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老味新传
Jing Ji Ri Bao· 2026-01-03 01:07
"嗒",木槌落下,酥皮制的"石块"裂开,一枚纹路精致的"青铜鼎"糕点出现其中。不再是印象中的 玻璃柜与油纸包,在北京稻香村的隆福寺"零号·寻宝馆",故事有了新讲法。 不远处,北京牛奶公司阀门大开,浓郁鲜奶倾注而下——复刻的是上世纪80年代排队打鲜奶的场 景。这瓶打着"怀旧"旗号的牛奶,又让多少食客为此驻足? 当北京暮色渐沉,长沙的夜生活才刚刚开始,坡子街的火宫殿变身为一座沸腾的"湘味江湖"。古戏 台上,花鼓戏《刘海砍樵》《补锅》轮番上演,非遗演艺与市井烟火相融。 老字号的路径逐渐清晰:打造新剧本新场景,同时致力于唤醒味蕾记忆。市场正在给出答案,我们 不妨提出三个问题,请老字号作答。 为何引人 "打造一个充满乐趣的空间,让文化自然流淌进体验里。"北京稻香村营销创新部副部长曹思源说。 北京稻香村"零号·寻宝馆",仿佛一座微型饮食文化博物馆。店内"食"字灯盏暗藏玄机,明厨亮灶 展示糕点制作全过程,空间里布满可触可感的饮食文化装置,创新性地将传统食器食礼以现代互动形式 呈现,进店后的每一步都充满乐趣。 不再等待被看见,而是主动发出邀约——老字号态度鲜明。 探访寻宝馆的时间里,店内始终人流不息。专程前来打卡的年轻人杨秣 ...
一笼包子蒸出百亿产业 老手艺打开新天地
Zhong Guo Xin Wen Wang· 2026-01-01 06:18
中新社绍兴1月1日电 题:一笼包子蒸出百亿产业 老手艺打开新天地 作者 项菁 "今年要卖出365000个小笼包!"2026年1月1日,在新西兰创业的23岁浙江绍兴嵊州小伙宓庄勇连线受访 时,自信地分享了新年目标,"新的一年,希望自己的手艺越来越好,生意也跟小笼包一样,蒸蒸日 上。" 就在一个多月前,刚毕业不久的宓庄勇在家人的支持下,将嵊州小笼包门店开到了新西兰。趁着新年之 际,他在店内推出团圆套餐,"好评如潮"。 2025年12 月30日,在浙江嵊州一小吃门店内,嵊州小笼包新鲜出炉。项菁 摄 小笼包,是中国人餐桌上再平常不过的美味。嵊州小笼包采用老面发酵,以十八道褶的捏制工艺闻名, 是"中国小吃文化名城"嵊州的传统特色小吃。当蒸笼掀开,白白胖胖的小笼包冒着热气,一口下去,松 软又劲道。 为满足更多食客需求,近些年,速冻小笼包蓬勃兴起。目前,嵊州已培育拥有SC认证(食品生产许可证) 的小吃企业72家。不过,速冻小笼包工厂持续扩容,专业制作技能人才的紧缺问题随之显现。 为解难题,过去一年,嵊州开展小笼包"万人大培训",涵盖理论知识和实践技能,81个培训点联动发 力,吸引了超万名对小笼包行业感兴趣的民众参与。凭借指 ...
