Chinese automaker Seres’ electric vehicle brand AITO has signed a cooperation agreement with Performance Plus Motors, a subsidiary of Abu Dhabi Motors (ADM). The new distribution partnership will enable AITO to launch its operations in the UAE. Under the deal, Performance Plus Motors will oversee sales, delivery and after-sales operations for AITO vehicles in the UAE, alongside plans to set up brand experience and service centres. ADM will provide additional local support, including marketing activitie ...

Core Insights - AITO has signed a partnership with Performance Plus Motors (Abu Dhabi Motors) to enhance its presence in the Middle East market [1][2] - The collaboration aims to promote AITO's new energy vehicles (NEVs) and facilitate road tests for potential customers [1][2] Group 1: Partnership Details - The signing ceremony involved key executives from SERES AUTO and ADM, indicating a strong commitment to the partnership [1] - AITO's NEV models are set to undergo road tests in Abu Dhabi, showcasing their performance and features [1][2] Group 2: Market Strategy - AITO plans to leverage ADM's local expertise to expand its market reach in the Middle East [2] - The partnership is expected to enhance brand visibility and customer engagement for AITO in the region [2]

中经记者 陈靖斌 广州报道 王进表示，此次合作是AITO全球化战略中的关键节点。ADM在当地豪华汽车市场的渠道基础和资源积 累，将为AITO在中东市场的本地化落地提供支撑，也为其进入更广泛的海外高端市场创造条件。 ADM CEO Syed Faiz Karim亦表示，AITO在技术能力、产品品质及品牌定位上的特征，与中东高端消费 市场的需求具有较高匹配度。ADM将依托自身在渠道和运营方面的经验，推动AITO在阿联酋市场的长 期发展，并在新能源豪华汽车领域挖掘新的增长空间。 从落地进展来看，AITO车型已完成软硬件本地化适配及当地认证工作，旗舰车型AITO 9已在阿联酋开 展本地用户试驾，探索以本地用户参与为导向的市场导入路径。同时，相关车辆已在迪拜港口完成集 结，具备正式上市后实现现车交付的条件。ADM既有的本地运营体系，也将为AITO在阿联酋的产品上 市、交付及后续运营提供基础保障。 按照规划，AITO将以阿联酋市场为切入点，进一步完善其中东区域布局，为辐射周边市场奠定基础。 在全球高端智能新能源汽车竞争加速的背景下，其海外市场拓展路径亦将成为观察中国高端智能汽车品 牌国际化进程的重要样本。 （编辑：赵毅 ...

赛力斯汽车海外BU总裁王进表示："与ADM 的合作是AITO 全球化战略的重要里程碑，也是双方携手开拓中东高 端新能源市场的新起点。ADM 在本地豪华汽车市场的深厚积淀和资源优势，将为AITO 的本地化落地提供强大支 撑。这场双向奔赴不仅将为中东豪华汽车市场注入智能新活力，还将推动AITO 技术实力在全球高端市场实现更 大突破。" 2月6日，中国高端智能汽车品牌 AITO 与阿联酋头部豪华汽车经销商集团 Abu Dhabi Motors（以下简称 ADM）在 重庆正式签署战略合作协议。赛力斯汽车海外BU总裁王进与ADM CEO Syed Faiz Karim 代表双方签署协议，赛力 斯汽车总裁何利扬与阿卜杜拉·本·穆罕默德·本·布蒂·阿勒哈米德阁下私人办公室中国区负责人赵頔见证签约。 这次合作标志着AITO 在海外高端新能源市场的布局取得关键进展，正式开启品牌全球化的新篇章。 ADM历经40年行业积淀，凭借深厚的渠道网络、高端客户资源、专业运营能力和服务能力，已成为中东地区极具 影响力的超豪华汽车经销商。其以客户为中心的服务理念和全方位的业务革新，打造了行业标杆。AITO 以智慧 重塑豪华，仅用46个月成为新 ...

Core Viewpoint - Company Seres has successfully listed on the Hong Kong Stock Exchange (HKEX) with an issue price of HKD 131.5, becoming a dual-listed company in both A-shares and H-shares markets, joining other Chinese automotive companies like NIO and BYD [2][27]. Financial Performance - On its first trading day, Seres' stock opened at HKD 128.9, a 2% drop from the issue price, with a maximum decline exceeding 5% [6]. - For Q3 2025, Seres reported a revenue increase of 15.75% year-on-year, but net profit decreased by 1.74% [8]. - In the first three quarters of 2025, total revenue reached CNY 110.5 billion, a 3.67% increase, while net profit was CNY 53.12 billion, up 31.56% [8][14]. Market Position and Strategy - Seres is uniquely positioned in the Chinese electric vehicle (EV) market due to its long-standing partnership with Huawei, which has significantly benefited its performance [10]. - The company achieved a remarkable revenue growth of 305.5% in 2024, reaching CNY 145.1 billion, and turned a net profit of CNY 59 billion, marking a turnaround from a loss of CNY 2.4 billion in 2023 [11]. - Despite a challenging start in 2025, with Q1 revenue down 27.91%, Seres is focusing on product development and market expansion, including plans for new models and increased R&D investment [13][19]. R&D and Innovation - In the first half of 2025, Seres invested CNY 5.198 billion in R&D, a 154.9% increase, and secured 6,826 patents, reflecting a commitment to innovation [19]. - The company has developed several advanced technologies, including a high-efficiency electric drive system and a new technology platform showcased at the 2025 China Automotive Engineering Society conference [20]. International Expansion - Seres aims to enhance its international presence, having already begun deliveries of its SERES 5 model in Europe and planning to expand into various global markets [29]. - The company is also focusing on localizing production and operations in international markets, with plans to introduce new models under the AITO brand [30][32]. Brand Development - The AITO brand is positioned to lead Seres' international expansion, although challenges exist in gaining recognition in overseas markets compared to its domestic success [33]. - Seres has seen increasing brand recognition, with its AITO models receiving high scores in brand confidence and customer recommendations [22]. Production Capacity - To support the growth of the AITO brand, Seres has established a highly automated super factory, enhancing production capabilities and achieving significant delivery milestones for its models [25]. - The company has delivered over 800,000 vehicles across its AITO brand, with notable sales figures for the AITO M9 and M8 models [25]. Conclusion - Overall, Seres is navigating a complex landscape of financial performance, market positioning, and international expansion, with a focus on innovation and brand development as it seeks to solidify its place in the global automotive market [26][29].

Core Viewpoint - AITO luxury car brand's debut at the Munich International Motor Show marks a significant step towards entering the Middle Eastern market with three new models: AITO 9, AITO 7, and AITO 5 [1] Group 1: Market Expansion - AITO's presence at the Munich Motor Show signifies its transition from the Chinese market to the Middle Eastern market [1] - The brand has received attention from international media, highlighting its strategic move to localize its offerings for the Middle East [1] Group 2: Brand Philosophy - AITO's brand philosophy of "Intelligent Redefinition of Luxury" has been praised, showcasing its commitment to the new energy smart vehicle sector [1] - The concept of "software-defined vehicles" and technological luxury is central to AITO's global strategy [1] Group 3: Competitive Performance - AITO has surpassed traditional luxury brands like BMW and Mercedes-Benz in the Chinese high-end market, demonstrating strong market performance [1] - The brand's innovative approach is seen as a challenge to established European luxury car manufacturers [1] Group 4: Strategic Milestone - The Munich Motor Show is viewed as a crucial milestone in AITO's globalization strategy, enhancing its international influence [1] - AITO aims to reshape luxury standards through innovative technology and expand its presence in the global new energy high-end market [1]