蜘蛛侠主题园区

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主题公园矩阵扩容升级 上海“快乐经济”新添“乐高积木”
Shang Hai Zheng Quan Bao· 2025-05-29 18:59
Core Insights - Shanghai Lego Resort officially transitions from construction to trial operation, set to open on July 5, enhancing Shanghai's "happy economy" [2] - The theme park matrix in Shanghai is expanding, with multiple projects like Shanghai YaoXue Water World and Harry Potter Studio Tour progressing [2][4] Group 1: Shanghai Lego Resort Highlights - The Lego Resort covers an area of 318,000 square meters and features several globally launched attractions, including the "Lego Dragon Coaster" and "Lego Wukong Show" [3] - The park's "Mini World" showcases iconic Chinese landmarks built with 20 million Lego bricks, reflecting China's cultural charm [3] Group 2: Theme Park Market Expansion - Shanghai YaoXue Water World is set to open, marking the first new large water park in 12 years, with early ticket sales exceeding 80,000 [4] - The Shanghai Disney Resort is expanding with a new Spider-Man themed area, becoming the ninth theme park in the resort [4] Group 3: Economic Impact of Theme Parks - The Lego Resort is expected to attract 2.4 million visitors annually, significantly boosting local tourism and related industries [6] - Research indicates that for every 1 yuan of revenue generated by theme parks, 3.8 yuan of economic income is stimulated in the city [6] Group 4: Policy Support for Theme Parks - Shanghai's government is actively promoting the development of world-class theme parks as part of its three-year action plan for tourism [7]
上海迪士尼度假区全新蜘蛛侠主题园区动工丨消费早参
Mei Ri Jing Ji Xin Wen· 2025-05-19 23:21
Group 1: Company Developments - Proya is considering overseas acquisitions to fill gaps in its product lines, including baby care, perfumes, and men's skincare, with plans to introduce new brands to the domestic market [1] - Warner Bros. has appointed Sirena Liu as the General Manager of its China Film Division, indicating a potential increase in content investment in China and exploration of new collaboration models [2] - Good Products has undergone significant management changes, with Cheng Hong taking over as Chairman and Yang Hongchun as Manager, signaling a shift towards a professional management structure amid increasing competition in the snack industry [4] Group 2: Industry Trends - The construction of a new Spider-Man themed area at Shanghai Disneyland marks a significant milestone in the park's expansion, aimed at attracting younger families and enhancing visitor engagement through diverse offerings [3] - The expansion reflects ongoing optimism in the Chinese market and suggests a new growth cycle driven by content in the cultural tourism industry [3]
成都的“哪吒巨幕”和上海的“蜘蛛侠园区”
Mei Ri Jing Ji Xin Wen· 2025-05-19 15:18
Core Insights - The emergence of cultural IPs is reshaping urban attraction, transitioning from mere content products to catalysts that interact with city spaces and citizen emotions [1][6] - The events in Chengdu and Shanghai illustrate different approaches to leveraging IP for urban development, highlighting the importance of both digital and physical manifestations of IP [2][5] Group 1: Chengdu's Digital IP Presentation - Chengdu's Nezha showcased a stunning naked-eye 3D display in a core commercial area, creating a new urban expression and enhancing the city's cultural narrative [2][3] - The event emphasized the synergy between IP and modern technology, generating significant public engagement and excitement [2][3] Group 2: Shanghai's Physical IP Expansion - Shanghai Disneyland's Spider-Man themed area marks the third major expansion since its opening in 2016, demonstrating a clear operational logic of continuous content investment and scene iteration [3][5] - This expansion reflects a mature industrial system that maximizes the commercial value of IP through substantial capital investment and refined operations [5][9] Group 3: The Role of IP in Urban Development - Both cities illustrate how IP can enhance urban identity and attractiveness, with Chengdu focusing on digital experiences and Shanghai on physical attractions [5][10] - The integration of IP into urban spaces creates new cultural landmarks that serve as dynamic centers of attraction, influencing foot traffic and economic activity [10][11] Group 4: The Concept of "Strong IP Era" - The "Strong IP Era" signifies a shift where IPs act as effective attention filters and emotional connectors amidst information overload [6][7] - Cities are recognizing the opportunity to convert IP-driven traffic into sustainable urban growth through strategic scene construction and operation [7][9]
蜘蛛侠园区动工,上海迪士尼再上新可期
Bei Jing Shang Bao· 2025-05-19 08:05
Core Insights - Shanghai Disneyland has officially commenced construction on a new Spider-Man themed park, marking the park's ninth themed area and introducing the first large-scale Marvel attraction within the resort [1][3][5] - The new park will feature a thrilling high-speed roller coaster themed around Spider-Man, alongside immersive shopping, dining, and entertainment experiences [3][5] - This expansion follows previous major projects, including the Toy Story Land in April 2018 and the Zootopia area in December 2023, indicating a consistent strategy of growth and enhancement of visitor experiences [5][7] Expansion Details - The Spider-Man themed park will be adjacent to the Zootopia area, with construction preparations having started in early 2024 [3][5] - The total investment for the new park is reported to be 2.459 billion yuan [3] - In addition to the new park, Shanghai Disneyland is also developing its third Disney hotel, which broke ground in August 2023, further enhancing visitor accommodation options [5] Global Context - The expansion of Shanghai Disneyland is part of a broader trend, with other Disney parks globally, such as Hong Kong Disneyland and Tokyo DisneySea, also announcing new attractions and expansions [7] - The competitive landscape for theme parks is intensifying, with a need for continuous updates and new content to attract visitors [8]
上海迪士尼蜘蛛侠主题园区今日动工
news flash· 2025-05-19 03:07
Core Insights - The latest major expansion project at Shanghai Disneyland, the development of the Spider-Man themed area, has commenced with a groundbreaking ceremony held on May 19 [1] Group 1 - The Spider-Man themed area is part of Shanghai Disneyland's ongoing efforts to enhance its attractions and offerings [1]