出品：新浪财经上市公司研究院 作者：新消费主张/cici 炒股就看金麒麟分析师研报，权威，专业，及时，全面，助您挖掘潜力主题机会！ 自2024年下半年以来，港股新市场出现回暖迹象，泡泡玛特、蜜雪冰城以及老铺黄金3家消费企业股价持续大涨，被誉为港股的"消费三枝花"。 截至6月26日收盘，老铺黄金、周大福、周大生、菜百股份、中国黄金、老凤祥的P/E分别为94.3、22.3、15.3、16.4、23.2、14.7。由此可见，老铺黄金的市 盈率远超同行业可比上市公司，P/E位居断层第一。6月28日，老铺黄金大额股份解禁，老铺黄金的近百倍PE估值待考。同时，老铺黄金库存激增、经营活 动现金流持续净流出也值得关注。 从老铺黄金能撑起百倍估值吗？PE远超行业可比上市公司 老铺黄金成立于2009年，是中国第一家推广古法黄金概念的品牌。是集中国古法手工金器研发设计、生产加工、多渠道零售于一体的专业运营商，主要产品 为利用中国古法手工工艺加工制作的足金古法金器。 2020年6月，老铺黄金曾在证监会预披露招股书，准备在深交所主板上市。上会前夕（2021年4月），因"相关事项需要进一步核查"，老铺黄金被证监会第十 八届发审委取消审核 ...

Core Viewpoint - The opening of the first overseas store by Laopu Gold in Singapore marks a significant step in the brand's global expansion strategy, aiming to establish itself as a high-end Chinese gold brand with international influence [2][14]. Group 1: Store Opening Details - Laopu Gold's new store is located in the Marina Bay Sands, a prestigious commercial center in Singapore, adjacent to luxury brands like LV, Hermes, and Chanel [2]. - The store covers an area of approximately 110 square meters and attracted a large number of local consumers and tourists on its opening day, with reports of long queues [4][16]. - Customers reported waiting at least an hour to enter the store, indicating strong demand and interest in the brand [8][12]. Group 2: Sales Performance and Customer Behavior - The initial sales performance of the new store mirrored the brand's high popularity in the domestic market, with many customers making quick purchasing decisions [12]. - The product offerings in the Singapore store are consistent with those in the domestic market, maintaining similar pricing except for fluctuations due to exchange rates [12][14]. - The store's opening promotions and the high purchasing power of the mall's clientele contributed to the rapid sales [12]. Group 3: Strategic Expansion Plans - Laopu Gold is actively planning further overseas store openings, adhering to a cautious and strategic approach to market expansion [14]. - The choice of Singapore as the first overseas location is based on its status as an international metropolis with a significant Chinese population, which shares cultural ties with the brand [14]. - The brand aims to enhance its international presence and influence by establishing itself in high-end consumer environments like Marina Bay Sands [14]. Group 4: Market Trends and Competitive Position - The demand for designer gold jewelry in Southeast Asia is expected to grow, with the jewelry market projected to expand at a compound annual growth rate of 3.35% until 2033 [14]. - Laopu Gold has achieved remarkable growth, with a projected revenue increase of 167.5% to 8.506 billion RMB in 2024, and a net profit surge of 256.2% to 1.48 billion RMB [18]. - The brand's performance has drawn attention from major players in the luxury goods sector, challenging the dominance of established European luxury brands [18].

北京商报讯（记者 蔺雨葳）6月20日，北京商报记者从老铺黄金品牌方处了解到，老铺黄金新加坡新店 将在6月21日正式开业，该店将是老铺黄金在海外市场的首个店铺，被市场普遍认为是老铺黄金全球化 扩张的关键一步。 新店位于新加坡地标性高端商业体滨海湾金沙，毗邻路易威登、爱马仕、香奈儿等一众国际奢侈品品 牌。市场人士分析，老铺黄金出海第一站的选址，延续了其在国内商场渠道高端布局的定位，不仅可以 与国际消费者深度交流，更是凸显其作为中国高端黄金品牌的国际化定位，也将助推品牌在国际国内市 场的影响力。 老铺黄金创立于2009年，是国内率先推广"古法黄金"概念的品牌。不同于人们过往印象中的黄金珠宝品 牌，老铺黄金不仅拥有古法金饰产品，还推出有古法金器，如文房雅玩器具和摆件等。 新加坡辐射整个东南亚地区，该区域的华人群体众多，对黄金产品和传统文化与国内有很多共通性。市 场分析人士指出，来自中国的高端黄金文化或将以狮城为起点，在全球市场开启一股更强市场势能的古 法黄金文化消费趋势。 数据显示，在东南亚，对设计师黄金珠宝的市场需求正随着消费水平提升和个性化趋势而持续增长，珠 宝市场预计将以3.35%的年复合增长率持续扩展至203 ...