站在"十五五"新程待启的关键时点，如何看待2026年的经济形势？2026年经济工作怎么干？新京报贝壳 财经推出《看2026：十五五·启新程》专题报道，汇聚监管部门、知名学者和领军企业家，解读政策脉 络，洞察趋势变化。2026，我们携手出发。 对于企业而言，针对中央经济工作会议提出的持续扩大内需等议题会有哪些举措？2026年有哪些战略发 展目标？新京报贝壳财经记者就此采访了嘉兴九州文化传媒有限公司（简称"九州文化"）副总裁王为 之。 新京报贝壳财经：中央经济工作会议提出持续扩大内需、优化供给，做优增量、盘活存量，因地制宜发 展新质生产力，九州文化会有哪些具体举措？ 王为之：中央经济工作会议要求与九州文化现阶段以AI驱动短剧产业的战略高度契合。九州文化将从 以下方面落地具体举措：首先在扩大内需方面，计划通过AIGC技术提升内容供给的精准性与多样性， 刺激用户消费需求。例如，利用自研AI工具实现智能文本转视频，快速生成符合市场偏好的短剧，覆 盖抖音、快手等平台，触达亿级用户。 其次在优化供给方面，通过各类活动和创作计划，打通产学研，一方面增加就业，一方面扩充内容库。 推动微短剧从"大众看到"进一步迈向"大众创造"， ...

Core Insights - The AI industry is experiencing significant growth, but there is a stark income disparity, with Nvidia capturing nearly 90% of market profits, leading to concerns about the sustainability of the ecosystem [3][4] - The global AI application market is projected to see substantial increases in spending, with enterprise GenAI expenditures expected to rise from $11.5 billion in 2024 to $37 billion in 2025, marking a year-on-year growth of approximately 320% [3] - The commercialization of AI applications has formed a clear hierarchy, with general large models leading the first tier, while vertical applications are rapidly gaining traction in specific sectors [5][6] Group 1: Market Dynamics - The AI application market is not as dire as perceived, with significant growth in consumer spending on applications like ChatGPT, which is expected to reach $2.48 billion in 2025, up from $487 million in 2024, representing a 408% increase [4] - The first tier of commercial applications is dominated by general large models, with OpenAI leading at an annual recurring revenue (ARR) of $10 billion and a projected compound annual growth rate (CAGR) of 260% from 2023 to 2025 [5] - Chinese applications are currently positioned in the second tier, with ARR between 100 million and 1 billion yuan, focusing on vertical applications that demonstrate clear cost reduction benefits [5][8] Group 2: Application Development - Over 200 AI applications have been launched between July and November, with a significant focus on vertical applications that address specific user needs, such as AI image processing and efficiency tools [6] - In the global top 50 generative AI apps, 22 are developed by Chinese teams, indicating that Chinese applications are competitive, although there remains a significant income gap compared to the U.S. market [8] - The cost of producing AI dynamic animations has drastically decreased, with production costs now ranging from 50,000 to 100,000 yuan, only 10% to 30% of traditional methods [17] Group 3: Challenges and Opportunities - Quality remains a major bottleneck for AI applications, with 33% of respondents identifying it as the primary challenge, particularly in terms of accuracy and consistency of output [11][13] - The current landscape shows that AI applications are primarily limited to high-cost scenarios like programming and customer service, with significant cost-saving potential but insufficient revenue generation [14] - The AI industry is moving towards a phase where understanding AI's application in business is crucial, as evidenced by the rising interest in AI-driven content creation, particularly in the animation sector [16][19]

Core Insights - The AI dynamic comic market is rapidly emerging as a new trend for short video platforms and content creators, showcasing significant advantages over traditional animation and live-action short dramas, including faster production, lower costs, and greater control [1][2][4] Industry Dynamics - Major platforms like Douyin and Kuaishou are actively entering the AI dynamic comic space, with Douyin focusing on user retention and engagement, potentially extending user watch time significantly [2][4] - The initial growth of AI dynamic comics is supported by a collaborative ecosystem involving platforms, production teams, and content creators, with a notable shift in platform attitudes towards revenue-sharing models [4][18] Production and Talent - The production teams for AI dynamic comics often consist of individuals transitioning from short dramas and web literature, leveraging their narrative skills to adapt to the new format [4][6] - The industry is witnessing a demand for diverse talent, with teams actively recruiting individuals with no prior experience and providing training to meet the growing production needs [6][12] Audience and Content Characteristics - AI dynamic comics attract a broad audience, initially appealing to younger demographics but increasingly attracting older viewers, with growth rates approximately 3.5 times faster than traditional short dramas [7][9] - The content of AI dynamic comics focuses on immediate gratification and high-paced storytelling, contrasting with traditional animation's emphasis on narrative depth and character development [10][12] Cost Efficiency and Revenue Potential - The production cost of AI dynamic comics is significantly lower, estimated at one-fifth of comparable live-action short dramas, with potential returns reaching five times the investment for successful projects [13][15] - The business model includes both direct consumer payments and partnerships with platforms, with various monetization strategies being explored, including ad revenue and content sales [17][18] IP Development and Future Outlook - While there are challenges in developing IP for AI dynamic comics, the industry is exploring innovative paths, such as integrating AI designs with physical products, indicating a potential for future growth [20] - The ongoing evolution of technology and content quality is expected to drive the AI dynamic comic format towards a more stable and commercially viable future, similar to the trajectory of short dramas [20]