5月8日—10日，FBIF2025食品饮料创新论坛及FBIF食品创新展在上海举行。作为全球食品行业创新的 风向标，FBIF2025汇聚了众多行业精英与创新力量。乳业龙头伊利携最新创新技术与成果亮相，以实 际行动推动消费市场的活跃与发展。 消费既是经济循环的起点，也是终点，在近期世界经济波动的背景下，提振消费成为破局的关键，而高 品质的供给是其中关键一环。一直以来，伊利秉持"不创新，无未来"的理念，以消费者为中心推动全链 创新，致力于为消费者打造一杯健康美味的品质好奶。 号"时空穿梭列车带消费者体验美味产品 "伊利 从一棵草开始的"全链创新" 奶牛吃得好，奶才产得好。除了提升牧草品质，伊利在奶牛"饮食配方"上持续下功夫，以科学配比和精 准营养，提升奶牛的健康水平和产奶质量。如伊利在奶牛饲料中添加富含DHA的"裂壶藻粉"，让精选 的荷斯坦奶牛产出含有原生DHA的牛奶，每100ml就含有12mgDHA，为消费者提供天然美味的营养补 给。 从一棵草开始，伊利开展覆盖产业链上中下游的"全链创新"。在产业链上游，伊利运用创新理念提升奶 源建设和基础研发水平，通过营养调控技术，开发了一系列天然功能原料奶。在中游，伊利通过新 ...

Core Insights - In 2024, the company achieved a total revenue of 115.78 billion yuan, maintaining its position as the leading dairy company in Asia, with a net profit of 11.539 billion yuan, reflecting a year-on-year growth of 12.2% [1] - The company reported unexpected growth in both revenue and net profit in the first quarter of 2025, indicating strong operational performance [1] Business Performance - The liquid milk segment implemented various measures to navigate a complex market environment, focusing on quality as its strongest competitive advantage [3] - The company’s flagship products, such as the JinDian brand, have successfully positioned themselves in the organic market, with high-end products like JinDian active lactoferrin organic milk and JinDian Hulunbuir organic milk leading the quality upgrade [3] - The yogurt brand Anmuxi launched the world's first room-temperature active probiotic yogurt, enhancing its market share in the segment [3] - The company has partnered with Tongrentang to develop functional dairy products targeting specific consumer health needs, resulting in significant sales growth for new products [3] Market Trends - The low-temperature business segment has shown resilience, with new products like Changqing grain explosion yogurt and Gonglao colorful yogurt receiving positive market feedback, contributing to significant growth in low-temperature yogurt sales [4] - The JinDian fresh milk product has become a consumer favorite, leading to over 30% year-on-year revenue growth in the high-end low-temperature white milk category [4] - The company has successfully adjusted its inventory structure and product offerings, positioning itself for sustainable growth in the future [4] Overall Industry Position - The company’s liquid milk business generated 75.003 billion yuan in revenue in 2024, maintaining the highest market share in the industry [5] - The company’s overall performance across all product categories has established it as a leader in the industry, with rapid growth in milk powder and continued leadership in the ice cream segment [5]