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“眼神给出去”:天价“性商课”丢了什么底线?
Xin Lang Cai Jing· 2026-01-24 17:24
Core Viewpoint - The rise of controversial "sexual commerce education" courses, led by influencer Zhou Yuan, has sparked widespread debate and regulatory scrutiny in China, highlighting the blurred lines between emotional education and soft pornography [2][7]. Group 1: Course Offerings and Revenue - Zhou Yuan, known as "China's sexual commerce educator," has offered various courses priced from 9.9 yuan for introductory classes to 88,000 yuan for advanced training, claiming total revenue exceeding 24 million yuan [3]. - The courses are marketed to women and include topics like "using eye contact to attract" and "stimulating male protective instincts," raising concerns about the objectification of women [3][5]. Group 2: Business Operations and Product Sales - Zhou Yuan operates at least eight companies, five of which are active, covering areas such as education consulting and adult products, with a focus on selling lingerie and sexual wellness items under the guise of "sexual commerce education" [5]. - The business model extends to "female entrepreneurship" courses, offering high-priced programs that promise financial benefits and operational strategies [5]. Group 3: Regulatory Challenges and Industry Concerns - The emergence of similar high-priced courses on social media, often linked to unqualified medical promotions, has created a gray market that poses safety risks [7]. - Regulatory bodies, including the Central Cyberspace Administration and the National Health Commission, have issued guidelines to curb the spread of soft pornography disguised as educational content, but challenges remain in defining the boundaries of emotional education and soft pornography [7][8]. - Legal experts emphasize the need for a coordinated enforcement mechanism among various regulatory agencies to address the complex nature of these violations effectively [8].
「眼神给出去」背后,「性商教母」周媛的发家史和生意经
36氪· 2026-01-24 09:09
Core Viewpoint - The article discusses the rise and fall of the "Black and White Flip" sexual intelligence education platform, founded by Zhou Yuan, which has attracted significant attention and controversy due to its focus on women's emotional and physical anxieties, leading to high-priced courses and products [5][7][21]. Group 1: Business Model and Offerings - The "Black and White Flip" sexual intelligence academy claims to be the first female sexual intelligence education platform in China, offering courses that cover topics such as female charm, intimacy skills, trauma healing, and gender psychology [11][12]. - The academy has three main branches: Charm Academy, Emotional Academy, and Healing Academy, with courses priced from 9.9 yuan to 88,000 yuan, targeting various aspects of women's lives [12][13]. - Zhou Yuan's business model capitalizes on women's anxieties regarding body image and relationships, using social media to amplify these concerns and drive sales of high-priced courses and related products [16][18]. Group 2: Financial Performance and Reach - The official store of the "Black and White Flip" academy has generated over 24 million yuan in revenue from paid courses, with tens of thousands of participants [9][15]. - The academy has conducted over 500 offline courses since 2020, connecting with more than 10,000 women [15]. - The most expensive course, priced at 88,000 yuan, offers lifetime access to various workshops and includes a profit-sharing model for participants [14]. Group 3: Controversies and Challenges - Zhou Yuan's social media accounts have been banned, and the official mini-program for selling courses and products is no longer accessible, raising questions about the sustainability of the business [9][22]. - The business's reliance on sensitive content and its operation at the edge of platform regulations have led to concerns about its long-term viability [21][22]. - The article prompts reflection on whether the pursuit of self-improvement through such paid courses genuinely contributes to women's growth or merely creates a designed consumption trap [23].
为什么便利店晚上顾客很少,但还要24小时营业?
Xin Lang Cai Jing· 2025-11-04 18:13
Core Insights - The primary reason for convenience stores to operate 24 hours is to reduce costs and increase profits, despite the perception that it may not be necessary [1][4][19] Cost Reduction and Profit Increase - Operating 24 hours allows convenience stores to spread fixed costs, such as rent and utilities, over a longer period, effectively lowering the average daily cost [3][4] - For example, if a store's rent is 5000 yuan and utilities are 1500 yuan, the average daily cost is 216 yuan. By operating overnight, this cost can be halved to 108 yuan, significantly increasing net profit [3][4] - Even with low nighttime customer traffic, the potential for increased sales during peak hours can lead to higher overall profitability [9][10] Reasons for Limited 24-Hour Operations - Geographic location plays a crucial role; not all stores are situated in high-traffic areas, making 24-hour operation less viable [5][8] - Staffing challenges arise, as maintaining a 24-hour schedule requires adequate personnel, which can be difficult to manage [6][18] - If a store is located in an area with low foot traffic, the increased operational costs may lead to losses [7][8] Customer Demographics for Night Operations - Nighttime customers typically include workers from nightlife venues, taxi and logistics drivers, and factory employees who work late shifts [14][15][16] Key Considerations for Opening a Convenience Store - Location is critical; a store in a high-traffic area is more likely to succeed with 24-hour operations [17] - The sourcing of products is essential; partnering with reputable suppliers can enhance sales [18] - Proper staff allocation is necessary; typically, two employees are needed for 24-hour operations to manage shifts effectively [18]