In the middle of the current work week, investors were eager to take a few swigs of brewery stock Heineken (HEINY 4.02%). They were most likely encouraged by the company's announcement of a potentially very high-profile co-marketing deal with an upcoming blockbuster Hollywood film, as they pushed the company's stock 4% higher on Wednesday. Pitt stopHeineken announced that its Heineken 0.0 non-alcoholic beer is an official partner of F1: The Movie, a high-budget spectacular produced by Apple's film unit and ...

Damson Idris, a Heineken 0.0 and the set of F1® THE MOVIE. Who’s driving? Brad Pitt, of course. A Media Snippet accompanying this announcement is available in this link. AMSTERDAM, June 04, 2025 (GLOBE NEWSWIRE) -- Heineken® 0.0 has been announced as an official partner of Apple Original Films’ F1® THE MOVIE, a collaboration bought to life with a new campaign directed by the movie’s director/producer himself, Joseph Kosinski, and which features the film’s stars, Brad Pitt and Damson Idris. The campaign wil ...