declines, particularly after a misstep with the three-cylinder engine in 2019, leading to a loss of $572 million in 2022 [6]. - Under the leadership of Wu Shengbo, Ford China has undergone significant reforms, shifting focus to high-margin vehicles and expanding export operations, with 168,000 units expected to be exported in 2024 [6][7]. Group 5: Future Outlook - Ford is working on electrification but has been slower in this transition compared to competitors, with plans to develop new electric models in response to consumer demand for off-road electric vehicles [7].

Core Viewpoint - Jiangling Motors denies rumors of merging Jiangling Ford with Changan Ford, stating no asset restructuring plans are in place [2] Group 1: Company Operations - Jiangling Motors has been collaborating with Ford since 1995, initially producing light passenger vehicles, and has since transitioned to passenger vehicles with the introduction of SUVs and MPVs [2] - Jiangling Ford focuses on the SUV and pickup market, while Changan Ford targets traditional passenger vehicles, creating a complementary product offering for Ford in China [3] Group 2: Market Performance - Ford's sales in China have significantly declined from nearly 1.27 million units in 2016 to 467,000 units in 2023, a drop of 63% [3] - Despite Jiangling Ford's denial of a merger, Ford is undergoing major adjustments in China, including focusing on core businesses and accelerating electrification [3][4] - In 2022, Jiangling Ford's passenger vehicle sales were 48,000 units, projected to decline to 39,000 units in 2023 and 35,000 units in 2024 [5] Group 3: Financial Performance - Ford reported a profit of approximately $600 million (around 4.3 billion RMB) in China last year, marking its first profit in seven years [4] - Changan Ford's sales increased by 5.97% year-on-year last year, but faced a 16.43% decline in the first five months of this year [5]