Core Insights - The 2025 China·Chengmai International Economic and Trade Fair aims to attract global investors to Chengmai, highlighting the theme "Focusing on Going Global, Investing in Chengmai" [1] - Chengmai is positioning itself as a key gateway for Chinese enterprises to go global, leveraging its strategic location within the Hainan Free Trade Port [1] Group 1: Economic Development Initiatives - Chengmai is focusing on five key areas for going global: gaming, manufacturing, cross-border e-commerce, new energy vehicles, and digital culture [2] - The county has established a public service platform for gaming exports, with 40 companies registered and 114 games launched on the PlayOL platform, aiming for 1 million overseas users by the end of the year [2] - In manufacturing, Chengmai has created a service guide for small and medium-sized enterprises to facilitate their entry into the EU market, resulting in a 13% year-on-year increase in the value of exported manufacturing products [2] Group 2: Cross-Border E-commerce and Digital Culture - Chengmai has introduced policies to promote cross-border e-commerce live streaming, offering rewards up to 300,000 yuan for participating entities, with over 30 live streaming companies already established [3] - The launch of the Qinglan Zhilian project aims to create an AI-driven industrial internet platform, providing one-stop services for the new energy vehicle industry [3] - Chengmai is developing a digital culture export industry park and has partnered with key companies to enhance local talent in digital content production, aiming to train around 2,000 individuals annually [3] Group 3: Infrastructure and Investment - A comprehensive service system for enterprises going global is being established in Chengmai, focusing on enhancing service capabilities and exploring new business models [4] - The Zheqiong Industrial Park, covering 14.25 square kilometers, is under construction, with investments exceeding 1 billion yuan for 16 projects, including high-end oil equipment and zero-carbon projects [5] - Chengmai is planning four government investment projects exceeding 1 billion yuan, with the "Global Gateway" project expected to be operational by the end of the year [5]

Core Insights - The article emphasizes the development of a unique brand "Come to Chengmai for Going Abroad," focusing on five key scenarios: gaming, cross-border e-commerce, digital culture, manufacturing, and new energy vehicles [2][3][4] Group 1: Economic Development - Chengmai is committed to building a high-quality foreign investment hub, having attracted 602 foreign enterprises and utilized foreign capital of approximately 1.305 billion USD as of July this year [3] - The region aims to leverage its advantages in the Hainan Free Trade Port to create favorable conditions for outbound enterprises, promoting a "quality and quantity rise" in its economic development [2][4] Group 2: Outbound Services - Chengmai is establishing a comprehensive "outbound service system" to support enterprises in their international expansion, including a public service platform for gaming companies that offers market research, technical consulting, and overseas promotion assistance [5][6] - The local government is actively promoting policies to facilitate trade and investment liberalization, aiming to create a platform for foreign enterprises to access the Chinese market and for Chinese enterprises to expand globally [4][6] Group 3: Industry Focus - The region is particularly focused on the new energy vehicle sector, planning to attract related service industries and create a comprehensive outbound service platform for this market [7][8] - Chengmai is also enhancing its cross-border e-commerce capabilities, with companies like Qimeng Technology utilizing live streaming to engage with overseas markets effectively [10][11] Group 4: Future Plans - Chengmai plans to develop a "one-stop" comprehensive service platform for enterprises going abroad, integrating various professional resources to streamline the outbound process [12] - The region is positioned for significant growth in its outbound initiatives, with a focus on creating a favorable business environment and attracting investment [11][12]

一款国产小游戏，登上游戏出海平台后，海外玩家可一键跳转"即点即玩"——这是目前海南省澄迈县游 戏出海的日常。 "上架一款游戏到海外应用商店，光审核就得3个月。"一名游戏开发者感慨，过去在海外发行游戏，本 地化适配成本过高，且面临支付方式、语言不同等难题。 作为我国游戏出海试点地区之一，澄迈打造了"无须App化"的游戏出海平台PlayOL。该平台创新设计 成"万能适配器"，依托全球云游戏架构，改写了游戏出海的"闯关模式"。 出海平台PlayOL网页截图。（海南老城科技新城管委会供图） 海南游戏出海公共服务有限公司总经理王旭光介绍，无论是移动端网页、微信小程序还是原生App游 戏，该平台都能兼容，并无缝对接海外社交平台。中小微游戏企业不用二次开发，实现"零代码改 造""零渠道成本"。 此外，平台提供全链路保障服务，由专业团队帮助游戏企业了解海外市场规则和玩家喜好，精准制定发 行策略，针对性优化游戏内容、界面风格、玩法设计等，确保游戏快速获得目标用户群体关注。 依托PlayOL及海南自贸港"数据安全有序流动""跨境服务贸易开放"等政策优势，澄迈还构建了"海南游 戏出海公共服务平台"，整合产品测试、多语言翻译、跨境支 ...