多领域发力 推出一批标志性项目 根据《工作要点》，江苏文旅将在艺术创作、公共服务、遗产保护、融合发展、产业壮大、消费提振等 领域系统发力，推出一批标志性项目、实施一系列精准举措，全面提升"水韵江苏"品牌影响力与核心竞 争力，让"水韵江苏"更具魅力、更富活力、更显实力。 （来源：南京晨报） 转自：南京晨报 2月25日，《江苏省文化和旅游厅2026年工作要点》正式印发。这份兼具战略高度与实操力度的年度"施 工图""任务书"，紧扣高标准建设文化强省、深化旅游强省建设目标，以文化赋能经济社会发展为主 线，突出"干字当头、实字为要"，为"十五五"文旅高质量发展开好局、起好步奠定坚实基础。 产业壮大与消费提质双向发力。全面落地文化旅游业、数字文化产业高质量发展三年行动计划，创 新"苏旅贷"金融产品，培育数字文娱产业链，壮大龙头企业与产业融合示范区。实施文旅消费扩容提质 行动，完善消费奖补政策，办好文旅消费推广季、乡村旅游节，激活夜间消费，推出研学游、亲子游、 潮玩文创产品。深化"两廊两带两区"建设，推进景区强基焕新与度假区提质，创建高等级景区与度假 区，持续提升入境旅游便利化、国际化水平，举办全球旅行商大会，拓展海内外市 ...

编者按：2026年是"十五五"开局之年。内需市场潜力持续释放，消费新场景不断涌现，文旅融合、冰雪经济、国潮消费等热点频现，展现出超大规模市场的 韧性与活力。为深入解读开局新气象，央广网推出《数读中国开局新活力》系列报道，以数据为支撑，聚焦各地消费场景、产业升级与民生改善的生动实 践，呈现中国经济稳中求进、活力迸发的时代图景。 "这种沉浸式体验寓教于乐，既有趣味性，又能让孩子学到文学知识。"带着孩子前来观演的南京市民王女士表示。这背后，是文旅体验从"看景"到"入景"的 深层转变。 央广网南京2月13日消息（记者吕倩媛 李婕）晚上7点刚过，南京江宁织造博物馆外的广场已聚起人流。暖红色的灯笼光晕下，一台身着古装、眉眼精致的 机器人格外引人注目——她是"AI林黛玉"，正与一位年轻游客玩"飞花令"。当游客说出"花"字，机器人几乎不假思索："花谢花飞花满天。"周围响起一片掌 声，充满新春的热闹氛围。 数据显示，仅在刚过去不久的元旦假期，江苏便接待游客超1943万人次，游客消费总额超96亿元。而马年春节，将迎来更大规模的文旅消费。 一场"入梦"与满城灯彩 古典场景的当代打开方式 "我们希望它是一个能对话、有性格的'数字林妹 ...

Core Viewpoint - In 2025, Guangdong aims to enhance its cultural and tourism sectors, targeting a visitor count exceeding 950 million and total tourism revenue surpassing 1.2 trillion yuan, reflecting year-on-year growth of 10% and 12% respectively [3] Group 1: Industry Goals and Projections - Guangdong's goal for 2025 is to establish itself as a higher-level cultural and tourism province, making the cultural tourism industry a strategic pillar for economic growth [3] - The province anticipates receiving over 950 million tourists and generating more than 1.2 trillion yuan in tourism revenue by 2025, with respective growth rates of 10% and 12% [3] Group 2: Initiatives and Projects - The province has launched 109 key agricultural and cultural tourism investment projects, providing support for 12 high-quality projects [3] - The "Double Hundred" investment plan is progressing steadily, with initiatives like "Welcoming Summit Tourism in Guangdong" and the release of the "Happy Travel Guangdong" series of tourism maps [3] - Approximately 50 million yuan in tourism consumption vouchers have been distributed at the provincial level to stimulate tourism spending [3] Group 3: Brand Development and Promotion - The "Vibrant Guangdong Fashion Bay Area" tourism brand is being actively promoted, alongside the renewal of digital tourism ambassadors [3] - The "Weekend Enjoy Guangdong" tourism IP system is being cultivated, and the global promotion of Guangdong's inbound tourism has been successfully launched [3] - High-quality tourism products are increasingly available, with notable recognitions such as the national-level tourism leisure districts awarded to specific areas [3] Group 4: Future Directions - In 2026, Guangdong will continue to stimulate tourism consumption potential, accelerate key project advancements, and enhance tourism brand development [4] - The province will focus on enriching high-quality product offerings and fostering new tourism business models while strengthening promotional efforts to attract visitors [4]

