Core Viewpoint - Jiangsu's cultural tourism industry is positioned as a pillar industry, with a three-year action plan (2025-2027) aimed at high-quality development to enhance cultural tourism consumption and economic recovery [1][2]. Group 1: Action Plan Overview - The action plan includes six major actions and 22 key tasks focused on enhancing product supply, expanding service consumption, optimizing market environment, and providing policy support [2]. - The plan emphasizes the importance of cultural tourism consumption as a new growth point for the economy, with a year-on-year increase in tourist numbers and spending [2]. Group 2: Consumer Engagement and Market Expansion - The plan aims to create new consumption hotspots by transforming cultural IP into consumer products and developing niche tourism markets such as educational travel and family tourism [3]. - Efforts will be made to enhance tourism experiences through unique offerings like water tourism and themed travel trains [3]. Group 3: Supply-Side Reforms - The rural leisure tourism sector is highlighted as a key area for growth, with initiatives to develop agricultural tourism and promote local cultural events [4]. - The plan seeks to deepen supply-side reforms to strengthen the advantages of local tourism products [4]. Group 4: Integration of Industries - The action plan promotes the integration of cultural tourism with various industries, enhancing the value chain and extending the tourism experience [5]. - Initiatives like themed travel routes linked to local sports events are expected to drive tourism and consumer engagement [5]. Group 5: Policy Innovation and Infrastructure Development - The plan emphasizes policy innovation to create a supportive environment for cultural tourism, including financial support and improved public services [7]. - Transportation infrastructure is being developed to support tourism, with numerous themed service areas and public transport routes established [8].

Core Viewpoint - Jiangsu Province has launched a three-year action plan (2025-2027) to promote high-quality development in the cultural tourism industry, focusing on six major actions and 22 key tasks aimed at enhancing product supply, expanding consumer services, and optimizing the market environment [7][6]. Group 1: Action Plan Overview - The action plan includes six major actions: quality product supply, expanded consumer services, industry space expansion, cultivation of operating entities, market environment optimization, and policy support [7][6]. - The plan aims to create a robust cultural tourism industry that integrates various sectors and enhances the overall economic landscape of Jiangsu [7]. Group 2: Industry Performance - From January to August this year, Jiangsu Province saw a 10.43% increase in tourist arrivals and a 9.94% rise in tourist spending [3]. - The province's cultural tourism consumption through UnionPay channels grew by 14.86%, maintaining a 10.28% share of the national total, the highest in the country [3]. Group 3: Product and Service Development - The action plan encourages the integration of various tourism formats, such as "performance + tourism" and "exhibition + tourism," to enhance visitor experiences [3][4]. - By 2027, the plan targets 1.5 billion annual visits to registered museums in Jiangsu, promoting extended opening hours and the development of cultural products [10][3]. Group 4: Night Economy and Cultural Events - The plan emphasizes the development of night-time cultural tourism, aiming to create 20 high-quality tourism performance projects and promote night markets and late-night dining options [4][12]. - It also includes organizing significant cultural events to enhance the visibility of Jiangsu's cultural heritage [13]. Group 5: Technological Integration and Innovation - The action plan focuses on the development of digital entertainment and smart tourism, aiming to cultivate over 3,000 digital cultural enterprises by 2027 [5][16]. - It promotes the use of AI and data-driven experiences in tourism, with plans to showcase 40 exemplary cases of immersive smart tourism spaces [5][15]. Group 6: Policy and Financial Support - The plan outlines the need for innovative financial services, including the "Su Travel Loan" to support tourism enterprises [21]. - It aims to enhance the public service system for tourism and optimize the business environment for cultural tourism [19][20].