Core Insights - Toyota Motor Corporation is transitioning its 2026 RAV4 to be exclusively electrified, offering hybrid and plug-in hybrid options as part of a redesign of its best-selling SUV [1][2] - The new RAV4 will feature a 2.5-liter four-cylinder engine, with the hybrid version producing 226 horsepower (front-wheel drive) and 236 horsepower (all-wheel drive), while the plug-in hybrid will deliver 320 horsepower, an increase from 302 horsepower in the previous model [2] - Toyota aims to sell 9.8 million vehicles globally in the current fiscal year, an increase from 9.36 million the previous year, with electrified vehicle sales projected to rise to 5.18 million units [8] Product Launches and Strategy - The 2026 RAV4 will be available in three new design variants: Core, Rugged, and Sport, and will include updates such as a new touchscreen display and enhanced safety features [2][3] - By 2027, Toyota plans to launch 10 new electric vehicles in key global markets, including the Urban Cruiser and C-HR+ electric SUVs in Europe [6] - In China, Toyota has introduced the bZ3X, its most affordable EV, and plans to launch additional models to strengthen its position in the largest EV market [7] Market Performance and Sales Targets - Despite selling over 10.2 million vehicles globally in fiscal 2025, only about 145,000 were fully electric, representing just 1% of total sales, while EVs accounted for approximately 14% of global vehicle sales in 2024 [4] - Toyota's cautious approach to fully electric vehicles has been noted, but recent announcements indicate a shift in strategy with new EV launches and production targets [5] - Combined sales of Toyota and Lexus are projected to reach 10.4 million units, a 1.2% increase from fiscal 2025, driven by improved production capacity [8]

Core Viewpoint - Toyota is strategically cautious about launching low-priced electric vehicles (EVs) in Europe, focusing instead on a broader range of models and maintaining its sales targets despite market competition [1][2][3]. Group 1: New Electric Vehicle Launches - Toyota plans to introduce 15 new pure electric vehicles in Europe by 2026, with the aim of increasing the share of EVs in new car sales from 5% to 20% [1]. - The company has unveiled three new models for the European market, including the small SUV "C-HR+" with a range of 600 kilometers, the Suzuki-branded "Urban Cruiser," and the new "bZ4X," which is Toyota's first mass-produced electric vehicle [1][2]. Group 2: Market Strategy and Sales Projections - Toyota's electric vehicle sales in Europe are projected to reach 139,000 units in 2024, representing only 1.3% of total new car sales [2]. - Despite the competitive landscape with European and Chinese manufacturers launching low-priced EVs under €20,000, Toyota's European president, Akio Nakata, believes there is no need to rush into the low-cost segment [2][3]. - The company maintains its target of selling 250,000 electric vehicles in Europe by 2026, although Nakata suggests a more cautious approach may be necessary based on current demand [2]. Group 3: Production and Localization - Currently, 77% of the new vehicles sold by Toyota in Europe are produced within the EU, primarily focusing on hybrid vehicles [3]. - Nakata indicated that local production of electric vehicles may be considered if sales reach a certain threshold, but he believes it is not the right time for such a move [3].

成就新汽车人 视 野 跨 男 球 战 际 E / 推 O 为避免被罚, 欧洲车企攒了俩碳排放联盟 汽车制造商希望在电动汽车销量未如预期增长的情况下避免 碳罚款，保护自身利益 编译 / 钱 亚 光 设计 / 师 超 来源 / w w w. a u t o n e w s. c o m , e u l e r p o o l . c o m , w w w. w i w o . d e "团结就是力量（"Unity is strength'）"——这一说法对汽车制造商来说已如此亲切，以至于有些制造商决定将其付诸实践。 事实上，他们已开始建立了"碳排放池（CO 2 pooling）"联盟，电动汽车销量较少的公司与电动汽车领先企业"联合"，从竞争对手那里购买碳积分，以降 低其总体排放平均值，共同应对欧盟针对二氧化碳排放的罚款。 1月1日，欧盟大幅降低了汽车二氧化碳排放上限，大多数汽车制造商今年需要电动汽车至少占其总销量的 20%，否则将面临巨额罚款。 2021年开始，欧盟为制造商设定了其在欧盟销售车队的二氧化碳排放量上限，迄今为止这一数值为每辆车每公里115.1克二氧化碳，到2025年将降至93.6 克，到2030年 ...