近日，跨维智能接连签署三项重大战略合作，合作方包括桂林旅游学院、盈新发展（盈新数科）、上海景域无 疆，计划在三年内为文旅场景落地数千台人形机器人，跨维携手战略合作伙伴共同打造人工智能+文旅商业新 模式，以人形机器人赋能文旅产业智能化新业态。 政企校协同破解文旅行业痛点 跨维智能与桂林旅游学院的战略合作，是为深度呼应《广西深入实施"人工智能+"三年行动方案（2026-2028 年）》的政策导向，明确定位为"省级AI+文旅标杆项目"。桂林旅游学院为全国仅有的两所旅游本科院校之 一，深耕旅游教育领域，拥有丰富的文旅场景资源、教育资源及行业影响力。本次战略合作将聚焦"人工智能 +文旅商体"消费提质重点行动，通过共建实验室、人才联合培养等方式，打造产学研一体化创新生态。双方的 战略合作，是从 "文旅底蕴" 与 "科技实力" 的双向奔赴，到 "人才培养 - 技术研发 - 场景落地 - 标准输出" 的全 链条协同，跨维智能愿以扎实的技术实践与开放协同的姿态，助力文旅产业高质量发展，携手打造可复制、可 推广的 "桂林模式"，为中国 - 东盟的文旅智能生态共荣添砖加瓦。 跨维智能与上海景域无疆（驴爸爸）达成战略合作。景域集团作 ...

转自：微讯江苏 5部作品荣获国家文华奖、兴化东罗村入选联合国旅游组织"最佳旅游乡村"、国家级非遗传承人总数升至全国第二、"跟着'苏超'游江苏"等品牌活动彰显引 流效应……2025年，江苏文旅以一个个文旅新地标、一件件文艺精品、一场场文化盛宴为"水韵江苏"的"十四五"答卷定格了丰富多彩的高光时刻！ 2026年作为"十五五"开局之年，"水韵江苏"将如何发力？2月5日上午，省文旅厅召开全省文化和旅游工作会议，对2026年重点任务做了细致的研究部署， 在"十五五"文旅发展谋划的基础上，立了一个一个令人期待的小目标，一起来解锁！ 推动艺术创作生产高处再攀高 2026年，要进一步放大艺术创作"江苏现象"。落实国家《戏剧振兴三年行动计划（2026－2028年）》，制定全省舞台艺术、美术书法创作高质量发展三年 行动计划。 原创舞剧《10909》 加强文艺创作引导，统筹推进各类主题创作项目，做好2026年度重大题材文艺创作项目舞台艺术类作品遴选工作。做好国家艺术基金申报辅导，完善江苏 艺术基金项目资助机制，引导孵化更多新创剧目，并将作品持续演出能力作为重要标准。抓好艺术创作源头，实施紫金戏剧文学剧本创作和小戏小品小剧 场剧本扶 ...

昨天，2026年北京市文化和旅游工作会召开。北京青年报记者从会上获悉，今年，北京将聚焦国际一流 旅游城市和全球旅游目的地建设目标，不断强化业态融合、科技赋能、创新驱动、国际合作，持续健全 公共服务体系、精品创作体系、产业发展体系、全球推广体系和市场治理体系，构建大文旅工作格局。 本市将推动核心区旅游降密提质，开展中轴线旅游服务提升专项行动，扩大景区购票平台接入范围，覆 盖3A级景区和部分博物馆。 一刻钟公共文化服务圈基本建成 2025年，北京在全国率先建成全市域公共文化服务体系示范区，建有公共文化设施7259个，打造新型公 共文化空间406处，一刻钟公共文化服务圈基本建成。去年全年本市开展首都市民系列文化活动1.6万余 场。市文旅局牵头推进全市文旅场所事业单位配套餐饮服务，年度新增便民餐饮店321家，分类推进文 化文物单位试点改革。全市提升旅游公共服务质效，推出52条休闲绿道，完成100座旅游厕所、5746平 方米标识标牌、16个游客服务中心等旅游公共服务设施改造提升；建立北京市非遗与旅游融合发展推荐 目录，推出首批25家北京市非遗工坊。 去年，本市出台推动演艺高质量发展支持办法，有效激发首都演艺市场活力。全 ...

2026年，北京将拓展人工智能+文旅新场景、新产品、新业态，助力全球数字经济标杆城市建设。深入 推动文商旅体展深度融合，结合北京国际电影节，中网、WTT、北马等国际赛事，服贸会、文旅博览 会等大型展会，大力塑造"跟着电影和微短剧去旅游""跟着赛事去旅游"等北京旅游品牌。加强三条文化 带资源利用，梳理普查长城遗产资源，推动"京畿长城"风景道提质升级，提升大运河文化旅游景区品 质，结合"两园一河"建设方案，打造"永定河左岸"滨水文旅休闲品牌。 北京商报讯（记者 吴其芸）2月4日，北京商报记者从2026年北京市文化和旅游工作会上获悉，2026 年，北京将着力提振消费，不断健全文旅产业体系。推动天桥、三里屯等演艺区集聚发展；娱乐业发挥 大型演唱会促消费作用，支持演艺经纪公司多引项目，鼓励环球影城等龙头企业提升二次消费，全力推 动各项指标企稳向好。丰富银发旅游、时尚旅游、研学旅游产品，加速发展工业旅游、科技旅游，推出 一批工业旅游精品线路和科技旅游产品，打造更多夜间经济、冰雪经济、票根经济、潮玩经济、滨水空 间等消费场景。 ...

