黄庆明决心做一款好米。 虽然朝着这个目标，过去十年来他踩了一些坑。 黄庆明是湖南助农米业有限公司董事长，眼下，他作为省人大代表正在参加2026年湖南省两会。 会议开幕的第二天，2026年中央一号文件发布，强调"培育农业精品品牌"。 2026年湖南省两会召开之际，红网重磅推出6组政论体系列报道《潜能实践论》，从实践、观点等多维角度，探寻湖南的机遇与风口。今天是立春节气， 推出第四组"农业篇"，受访嘉宾分别为省人大代表、湖南助农米业有限公司董事长黄庆明和省人大代表、南县县委书记钟剑波。 黄庆明的大米事业，正是以"品牌"为核心。他也想谈谈自己的成败得失，为"品牌强农"贡献些经验。 "好米必须有个好品牌" 黄庆明的公司，在洞庭湖畔的益阳市南县。 南县是小龙虾养殖大县，产量常年位居全国前三。 这里的小龙虾，基本是养在水稻田里。 这有多种好处。一来，兼顾粮食生产和水产养殖；二来，稻能给虾遮阴避害，虾能给稻除虫施肥，形成生态循环。 南县稻田中的小龙虾 近两年，南县稻虾田面积稳定在60万亩以上，年产稻虾米原粮近30万吨。 虾的经济价值比稻高。农户为了保证虾的存活率，会尽可能不用化肥农药。 如此种出来的稻虾米，绿色有机，值更高 ...

公司聚焦农产品流通领域，以"致力美好生活"为使命，以"现 代农产品流通全产业链资源提供商和服务商"为战略定位，锚定 "数字菜篮子"战略目标，推动全产业链高效协同与价值重构，构 建贯穿基地端至消费端全链条、具备全面服务能力的现代农产品 流通生态平台。 二、问答交流 证券代码：000061 证券简称：农产品 编号：2026-001 深圳市农产品集团股份有限公司投资者关系活动记录表 | 投资者关系活动类别 | 特定对象调研 分析师会议 ☐ | | --- | --- | | | 媒体采访 业绩说明会 ☐ ☐ | | | ☐ 新闻发布会 ☐ 路演活动 | | | ☐ 现场参观 | | | 其他（请文字说明其他活动内容） ☐ | | 形式 | 现场 网上 电话会议 | | 参与单位名称及人员姓名 | | | | 1.中金公司 宋志达、李昊、李晓豪、孙元祺 | | | 2.兴业证券 金秋、薛萌、柯夏欢；光影资本 余双宏 | | | 2026年1月29日9:00-10:30 | | 时间 | 2026年1月29日14:00-15:30 | | 地点 | 深圳市农产品集团股份有限公司海吉星会议室 | | 上市公司接待 ...

Group 1: Company Overview - Shenzhen Agricultural Products Group Co., Ltd. was established in 1989 and listed on the Shenzhen Stock Exchange in 1997, operating 35 logistics parks across over 20 major cities in China [1] - The company has an average annual trading volume of over 33 million tons and an average annual transaction value exceeding 250 billion RMB in its wholesale markets over the past three years [1] - Business scope includes standardized agricultural base planting, cold chain processing, wholesale market operation, urban ingredient distribution, brand development, and import-export trade [1] Group 2: Strategic Focus and Goals - The company aims to be a modern resource provider and service provider for the entire agricultural product circulation chain, with a mission to "dedicate to a better life" [2] - It is focused on building a comprehensive service capability across the entire chain from production to consumption, targeting the "digital vegetable basket" strategy for efficient collaboration and value reconstruction [2] Group 3: Revenue Sources and Market Operations - Main revenue sources for the wholesale markets include rent, commissions, management fees, and parking fees, with pricing based on market conditions and local economic factors [2] - The development cycle for agricultural wholesale markets typically spans 1-3 years for construction and 3-5 years for cultivation, depending on project complexity [2] Group 4: Product Development and Distribution - The company has successfully cultivated over 90 premium products, including Sichuan pomelo and Danzhou sweet potato, enhancing its brand image through quality control and promotional activities [3] - It has established 21 subsidiaries for ingredient distribution in major cities, covering hospitals, schools, and large enterprises, creating a nationwide network centered in Shenzhen [3] Group 5: Digital Transformation and Efficiency - The company is enhancing its digital operations through big data, IoT, and cloud computing, aiming for standardized and regulated agricultural product circulation [4] - Initiatives include upgrading management systems and promoting a unified payment system to improve transaction efficiency and financial security in wholesale markets [4] Group 6: Dividend Policy - The company emphasizes a stable and continuous profit distribution policy, considering industry characteristics, development stages, and shareholder returns to protect long-term interests [4]

Core Viewpoint - The article emphasizes the integration of ecological protection and economic development in Yueyang, Hunan Province, focusing on the comprehensive restoration and sustainable utilization of the Dongting Lake ecosystem [3][4]. Ecological Protection and Restoration - Yueyang is implementing an integrated protection and restoration project for the Dongting Lake area, which includes the restoration of historical mining sites, ecological greening of riverbanks, and biodiversity protection in wetlands [5]. - The city aims to increase the total arable land area to 445,500 acres, with a yield increase of 15% and an irrigation guarantee rate exceeding 80% by 2025 [5]. - The establishment of ecological agriculture and tourism, along with carbon trading, is being promoted to develop green industries [5]. Financial Investment and Economic Development - In March 2025, Yueyang signed a strategic cooperation agreement with the Agricultural Development Bank, securing financing of no less than 10 billion yuan for land comprehensive remediation and ecological protection projects [7]. - A multi-source investment model combining government finance, policy finance, and social capital is being utilized to boost green economic development [7]. - The integration of various funding channels is expected to provide strong support for comprehensive remediation projects, with a total of 1.822 billion yuan allocated for various reform projects by 2025 [7]. Systematic Ecological Governance - Yueyang is focusing on a systematic approach to ecological governance, defining key ecological protection and restoration units around Dongting Lake [9]. - The city combines engineering governance with natural restoration to enhance the ecological environment, particularly in critical habitats for migratory birds [9][10]. Cultural and Tourism Development - The city is leveraging its cultural heritage, such as "Youle Culture" and "Dragon Boat Culture," to create eco-tourism experiences that connect cultural landmarks with ecological landscapes [11]. - Longshou Town is developing a red tourism immersive experience center, integrating ecological protection with cultural heritage to promote collaborative development [11]. - The establishment of tourism routes based on cultural experiences and ecological observation is expected to attract significant visitor numbers, with projections of 300,000 annual visitors to certain areas [12]. Land Consolidation and Economic Models - Comprehensive land consolidation is transforming land resources into assets, capital, and funding, fostering new economic models [13]. - Innovative mechanisms are being introduced to enhance rural economies through the integration of industrial funds and agricultural development [13]. - The article highlights the acceleration of ecological value transformation into economic and social benefits, providing a replicable model for green development in the Yangtze River Economic Belt [13].

Core Viewpoint - The company is actively expanding its "Deep Agriculture Selection" product matrix by selecting high-quality products through multiple rounds of testing based on safety, quality, and flavor standards, aiming to enhance brand image and influence through various activities like "Fushi Market" [1] Group 1 - The company has successfully cultivated dozens of high-quality specialty products, including Sichuan Pa Pa Gan, Danzhou Beibei Pumpkin, Danzhou Sweet Potato, Zhangshu Port Chili, Huaiji Rice, Mao Shan Wang Ice Skin Durian Mooncake, and Korla Fragrant Pear [1]