HSD高阶智驾系统

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地平线机器人-W(09660):动态跟踪报告:J6E/M站稳中阶智驾市场,HSD首发奇瑞星途打响高阶智驾第一枪
EBSCN· 2025-05-14 08:22
Investment Rating - The report maintains a "Buy" rating for the company [2][59]. Core Insights - The company is positioned as the market leader in the ADAS integrated machine market in China, with a projected hardware shipment exceeding 10 million units by 2025, driven by the "intelligent driving equality" trend [2][4]. - The J6E/M series has secured multiple model designations from major automotive brands, indicating strong short-term revenue growth potential [2][4]. - The HSD system, launched in April 2025, marks a significant advancement in high-level intelligent driving solutions, with initial deployment in Chery's models [2][4][29]. Summary by Sections 1. Core Business Progress - The company holds a 43.58% market share in the Chinese ADAS market for 2024, ranking first among domestic brands [11]. - The J6E/M series has been designated for over 310 models, with a delivery volume of 2.9 million units expected in 2024 and a cumulative total of 7.7 million units [11][12]. - The J6P and HSD system are set to begin mass production in Q3 2025, with significant performance improvements over previous generations [22][26]. 2. Capital Market Situation - Following the pre-IPO lock-up expiration, the stock price showed resilience, with only a slight decline on the day of the release [52][55]. - The company is expected to meet the conditions for inclusion in the Hong Kong Stock Connect, which will enhance liquidity [56][58]. 3. Revenue Growth Forecast - The company anticipates continued rapid revenue growth, with a clear growth logic in the short, medium, and long term [2][59]. - The introduction of the J6P is expected to drive an increase in average selling prices (ASP) for hardware due to its enhanced capabilities [22][26].