Core Objectives - Dongfeng Commercial Vehicle aims to achieve a total sales volume of 176,000 units in 2026, focusing on both sales growth and profitability enhancement [1][8] - The company plans to segment the medium and heavy truck market into 29 sub-markets, covering 100 typical scenarios, and will launch a total of 214 new products in 2026 [1][8] Industry Trends and Challenges - The medium and heavy truck industry is facing increasing competition, with significant challenges ahead. However, opportunities in the new energy and export markets are emerging [2][10] - Dongfeng Commercial Vehicle is committed to addressing these challenges through collaboration with partners, focusing on technology development, market expansion, and building a long-term cooperative framework [2][10] Product Development and Innovation - The company is developing a new generation of modular global platforms that are compatible with various powertrains, including internal combustion engines, pure electric, hybrid, and hydrogen fuel cells [4][12] - The modular platform will comply with five major regulatory systems and cover 28 key countries/regions, ensuring adaptability to global market demands [4][12] Marketing and Service Strategy - Dongfeng Commercial Vehicle is implementing a "New Three-Dimensional Value Marketing System" to enhance marketing logic through value creation, delivery, and digital branding [5][13] - The company is upgrading its service standards to improve customer satisfaction and operational profitability, leveraging digital tools for better service delivery [5][13] Exhibition and Collaboration - The 2026 Partner Conference showcased 57 new models, including 46 from Dongfeng's main division, highlighting the dual development path of traditional and new energy vehicles [7][15] - The event featured a core exhibition area demonstrating industry collaboration and technological reserves, including a partnership with Huawei for a supercharging station and the Dongfeng Longqing 3.0 smart powertrain [7][15]

战略明晰：锚定高质量发展赛道，构建新型合作关系 12月11日，以"定赛道 聚合力 携手跃新程"为主题的东风商用车有限公司2026合作伙伴大会 在雾都重庆隆重举行。东风商用车与来自国内外的经销商、供应商、服务商、生态合作伙伴、 行业客户以及媒体嘉宾，共千余人欢聚一堂，共溯东风商用车2025辉煌战绩，共谋2026发展 宏图，凝聚携手跨越新程的坚定信心。 东风汽车集团有限公司党委常委、副总经理王俊，十堰市市委常委、副市长邹桂香，东风汽车 集团股份有限公司商用车事业部总经理、党委书记、东风商用车董事长张小帆，东风商用车有 限公司总经理刘利成，党委书记、副总经理郑华，副总经理刘振声，纪委书记曾苗，副总经理 吴怀主、黄政、白维之、杨若青，总经理助理弗兰克、方勇、张大、刘翼以及相关领域负责人 出席盛会。 大会伊始，刘利成发表《定赛道 聚合力 携手跃新程》大会主题报告，提出了2026年的核心 目标：东风商用车将携手全体合作伙伴，紧紧围绕"销量规模增长"及"盈利能力提升"两条主 线，聚力实现全年销量17.6万。 刘利成在主题报告中指出，面对商用车行业电动化、智能化、国际化、多元化的"新四化"趋 势，东风商用车将锚定核心赛道，聚 ...

Core Insights - Dongfeng Commercial Vehicle delivered 30 flagship models to Guizhou XQ Logistics, marking a significant achievement in its market strategy and showcasing the efficiency of the Longqing 3.0 powertrain for mid-to-long-distance logistics in Southwest China [2][5]. Group 1: Customer-Centric Approach - Dongfeng Commercial Vehicle emphasizes a customer-centric philosophy, defining products based on operational scenarios to meet diverse customer needs with tailored development and marketing strategies [3]. - The company has maintained its core commitment to reliability since its establishment in 1969, aiming to provide comprehensive value chain solutions for users [3]. Group 2: Product Features and Specifications - The Dongfeng Tianlong KX new model, featuring a 520 horsepower fuel tractor, is designed to meet the cost-efficiency demands of the mid-to-long-distance tobacco transportation sector [5]. - The vehicle is equipped with a Longqing DDi13 engine and DA12 automatic transmission, providing a torque of 2500 Nm, with optimal torque range from 900 to 1400 RPM, enhancing fuel efficiency in hilly terrains [5]. Group 3: Driver Comfort and Safety - The delivered models prioritize driver safety and comfort, featuring an upgraded cab with enhanced sound insulation and comfort features, suitable for long-distance transport across various regions [6]. - The vehicles include advanced seating and multimedia systems, improving usability and safety during long hauls [6]. Group 4: Investment and Service Commitment - Dongfeng Commercial Vehicle plans to invest 1.5 billion yuan by 2025 to establish 100 specialized service stations nationwide, offering lifetime warranties on core components and a "replace, not repair" policy for powertrains [6]. Group 5: Digital Transformation and Industry Insight - The company leverages big data and digitalization as core competitive advantages, creating the first heavy-duty truck database in the industry to enhance product development, market insights, and customer satisfaction [7]. - Dongfeng focuses on 16 specific industries and 65 key markets, utilizing digital tools to identify customer needs and develop optimal total cost of ownership (TCO) solutions [7]. Group 6: Future Outlook - Dongfeng Commercial Vehicle is redefining the commercial vehicle marketing model by combining traditional technical expertise with innovative ecological thinking, responding to market trends with a focus on reliability and customer-centric strategies [8].