Core Viewpoint - The rise of creative food vendors, such as the "pancake artist" in Chengdu, highlights a trend where unique culinary experiences are becoming popular, transforming food into a form of art and emotional value for consumers [3][10][15]. Group 1: Unique Food Offerings - The "pancake artist" creates cartoon-themed pancakes using vegetable and fruit juices, making each pancake a unique piece of art [3][5]. - Prices for these artistic pancakes range from 15 to 65 yuan, with the most complex designs being the most expensive, yet they are still in high demand [6][7]. - During the National Day holiday, the vendor managed to serve 40 customers in just one hour, indicating the popularity of the offering [8]. Group 2: Vendor Background and Skills - The vendor, 曾雅鑫, has a formal background in art and previously worked as a children's art teacher before starting this venture [10]. - The vendor and her husband practiced for half a month before launching their stall, demonstrating a commitment to quality and creativity [10]. Group 3: Consumer Behavior and Trends - Many customers are willing to wait for hours to purchase these pancakes, with some expressing a desire to keep them for display rather than consumption [13][15]. - The trend of creative food vendors is not isolated; similar success stories include the "chicken chop brother" and other vendors who have gained popularity through unique offerings and social media exposure [17][21]. Group 4: Market Dynamics and Challenges - The popularity of these food items has led to issues such as long wait times and customer dissatisfaction when they are unable to purchase after waiting [35][37]. - The rise of these vendors is partly driven by social media algorithms, which can quickly elevate certain food items to viral status, but this also means that trends can fade just as quickly [38][40].

Group 1 - The rise of internet celebrity food stalls, such as the cartoon pancake stall in Chengdu, has attracted significant attention, with customers reportedly waiting 5 hours and spending 65 yuan for a single pancake [1] - The "Chicken Chop Brother" in Jiangxi has also contributed to the popularity of Jingdezhen as a tourist destination during the recent holiday, with many visitors specifically going to his stall [1] - Various cities are creating unique "check-in" spots to enhance their cultural tourism appeal, including the "Xiao Zhan" themed check-in point in Chongqing and the "World's Highest Bridge" in Guizhou [1] Group 2 - A recent survey by Shanghai University of Finance and Economics indicates that the "check-in" behavior among Generation Z has evolved into a complex practice that combines social, psychological, and cultural demands, with over 60% of surveyed students visiting check-in spots more than 7 times a year [2] - The tourism market is entering an optimal "off-peak check-in" period following the Golden Week, with high-value travel opportunities available both domestically and internationally [2] - Top cities for hotel bookings during the off-peak period include Beijing, Shanghai, and Chengdu, while the most popular international destinations are Japan, South Korea, and Thailand [2]