(乡村行·看振兴)从“金包银”到“村咖”:沙县小吃第一村的共富路
Zhong Guo Xin Wen Wang· 2025-12-30 07:06
手机在她手中,成为一部流动的乡村影像志。从晨光中的稻田,到小吃街的烟火,再到老人们舒心的笑 容,她将这些片段剪辑成短视频,在社交平台上生动讲述着俞邦村的宜居、宜业与宜游,成为一张特别 的"移动名片"。 此后,她还辗转福州、上海、苏州经营沙县小吃,生意越做越红火,供孩子读书、买房买车,还为儿子 操办了婚礼。如今张秀姬的儿女都在武汉经营小吃店,年收入数十万元;而她则回到村里,在美食街经 营了一个小吃摊位。 "以前来这里主要是吃小吃,现在能坐下来喝杯咖啡,感觉更放松,也更愿意多待一会儿。"一位福州游 客的感受,道出了这份新体验的温度。 村咖附近的小吃摊上,61岁的张秀姬正熟练地将刚刚调好的肉馅塞进方正的油豆腐里。"这叫金包银, 肉馅要肥瘦相间,豆腐要选老豆腐才不容易破。"张秀姬边说边展示着手中的半成品,每一个豆腐包都 在她手中变得鼓鼓囊囊,整齐地码放在蒸盘里。 (乡村行·看振兴)从"金包银"到"村咖": 沙县小吃第一村的共富路 中新网三明12月30日电 (吴伟 许琰)"咖啡店在今年沙县小吃节期间正式开业,每到周末,客人特别多, 常常忙得团团转。"近日,在沙县小吃第一村——福建省三明市沙县区夏茂镇俞邦村的"村咖研习 ...
既要扎根本土,也要敢于突围
Xin Lang Cai Jing· 2025-12-23 23:13
眼下,宁化已经打通了"以培训带就业"的第一步,许多农户通过学手艺、开小店实现增收,这是劳务品 牌最坚实的根基。但要走得更远,必须突破"散弱小"的瓶颈,既要扎根本土,也要敢于突围——扎根, 就是要守住食材和手艺的地道,建立严格的质量管控体系;突围,则需要跳出"小作坊思维",推动产业 标准化、规范化、品牌化升级。 劳务品牌建设不是朝夕之功,它需要时间沉淀,更需要持续发力。宁化的探索或许缓慢,但基础扎实, 方向逐渐清晰。我们期待,未来,随着标准化体系的完善、产业链的健全、创新业态的落地,宁化客家 小吃可以走出一条具有客家特色的品牌发展之路。 走进宁化,记者真切感受到客家小吃劳务品牌的蓬勃生机与成长焦虑。一碗牛肉汤、一屉烧卖,承载着 当地人的生计与期盼,也见证着县域劳务品牌从"就业驱动"向"品牌驱动"的转型探索。 今天,就业市场日益细分、产业升级加速推进,劳务品牌早已超越了"技能培训"的单一范畴,成为集技 能标准、质量保障、文化符号、产业载体于一体的综合品牌形态,是连接人力资源与产业发展的重要桥 梁。 ...
沙县小吃的万里路
Xin Lang Cai Jing· 2025-12-23 19:08
Core Insights - The article highlights the cultural and economic significance of Shaxian snacks, originating from Yubang Village in Fujian, which have become a beloved culinary staple across China and beyond [1][2]. Group 1: Economic Impact - As of the end of 2024, there are over 90,000 Shaxian snack outlets nationwide, generating an annual revenue exceeding 55 billion yuan and creating employment for over 300,000 people [1]. - The opening of railways, starting with the Yingxia Railway in the 1990s, has been pivotal in connecting Shaxian residents to broader markets, facilitating the growth of the snack industry [2]. Group 2: Tourism Development - The 29th Shaxian Snack Tourism Culture Festival recently took place in Sanming City, attracting food enthusiasts from across the country [1]. - In 2024, the total number of tourists visiting Shaxian is expected to reach nearly 9 million, with total tourism revenue around 6.2 billion yuan [3]. Group 3: Infrastructure and Accessibility - The introduction of high-speed rail has significantly increased passenger traffic at Sanming North Station, with annual passenger numbers growing from approximately 5.58 million in 2014 to nearly 11 million by 2024 [2]. - The development of high-speed rail has transformed Yubang Village from a remote area into a national cultural and tourism destination [2]. Group 4: Cultural Promotion - The village is actively promoting its snack culture through short video marketing and the establishment of cultural exhibition centers, educational bases, and boutique accommodations [2]. - Plans for 2025 include integrating Shaxian snack heritage skills into high-speed rail waiting areas, allowing travelers to engage with the local culinary traditions [3].
