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高星级酒店摆地摊,其他地摊怎么摆?
Sou Hu Cai Jing· 2025-07-09 03:43
Core Viewpoint - The emergence of high-star hotels, such as the Yonghe Bojue International Hotel in Zhengzhou, engaging in street vending reflects the significant operational pressures faced by the hospitality industry post-pandemic, necessitating innovative revenue streams to compensate for declining traditional business performance [4][6]. Group 1: Reasons for High-Star Hotels Engaging in Street Vending - High-star hotels are experiencing operational difficulties due to an oversupply in the market, exacerbated by the pandemic and a decrease in consumer spending power [6]. - The correction of extravagant dining practices has also negatively impacted the business of high-star hotels, indicating a need for sustainable operational strategies [6]. - The decision to engage in street vending is a response to the long-term challenges faced by the hospitality sector, rather than a temporary measure [6]. Group 2: Impact on Traditional Street Vendors - The entry of high-star hotels into the street vending space poses a significant threat to traditional street vendors, who have historically served local communities with affordable goods and services [7]. - The competitive advantage of high-star hotels, including brand recognition and pricing strategies, may lead to the displacement of existing street vendors, raising concerns about their survival [9]. - Local governments are urged to consider the implications of high-star hotels entering the street vending market and to develop strategies to support traditional vendors to prevent social instability [10].
五星级酒店练摊,“掉价论”不懂市场
Bei Jing Qing Nian Bao· 2025-07-07 11:50
Core Viewpoint - The emergence of high-end hotels engaging in street vending, such as a five-star hotel in Zhengzhou earning approximately 30,000 yuan in a day, challenges traditional perceptions of luxury hospitality and indicates a shift towards meeting market demand [1][2][3] Group 1: Market Adaptation - High-end hotels like the Zhengzhou five-star hotel and the four-star Xi'an Hotel are adapting to market demands by offering street food, which has proven to be financially successful [1][2] - The decision to engage in street vending reflects a broader trend where hotels seek new revenue streams in response to declining occupancy rates and increased competition in the hospitality sector [2][3] Group 2: Consumer Engagement - By selling affordable street food, high-end hotels are broadening their customer base from niche clientele to the general public, enhancing their market presence [3] - The success of street vending initiatives demonstrates that high-end hotels can leverage their resources effectively, turning potential food waste into profitable sales [3] Group 3: Industry Implications - The trend of high-end hotels engaging in street vending may inspire other establishments to follow suit, potentially reshaping the hospitality industry's approach to customer engagement and revenue generation [1][2][3] - The practice of "street vending" by luxury hotels could serve as a model for other industries, emphasizing the importance of innovation and adaptability in a competitive market [3]
五星级酒店摆地摊日入3万元,出摊37分钟售罄!经理:不在乎别人说摆地摊掉价
新浪财经· 2025-07-07 00:43
Core Viewpoint - The recent trend of luxury hotels in Zhengzhou engaging in street vending has sparked significant public interest, showcasing a shift in strategy to attract more customers and redefine perceptions of high-end establishments [1][3]. Group 1: Hotel Street Vending - A five-star hotel in Zhengzhou reported a daily revenue of approximately 30,000 yuan from street vending, selling items like crayfish at 38 yuan per pound, with all stock sold out within 37 minutes [1]. - The hotel management expressed indifference to criticisms regarding the perceived loss of prestige from street vending, emphasizing the success of the initiative [1]. Group 2: Customer Reactions - Customers have shown positive responses to the pricing and quality of food offered at these hotel street stalls, with many stating that the prices are comparable to local options [3]. - The initiative has attracted new customers who previously hesitated to visit the hotel, indicating a successful outreach strategy [3]. Group 3: Broader Industry Trends - Many luxury hotels are adopting similar strategies, such as selling "leftover" blind boxes and offering affordable breakfast options, to increase foot traffic and revenue [8]. - Examples include the Hilton Garden Inn in Shenzhen selling blind boxes of unsold food at a significant discount and various hotels offering breakfast packages at low prices [8]. Group 4: Industry Performance Metrics - Data from the Beijing Municipal Bureau of Culture and Tourism indicates a decline in the number of five-star hotels, with a drop from 850 in 2020 to 736 by the third quarter of 2024, reflecting a loss of 114 hotels in less than five years [9]. - The average room price for five-star hotels fell to 599.72 yuan, a year-on-year decrease of 4.78%, with an average occupancy rate of only 60.73% [9].