Group 1 - The core viewpoint of the article is that Guilin Tourism has signed a strategic cooperation agreement with Maiyue Technology to leverage their respective advantages in capital and industry, focusing on artificial intelligence and cultural tourism projects for mutual benefit [1] Group 2 - The collaboration will explore the integration of advanced technologies such as AI glasses, AR glasses, and translation cards aimed at the ASEAN market, showcased during the signing ceremony [1] - Future plans include the launch of co-branded products that will directly enhance tourism products and service upgrades through technological innovations [1]

Core Insights - The article highlights the successful integration of cultural and tourism activities in Nanning, Guangxi, through the "performance-driven tourism" model, showcasing the potential of the "cultural tourism +" approach to stimulate local consumption and enhance city vibrancy [1][5]. Group 1: Event Highlights - The "Mars Melody" concert by Hua Chenyu on January 2, 2026, attracted a large audience, with a vibrant atmosphere both inside the venue and at the accompanying "travel with the concert" themed cultural tourism market [2]. - The themed market, organized by the Nanning Cultural, Radio, Television and Tourism Bureau and operated by Nanning Cultural Tourism Group, combined the city's charm with concert traffic, offering local delicacies and cultural souvenirs [2][4]. Group 2: Economic Impact - The "Weiyonghui" fan community was upgraded to "Yongyouhui," indicating a shift towards a more systematic and digital fan engagement model, which has already generated over 22.4 million RMB in sales by integrating various tourism-related resources [4]. - The event and market activities are part of a broader strategy to enhance the local economy by leveraging concerts and cultural events to drive tourism and consumption [5]. Group 3: Technological Integration - The "Smart Travel Nanning" AI project was introduced at the cultural tourism market, aiming to create an intelligent service ecosystem that covers the entire travel journey, enhancing the visitor experience through technology [4]. - The project focuses on integrating tourism resources and commercial ecosystems through a comprehensive data platform, showcasing the city's commitment to technological advancement in the tourism sector [4]. Group 4: Future Development Plans - Nanning Cultural Tourism Group plans to continue developing the "cultural tourism + sports + community + artificial intelligence" model, aiming to establish Nanning as a national tourism hub and regional international tourism center [5]. - The strategy includes attracting major concerts, creating proprietary event IPs, and enhancing community commercial operations to further enrich the "travel with the concert" concept [5].

Core Viewpoint - The conference aims to attract quality capital and operational resources to promote key cultural and tourism projects in Nanning, focusing on the Yangtze River Delta region [1][2]. Group 1: Investment Opportunities - The conference highlighted six major investment directions: "Artificial Intelligence + Cultural Tourism" integration, low-altitude economic tourism demonstration projects, the epic cultural tourism corridor of the Pinglu Canal, specialty tourism performances, high-end boutique homestay clusters, and international ecological health vacation areas [2]. - Nanning is positioned as a "frontier window" for opening up to ASEAN, leveraging its ecological cultural heritage as "China's Green City" and "Sea of Folk Songs" [2]. - The completion of the Pinglu Canal, part of the Western Land-Sea New Corridor, is expected to create a golden opportunity for the development of the cultural tourism industry in Nanning [2]. Group 2: Policy Support and Market Potential - Nanning has introduced a series of supportive policies, including measures for the high-quality development of the low-altitude economy, providing solid policy guarantees and broad market prospects for project investments [2]. - The city is actively building an "AI + Cultural Tourism" innovation ecosystem, supported by platforms such as the China-ASEAN Expo and the Guangxi Artificial Intelligence Academy [2]. Group 3: Collaboration and Engagement - Representatives from participating enterprises expressed high recognition of Nanning's investment project package, highlighting its strategic location, policy benefits, and market potential, especially in linking domestic and ASEAN markets [3]. - The conference resulted in multiple cooperation agreements, with several Jiangsu cultural tourism enterprises expressing interest in on-site inspections and deepening collaboration in areas such as smart tourism platform construction and boutique cultural tourism project investments [3]. - Nanning aims to continuously optimize its business environment to attract excellent enterprises, quality capital, and creative talents from Jiangsu and across the country, working together to explore the cultural tourism industry opportunities facing ASEAN [3].