小吃店老人用刷子回收落地油?当地市监部门回应→
Xin Lang Cai Jing· 2025-12-19 14:22
同日,经视直播记者尝试联系该门店,截至发稿未获回应。记者也向荥经县市场监督管理局了解详细情 况,工作人员表示,17日当天已开展调查,具体情况需由经办人员统一回应。 视频显示,店内一名叼着烟的年长男子蹲在地上,多次用刷子蘸取地面食用油,随后刮入炸锅中,疑似 回收后继续使用。评论区有网友晒出该店过往照片,指出其卫生环境较差,且油锅内油色黝黑。早在 2024年,就有网友反映该店可能使用"地沟油"。 12月17日,有网友在社交媒体发布视频反映,四川省雅安市荥经县一家名为"天天想吃"的小吃店,存在 将洒落在地的油用刷子蘸取回收的行为,引发关注。店老板夫妇随后在社交媒体致歉,称系家中老人帮 忙时不小心将油锅弄翻,"处理的时候采取了不恰当的方式,这事做得太错了"。 据四川手机报12月18日报道,荥经县市场监督管理局工作人员回应称,视频中的老人系店主父亲,其因 不慎打翻油锅,认为用拖把清理不便,遂用刷子蘸取回收。执法人员上门检查后,暂未发现继续使用废 油的证据,目前已要求该店停业整改。 12月19日,一封落款为"荥经县天天想吃老板夫妇"的道歉信在社交媒体流传。信中称,事件发生于12月 17日早上,系家中老人在帮忙时不慎打翻油 ...
把梦想,种回三峡丨三峡后续工作H5②
Nan Fang Nong Cun Bao· 2025-12-17 09:35
Core Viewpoint - The Three Gorges Project is a critical infrastructure initiative for the governance, development, and protection of the Yangtze River, serving as a key support for national strategies such as the development of the Yangtze Economic Belt and the rise of central and western regions [3][4]. Group 1: Economic Development - The follow-up work of the Three Gorges Project provides strong support for high-quality development in the reservoir area and the stable prosperity of relocated residents [5]. - Formerly displaced residents are now becoming vital contributors to the high-quality development of the reservoir area, utilizing their skills and efforts to ignite industrial revitalization [6][7]. - The project has facilitated the development of local industries, such as the orange industry in Qichang County, which has improved the income of around 2,000 households by tens of thousands of yuan annually [14][16][17]. Group 2: Ecological and Cultural Initiatives - The follow-up work has fostered green productivity, transforming ecological advantages into economic benefits [22]. - Various initiatives, such as the establishment of a cultural and creative product line that integrates local heritage, have led to the development of over 100 products and provided free training for local artisans [34][35][36]. - The renovation of local historical sites has revitalized tourism and local businesses, enhancing community engagement and cultural heritage [58][60]. Group 3: Entrepreneurship and Community Support - The establishment of entrepreneurship parks for returning migrant workers has provided comprehensive support, reducing costs and risks associated with starting a business [42][44][46]. - The project has also improved community living conditions through professional property services, creating job opportunities for returning workers [50][51][53]. - Individual entrepreneurial efforts have led to broader economic growth, showcasing how personal endeavors contribute to the overall prosperity of the region [64][65].
