12月30日下午3:00 2025"嗨在宿迁・悦购暖冬"消费季启动仪式 在宿迁宝龙城市广场中庭隆重举行 市政府副秘书长王磊，市商务局局长、市口岸办主任杜陆军，宿城区人民政府、市相关部门分管负责同志，京东七鲜私厨负责人，各县区、市各功能区商 务部门主要负责同志，相关金融机构和重点企业代表，"宿货优品"企业及采购商代表，中心城区重点商场超市、餐饮企业、汽车销售、家电销售等商贸流 通企业代表及媒体代表出席活动。 市政府副秘书长王磊在致辞中指出，消费是经济增长的持久动力，更是满足人民美好生活需要的关键载体。各地各部门要强化协同联动，搭好"一县区一 主题"活动矩阵。相关部门要强化服务保障，为全市人民打造安全、诚信、放心的消费环境。商家企业要科学策划、精心组织，以更高品质的产品服务， 让广大市民真正享受优质供给、满足个性需求。确保"政府搭舞台、企业唱主角、百姓得实惠"。 介绍悦购暖冬消费季促消费重点活动及政策 京东集团七鲜私厨业务副总裁、品牌营销总经理陈子豪正式发布首批"宿迁年菜"。京东七鲜私厨与宿迁携手，是宿迁市与京东集团战略共识的深化与实 践。 依托京东集团供应链、宿迁本地产业链优势，"宿迁特色年菜"汇聚肉禽、湖鲜、 ...

Core Viewpoint - The "2025 Hi in Suqian, Enjoy Winter Shopping" consumption season aims to stimulate consumer activity through a series of events and promotions, aligning with the city's consumption enhancement initiatives [1] Group 1: Event Overview - The consumption season will span key holiday periods including New Year's Day, Spring Festival, and Lantern Festival, featuring a variety of activities and benefits to invigorate the market [1] - The event will be structured around four main dimensions: comprehensive collaboration, supply of New Year goods, empowerment of the catering sector, and upgrading of consumption scenarios [3] Group 2: Activity Highlights - Over 300 events will be organized across nine districts, each with unique themes, such as digital consumption activities in Suqian District and a winter consumption festival in Shuyang District [3] - Specific activities include a countdown event and New Year concert in Suqian District, a flower and pet market in Shuyang County, and a food tasting event in Siyang County [3] Group 3: Online and Offline Integration - The event will feature a "JD New Year Goods Carnival" in collaboration with JD Group, showcasing a wide range of products including green home appliances and quality agricultural products [4] - An online New Year goods festival will be launched, involving major e-commerce platforms and live streaming events to facilitate seamless online and offline shopping experiences [4] Group 4: Culinary Promotion - A winter food promotion season will be held to highlight local culinary specialties, including the creation of a "Suqian New Year Dish" brand in partnership with JD Group [6] - The initiative aims to enhance the dining market by offering discounts and promoting traditional New Year meal packages [6] Group 5: Consumer Experience Enhancement - The city will promote the integration of culture, tourism, and commerce, creating new consumer experiences through various activities and guides [6] - New consumption landmarks will be established to attract visitors and encourage longer stays, thereby increasing overall consumer spending [6] Group 6: Safety and Participation - The city’s business bureau will ensure strict safety measures are in place during the events, aiming to create a secure and enjoyable shopping environment for consumers [8] - Citizens and tourists are encouraged to participate in the activities, enhancing the festive atmosphere and local engagement [8]

Core Insights - The "Double 12" shopping festival in Jiangsu has seen 13 cities launch online and offline promotional activities, integrating various consumer experiences under the "Su New Consumption" brand [1][2] - Local enterprises and major e-commerce platforms are offering significant discounts and promotions, including government subsidies and special coupon packages, to stimulate consumer spending [1][3] - The event has successfully showcased local products, enhancing the visibility of Jiangsu's quality goods through various themed markets and promotional activities [2][4] Group 1 - Jiangsu's "Double 12" shopping festival features a variety of promotional activities, including themed markets and experience events, aimed at boosting local consumption [1][2] - Local companies like Suning and JD.com are actively participating by offering substantial discounts and special offers, such as a coupon package worth 1,080 yuan for users [1][3] - The festival has become a platform for local suppliers to connect with major retail chains and e-commerce platforms, facilitating the sale of local products [2][4] Group 2 - The "Su New Consumption" initiative has led to over 5,000 promotional activities across Jiangsu, with each city developing its unique consumer brand [4] - The event has highlighted the importance of integrating online and offline sales channels, with a focus on enhancing consumer experiences through diverse shopping environments [4] - Jiangsu's efforts to promote local products have resulted in a significant increase in consumer engagement, with various activities designed to attract shoppers and stimulate spending [3][4]