露营烧烤

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提振消费进行时 | 赛事流量变消费增量
Guang Xi Ri Bao· 2025-06-29 03:02
Group 1 - The national youth campus football league for university women's B group was held in Wuzhou, attracting around 500 participants [1] - The event showcased a blend of sports and local culture, with athletes engaging in local attractions and cuisine during breaks [1][2] - Wuzhou's unique cultural and culinary offerings, such as ice spring soy milk and other local delicacies, were highlighted by the athletes [1][2] Group 2 - Wuzhou has developed a model of driving tourism through sports events, successfully creating a cultural tourism brand linked to football [3] - The Wuzhou Sports Training Base received 91,000 visitors in the first half of the year, generating revenue of 3.88 million yuan and boosting tourism consumption by 2.5 million yuan [3] - The integration of football events with cultural tourism is seen as a way to enrich consumer experiences and sustain economic activity [3]
把淡季过出甜滋味(评论员观察) ——直击2025经济新现象②
Ren Min Ri Bao· 2025-06-23 21:41
Group 1 - The article emphasizes the importance of addressing the supply-demand imbalance to tackle the seasonal fluctuations in various industries such as tourism, transportation, and hospitality [1][2][3] - Companies are encouraged to adopt counter-cyclical thinking to identify growth opportunities and plan strategically to mitigate the blind spots of short-term measures [1][2] - The article highlights successful examples, such as the Jiangsu Nanjing Wande Sports Industry Group, which saw over 20% year-on-year growth in domestic market revenue by leveraging policy benefits and creating new consumption scenarios [2][3] Group 2 - High-quality supply can effectively stimulate and create demand, which is crucial for boosting off-season consumption [3][4] - The article discusses how proactive measures, such as government policies and market adjustments, can help smooth out seasonal fluctuations and promote a more stable economic environment [3][4] - It suggests that industries can escape cyclical constraints by capturing and locking in upward trends, leading to more consistent returns in the future [4]
405.09万人次,镇江火出圈! 文旅融合绘新景,消费多元活力旺
Yang Zi Wan Bao Wang· 2025-05-07 12:14
Group 1: Tourism and Cultural Consumption - During the recent "May Day" holiday, Zhenjiang saw a significant increase in tourism, with 4.05 million visitors and a total tourism revenue of 3.432 billion yuan, representing year-on-year growth of 24.39% and 23.01% respectively [1] - The city has actively promoted high-quality development of cultural tourism by innovating and launching combined cultural tourism products, effectively converting tourism flow into consumption growth [1] Group 2: New Experience Offerings - The Changshan International Aviation Flying Camp introduced paragliding and hot air balloon experiences, providing visitors with immersive aerial views of the city [2][4] - The camp also offers diverse leisure products such as off-road vehicles and camping barbecues to meet the varied and personalized needs of tourists [6] Group 3: Technology and Culture Integration - AI robots "Jin Xiaozhi" and "Bei Xiaogu" were introduced in scenic spots like Jinshan and Beigu Mountain, enhancing the cultural experience through interactive poetry and real-time engagement with visitors [7][9] - The integration of technology and culture aims to revitalize historical scenes and traditional culture, making the experience more engaging for visitors [11] Group 4: Nighttime Cultural Activities - The Gexian Lake Park in Jurong launched immersive nighttime activities, including water curtain light shows and traditional cultural markets, creating a vibrant atmosphere for visitors [13][15] - The park features nearly a hundred stalls showcasing intangible cultural heritage crafts and local delicacies, enhancing the overall visitor experience [17] Group 5: Artistic and Leisure Spaces - The DUGAO COFFEE venue has become a popular spot for visitors to enjoy coffee and music, contributing to a relaxed cultural atmosphere [18][20] - Zhenjiang has implemented a cultural guidance volunteer service model, recruiting over 200 cultural guides to enhance the cultural experience in various new spaces [20] Group 6: Future Development Focus - Zhenjiang plans to continue focusing on tourist needs and deepen the city's cultural heritage, aiming to create a comprehensive experience that combines daytime sightseeing with nighttime cultural activities [20]
五一南川行,消费热潮中的独特体验很上头!
Sou Hu Cai Jing· 2025-05-06 12:30
"五一"假期 南川商贸活力迸发 南 川 非遗表演、露营烧烤、商场"嗨购"轮番上阵,停车场免费、餐饮住宿疯狂打折……消费体验直接拉满!这个"五一"假期,我区以"文旅融合+消费升级"为 主线,推出系列特色活动与惠民政策,商贸消费市场呈现供需两旺、业态多元的繁荣景象。 从东街的烟火气到金佛山的山野趣,从神龙峡的清凉漂流到商圈的购物狂欢,南川用多元消费场景成功让游客"上头"! "五一"期间,南川东街吸引众多游客前来打卡游玩。通讯员 罗川 摄 金佛山景区推出的"脆皮青年养生局"备受游客青睐。通讯员 胡波 摄 神龙峡景区泉水漂流开漂,配套游船、观光车等项目带动周边农家乐日均客流量增长。大观原点"捕鱼达人""水枪清凉对决"等亲子活动,拉动景区餐饮、 零售消费。 节日期间,各商贸主体通过主题促销、场景体验等方式激发消费潜力,百货、家电、户外用品等品类销售增长明显。 "五一"期间,夜经济点亮东街烟火气。通讯员 罗川 摄 走进万达广场,各楼层人潮涌动。中庭广场上,精彩活动接连不断,吸引着众多消费者驻足参与。 "五一"期间,东街变身欢乐海洋,凭借一系列精彩纷呈的活动,成功点燃旅游消费热情,成为备受瞩目的热门打卡地。 南川东街"一起 ...
“溶洞游”打造假日消费新场景 这个“五一”一起去探索溶洞奇幻魅力
Yang Shi Wang· 2025-05-02 03:01
Core Insights - The unique cave exploration activities in Beijing's Fangshan district have gained popularity among tourists during the "May Day" holiday, with significant visitor numbers reported [1][3] - The local government and tourism operators are emphasizing the importance of protecting these geological treasures while promoting tourism [4][6] Group 1: Tourist Attraction and Visitor Statistics - The Silver Fox Cave features various geological formations and typically receives around 600 visitors on weekends, with daily numbers exceeding 1,000 during the holiday [3] - The Yunshui Cave, another significant cave in Beijing, is 613 meters long and formed between 400 million to 1 billion years ago, also experiencing an increase in visitor numbers during the holiday [4] Group 2: Environmental Protection and Awareness - Experts highlight the need for visitors to avoid touching stalactites and other formations to prevent damage caused by pollen and spores from human contact [8] - The geological formations in these caves, primarily composed of soluble rocks like dolomite, took millions of years to develop, underscoring the importance of conservation [6] Group 3: Economic Impact and Local Development - The popularity of cave tourism has led to the development of new business opportunities in the surrounding areas, including the establishment of 50 guesthouses in Shangying Water Village [10] - Local tourism initiatives include offering fresh seasonal produce in restaurants and activities like mining-themed train rides and camping during the holiday [10]