Core Viewpoint - The Gansu Tianshui chili pepper, particularly from the Gangu County, has gained popularity due to its unique quality and the rising demand driven by the success of Tianshui spicy hot pot, leading to significant growth in both production and sales [9][12]. Group 1: Production and Quality - Gangu County has a long history of chili pepper cultivation, benefiting from deep, organic-rich soil and suitable climate conditions, resulting in a unique product that is thick-fleshed and aromatic without being overly spicy [7]. - This year, the area dedicated to chili pepper cultivation has expanded from 56,000 acres to 120,000 acres, marking an increase of 114.3% [9]. - The local agricultural practices have improved, with the introduction of 15 intensive seedling bases that produced over 160 million high-quality seedlings, ensuring the quality of the chili peppers from the outset [5]. Group 2: Market Demand and Sales - The market demand for Gangu chili peppers has surged alongside the popularity of Tianshui spicy hot pot, with an expected yield of 270,000 tons from the 120,000 acres of chili fields this year [9]. - The chili pepper industry has diversified its product offerings, expanding from a single chili powder to over 80 varieties across seven major categories, including chili sauce and oil-splashed chili, to meet diverse market needs [14]. - Sales strategies have evolved, with a strong emphasis on e-commerce and live streaming platforms, allowing Gangu chili peppers to reach consumers directly from farms and processing facilities [16]. Group 3: Economic Impact - The chili pepper industry in Gangu County has become a significant driver of local economic growth, with the total industrial output value exceeding 1.1 billion [11]. - The processing of chili peppers has also seen advancements, utilizing traditional methods like stone grinding to enhance flavor and quality, contributing to the overall value chain [14].

Core Insights - The Gansu Tianshui spicy hot pot has gained popularity, largely due to the unique "soul seasoning" from the Gangu chili pepper, which is currently in its harvest season with 120,000 acres yielding bright red peppers [1][10] Group 1: Chili Pepper Production - The Gangu chili pepper is being harvested in Gangu County, with farmers efficiently picking 4,000 to 5,000 pounds of peppers daily, which are sold on the same day [3] - The local agricultural bureau has established 15 intensive seedling bases, producing over 160 million high-quality chili seedlings to ensure the quality of the peppers [3][5] - Gangu County has a long history of chili cultivation, benefiting from deep, organic-rich soil and suitable climate conditions, which contribute to the unique quality of the peppers [6] Group 2: Quality and Nutritional Value - The Tianshui No. 24 chili has a mild flavor with a hint of sweetness, rich in 45 flavor compounds and 18 essential amino acids, making it a key ingredient in Tianshui spicy hot pot [8] - The nutritional content of Gangu chili peppers, including high levels of vitamin C, iron, and capsaicin, sets them apart from similar products [8] Group 3: Market Demand and Expansion - The planting area for Gangu chili peppers has increased from 56,000 acres to 120,000 acres, a growth of 114.3%, with an expected yield of 270,000 tons this year [10] - The chili pepper industry has become a significant driver of local agricultural development, with the full industry chain value projected to reach 1.12 billion yuan this year [11][18] Group 4: Processing and Sales - Gangu chili processing companies utilize traditional stone grinding methods to enhance flavor, expanding their product range to over 80 varieties, including chili powder, chili sauce, and chili oil [14] - The industry has embraced e-commerce and live streaming to reach consumers directly, with over 300 orders received daily, and significant sales to major cities and regions [16][17] - The processing sector now accounts for 82.1% of the total industry chain value, reflecting a growth of 543 million yuan over the past three years [18]

Core Insights - The chili industry in Gangu County, Gansu Province, is experiencing a harvest season that significantly contributes to local rural revitalization, driven by unique natural conditions and technological innovations [1] - The industry is advancing towards standardization, intelligence, and branding, forming a complete industrial chain that includes planting, processing, and sales [1] Standardization and Technological Development - The Dashi Town Niuchuan Village "Gangu Chili" smart water and fertilizer integration green standardization production base spans 500 acres, utilizing geographical advantages and an innovative model of "company + cooperative + large growers + farmers" to consolidate fragmented farmland [2] - The introduction of smart water and fertilizer integration systems and IoT monitoring platforms allows for digital management, reducing fertilizer usage by 50% while enhancing yield and quality [4] - The average yield is expected to increase by over 500 kg per acre, with an additional income of approximately 2,000 yuan per acre [4] Full Industrial Chain Upgrade - Gangu County's chili industry has developed a complete chain from seedling cultivation to processing and sales, with over 50 enterprises and cooperatives involved [5] - The "Longshan Pepper" processing base can handle 10 tons of dried chili daily and has developed over 60 products, including popular items like "Longshan Pepper" chili powder [5] - The company Gansu Jiasheng Shimao Agricultural Technology Co., Ltd. has seen a significant increase in live-stream sales, from 585 pounds to 2,801 pounds within a week, expanding market reach [5] Infrastructure and Market Development - The Gangu County Specialty Agricultural Products Trading Center is under construction, covering 9.5 acres with a total investment of 43.55 million yuan, aimed at integrating chili culture, research, and e-commerce [7] - The center will serve as a landmark for Gangu chili and provide immersive experiences for consumers, linking online and offline sales [7] Policy and Technological Support - The rapid development of the chili industry is supported by a total investment of 29.525 million yuan from the Gangu County government, promoting cooperative and enterprise development [8] - The county has established a research center in collaboration with the Chinese Academy of Agricultural Sciences, successfully cultivating new chili varieties [8] - The total chili planting area reached 120,000 acres this year, with an expected output of 279,000 tons and a production value of 865 million yuan, contributing to a comprehensive output value exceeding 1.12 billion yuan [8]