Core Viewpoint - The "Red Dragon Boat Festival" event in Wangcang County, Sichuan, successfully attracted over a thousand visitors, showcasing innovative cultural tourism experiences that drive consumption and promote local economic growth [1][3]. Group 1: Event Highlights - The "Red Dragon Boat Festival" featured a variety of performances, including singing and dancing, which captivated both local residents and tourists [1]. - The event is part of a broader strategy to enhance cultural tourism in Wangcang County, focusing on differentiated experiences to meet diverse consumer needs [3]. Group 2: Economic Impact - During the Dragon Boat Festival holiday, key monitored enterprises in Wangcang County reported sales of 1.78 million yuan, marking a 4.1% increase year-on-year [3]. - Sales of traditional Dragon Boat Festival foods, particularly the innovative "tea dumplings," saw significant popularity, redefining local culinary offerings [3]. Group 3: Tourism Development - Wangcang County is leveraging its geographical advantages, such as the "Micang Mountain Tea," to create immersive tea tourism experiences, including hands-on activities and traditional tea culture demonstrations [6]. - The county has implemented measures to convert tourist traffic into sustained economic benefits, with nighttime visitor numbers reaching 42,000 and related sales exceeding 700,000 yuan during the holiday [6][7]. Group 4: Policy and Infrastructure - To promote consumption upgrades, Wangcang County introduced favorable policies for local businesses, including the establishment of over 50 specialty food and product stalls in the night market [7]. - The county has also curated nightly cultural performances to enhance the nighttime tourism experience, aiming to create a vibrant atmosphere for visitors [7].

Group 1 - The 14th Sichuan International Tea Expo opened in Chengdu with the theme "Refined Sichuan Tea, Shared by the World" [1] - The expo features six major theme halls covering nearly 70,000 square meters, with participation from nearly 2,000 tea enterprises from over 20 provinces and regions, including international exhibitors from Italy, India, Nepal, Sri Lanka, and Bhutan [1][2] - The event showcases over 100,000 selected products, including six major tea categories, new tea beverages, tea utensils, packaging machinery, and tea spaces [1] Group 2 - The expo highlights Sichuan tea with participation from 11 major tea-producing cities and over 30 advantageous counties, featuring regional brands such as Tianfu Longya, Mengding Mountain Tea, and Emei Mountain Tea [2] - A new "Chain Master Enterprise Pavilion" was established to promote deep integration of the industry chain, showcasing innovations from leading companies like Zhuyeqing and Chuancha Group [2] - The event aims to enhance the standardization and high-end branding of Sichuan tea, positioning it as a core engine for high-quality development [2] Group 3 - The Chengdu theme pavilion focuses on showcasing local tea varieties and cultural elements, including geographical indication products and cross-border new products like fruit-flavored tea and tea beer [5] - Nine local governments, including Chongqing and Hunan, organized groups to participate, alongside international teas from Nepal, Sri Lanka, and Bhutan [7] - The "Tea Instrument Aesthetics Pavilion" displayed thousands of tea utensils and related products, creating a shopping platform for tea culture [7] Group 4 - The expo will run until May 12, featuring over 60 events, including forums on digital empowerment in the tea industry and quality health discussions [8]