烤冷面三十年:走向预制,冷面消失
3 6 Ke· 2025-12-09 01:12
Core Viewpoint - The article explores the cultural significance and evolution of "Kao Leng Mian" (grilled cold noodles) in China, highlighting its transformation from a regional delicacy to a standardized street food across the country, while also reflecting on the nostalgia associated with its original form. Group 1: Brand and Market Presence - There are 27,667 operating Sha County snacks and 32,213 Lanzhou noodles in China, while the largest Kao Leng Mian brand, "Liao Xin," has only 194 recorded stores [1] - Kao Leng Mian has not developed into a recognizable chain brand like other regional foods, indicating a lack of commercial branding despite its popularity [1][23] - The modern version of Kao Leng Mian has become a ubiquitous part of contemporary dining, with standardized recipes and ingredients widely available [21][22] Group 2: Cultural and Historical Context - Kao Leng Mian is described as a memory community that reflects time and space rather than a commercial brand, emphasizing its cultural roots [2] - The dish originated in 1996 in Mishan City, Heilongjiang Province, and has since evolved, with various iterations emerging across different regions [9] - The nostalgia for the original version of Kao Leng Mian is prevalent among consumers, with many recalling their childhood experiences associated with the dish [24][26] Group 3: Evolution and Standardization - The original form of Kao Leng Mian was a loose cold noodle dish, which has been replaced by a standardized version that includes a flat noodle wrapped with various toppings [6][20] - The dish has undergone significant changes, with the introduction of pre-made ingredients and a simplified preparation process, making it easier to replicate [21][22] - The evolution of Kao Leng Mian reflects broader trends in the food industry, where convenience and standardization often take precedence over traditional methods [23]
多国餐饮专家共探沙县小吃全球化路径
Zhong Guo Xin Wen Wang· 2025-12-08 13:06
Core Viewpoint - The forum on the globalization of Shaxian snacks emphasizes the strategy of "cultural first, industry follows" to promote the brand internationally, leveraging overseas Chinese communities and cultural exchange platforms to spread the story and flavors of Shaxian snacks [1]. Group 1: Globalization Strategy - The World Federation of Chinese Catering Industry and the local government of Shaxian jointly hosted a forum to discuss the global path for Shaxian snacks, gathering participants from various countries including Russia, Pakistan, France, Italy, and Canada [1]. - The unique cultural significance and high cost-performance of Chinese street snacks make them suitable for a wide consumer base, providing a competitive advantage for international expansion [1]. Group 2: Cultural Integration and Market Adaptation - Suggestions include deeply exploring the cultural connotations of Shaxian snacks and promoting cross-industry integration through a "food +" model to create multi-layered and immersive consumption scenarios [2]. - The combination of "standardization" and "localization" is recommended to maintain core flavors while adapting to the dietary habits and regulations of target countries, focusing initially on markets with high Chinese populations and acceptance of Chinese cuisine [2]. - Shaxian snacks are recognized as one of China's top ten regional snacks, with Shaxian District being awarded titles such as "Hometown of Chinese Snacks" and "Cultural City of Chinese Snacks" [2].
今年江苏小吃市场规模将达1550亿
Yang Zi Wan Bao Wang· 2025-12-03 15:24
会上,多家企业展示了通过产品研发与品牌塑造实现升级的路径。速品食品公司从中医经典方"洛神乌 梅饮"汲取灵感,针对现代人饮食痛点推出"洛神乌梅康普茶"好喝无负担;芜湖三刀金属制品有限公司 则携非遗品牌"澛港"菜刀亮相,凭借工艺与性价比受到关注,现场总经理黄子轩拿起一款最新产品—— 采用67层大马士革钢打造、硬度可达61度的菜刀,以其出色的工艺与性能惊艳全场。据透露,公司下一 步计划向更高端的粉末钢刀具领域拓展。 扬子晚报网12月3日讯(记者 陈 哲 钱大勇 实习生 潘伊笑)"2025年,预计江苏小吃市场规模将达1550 亿元!"这是江苏省餐饮行业协会会长于学荣在第二十二届江苏餐饮产业发展大会上透露的,大会于12 月2日至3日在昆山召开。 据南京市商务局统计,1-10月,南京新引进首店中,餐饮类居首,占比44.73%。南京先后兑现支持政策 资金超千万元,餐饮和零售作为商业消费的核心业态,成为政策扶持的直接受益者。 当前,餐饮市场正进入理性回归阶段,企业愈发注重以品质提升赢得消费者认可。于学荣指出,面对市 场新需求,行业需进一步强化品牌与品质建设,深入挖掘地域特色,打造"金茉莉"地标美食体系,加强 餐饮知识产权保护 ...