Core Viewpoint - The company emphasizes the importance of its beverage procurement and sales operations, establishing a dedicated beverage division to enhance supply chain management and develop a new retail model that integrates online, offline, and group purchasing channels [1] Group 1: Sales Performance - From January to October, the company achieved beverage sales of 412 million yuan, representing an 11% year-on-year increase [1] - The sales structure has evolved to a model that combines online and offline sales while advancing in both high-end and niche markets [1] Group 2: Brand Management - The company has strengthened its direct brand management, with key brands such as Gujing, Yingjia, Rio, and Zongzi collectively increasing sales by 4 million yuan [1] Group 3: Group Purchasing Channel - The company has focused on developing its group purchasing channels, achieving cumulative group sales of 27.25 million yuan, which is an 8% increase year-on-year [1] Group 4: New Product Launch - The company launched its first proprietary brand, "Hejia Chun" beer, positioned as a high-cost-performance option for family gatherings, with sales exceeding 1.2 million yuan since its introduction in May [1]

Core Insights - The company has established a dedicated liquor division to enhance its supply chain and retail model, integrating online, offline, and group purchasing strategies [2] - For the period from January to August 2025, the company achieved liquor sales of 326 million yuan, reflecting a year-on-year growth of 16.7% [2] - The company is focusing on key sales periods such as the Spring Festival and Dragon Boat Festival, with notable brand performance including a 25.5% increase for Jian Nan Chun and a 13.9% increase for Ying Jia [2] - The company is expanding its consumer base and product offerings by introducing regional representative brands and traditional Chinese liquor, resulting in a 37.4% increase in sales of simplified packaging liquor [2] - The launch of the company's first private label beer, "He Jia Chun," has been positioned as a high-cost performance option for family gatherings, achieving sales of over 1 million yuan since its introduction in May [2]

Group 1: Business Operations and Performance - The company's subsidiary, Hejiaxing Supply Chain Technology, has entered substantive operations, focusing on seasonal product procurement and supply chain services, achieving sales of over 30 million yuan from January to August 2025 and turning a profit [2][3] - The online operations of the agricultural wholesale market have been successful, with 719 live streaming events held, selling 610,000 items and generating over 40 million yuan in sales from January to August 2025 [3] - The company has implemented a dual strategy of enhancing traditional businesses and developing emerging industries, with a focus on retail and agricultural wholesale [4] Group 2: Financial Performance and Dividends - The company has executed 27 cash dividend distributions since its listing, totaling 1.588 billion yuan, with a cash dividend ratio of 45.02% of the net profit attributable to ordinary shareholders for the fiscal year 2024 [3] - The wine sales reached 326 million yuan from January to August 2025, marking a year-on-year growth of 16.7%, with key brands like Jian Nan Chun and Ying Jia showing significant growth [5] Group 3: Strategic Initiatives and Market Expansion - The company has invested in three funds to broaden its industrial investment layout, with projects including investments in technology and new materials companies [4] - The company has launched several new retail formats, including the first JD Outlet flagship store in Anhui, to adapt to market changes and enhance operational efficiency [6] - The company is actively pursuing a strategic partnership with Shenzhen Agricultural Products Group to enhance agricultural wholesale market operations [7] Group 4: Product Development and Brand Strategy - The company has developed a range of private label products, with 464 items across various categories, achieving a year-on-year sales growth of 98.94% from January to August 2025 [8] - The company is focusing on upgrading its supermarket formats, with recent renovations leading to significant sales and customer traffic increases in several stores [8] Group 5: Market Trends and Consumer Engagement - The company is preparing for the upcoming Mid-Autumn and National Day festivals with targeted marketing strategies to capture holiday market opportunities [5] - The company has leveraged the "old for new" subsidy policy to boost appliance sales, achieving over 100,000 units sold and generating sales exceeding 450 million yuan from January to August 2025 [8]