Core Viewpoint - The founder of New Oriental, Yu Minhong, emphasizes the importance of employee feedback and plans to support a trip to Antarctica for selected employees, while addressing misconceptions about travel costs [1][2]. Group 1: Employee Engagement and Company Culture - Yu Minhong encourages employees to voice their grievances, stating that any dissatisfaction reflects issues within the company that need to be addressed [1]. - On the 32nd anniversary of New Oriental, Yu draws parallels between the resilience of penguins in Antarctica and the unity of New Oriental employees in facing challenges [2]. Group 2: Future Initiatives - New Oriental plans to establish a dedicated youth exploration center, focusing on natural education for children [2]. - A specialized Antarctic exploration trip for teenagers is expected to launch next winter, indicating a commitment to experiential learning [2]. Group 3: Clarification on Travel Costs - Yu Minhong clarifies that the cost of traveling to Antarctica varies significantly, ranging from 50,000 to 300,000 yuan, with the advanced icebreaker used by him costing between 200,000 to 250,000 yuan for a 12-day trip [1].

Core Points - The core issue revolves around the controversy sparked by the founder of New Oriental, Yu Minhong, sending a letter from Antarctica to employees on the company's 32nd anniversary, which was perceived as disconnected from the employees' realities [1][3][4] Group 1: Company Background and Events - New Oriental celebrated its 32nd anniversary on November 16, with Yu Minhong reflecting on the company's journey and future plans in a letter themed "Perseverance in the Ice and Snow" [1] - The letter, intended to motivate employees, instead led to backlash as many employees felt unable to empathize with the founder's experience while they were working overtime [1][3] - Following the controversy, Yu Minhong responded in a video on November 18, stating that his trip to Antarctica was to discuss the future of natural education for Chinese children, announcing plans to establish a youth exploration center [1][3] Group 2: Employee Sentiment and Public Reaction - The letter's content, which emphasized Yu Minhong's personal experiences in Antarctica, was criticized for lacking acknowledgment of employee pressures, leading to a perception of a disconnect between management and staff [3][4] - Social media reactions highlighted the stark contrast between the founder's luxurious trip and employees working during the anniversary, coining the phrase "boss in Antarctica, employees working" [3][4] - The public interest in Yu Minhong surged, with the WeChat index for his name rising from around 150,000 on November 16 to nearly 20 million by November 18 [1] Group 3: Financial Performance and Business Strategy - New Oriental has been facing challenges in its business transformation, particularly after the departure of key personnel, which has affected the performance of its subsidiary, Oriental Selection [6][7] - Financial reports indicate that for the fiscal year 2025, Oriental Selection's revenue, profit, and gross merchandise volume (GMV) are expected to decline significantly, with net profit projected at only 6.2 million [7] - New Oriental's overall revenue for the fourth quarter of fiscal year 2025 was reported at $1.243 billion, a year-on-year increase of 9.4%, but it also faced an operating loss of $8.674 million, a significant decline compared to the previous year [7] Group 4: Future Directions and Challenges - New Oriental aims to explore the tourism sector as a third growth curve, with plans for a separate IPO for its tourism business, which has yet to show significant results in financial performance [8][9] - The company has established numerous subsidiaries under its tourism brand and invested in various travel-related ventures, indicating a strategic shift towards diversifying its business model [10] - Experts suggest that while the tourism direction is promising, the company must innovate its offerings and build a comprehensive service system to differentiate itself in the competitive market [10]

11月20日，新东方董事长俞敏洪在社交平台发文，辟谣"到南极坐邮轮花148万"：到南极旅游，不同的 船和舱位，不同的价格，从5万—30万不等，我和奚志农坐的夏古号，确实是比较先进的破冰级邮轮， 12天价格在20万—25万之间（不同舱位），而不是外界所说的148万。 11月16日，新东方迎来成立32周年纪念日，创始人俞敏洪身处南极发布内部信，向全体员工及支持者致 谢。他在信中以"冰雪中的坚守"为主题回顾创业历程并擘画未来。同时他在信中提出，新东方要成 为"希望的播种者"，东方甄选应成"商家良知的代表"，新东方文旅要"让更多的人把世界装在心里"。 ▲俞敏洪在南极旅游。 内部信发布后引发关注，但并未收获预期的共鸣，有员工表示无法与正在旅游的老板共情，类似言论在 多个社交平台引起热议。 11月18日晚，俞敏洪在社交平台发布视频疑似回应争议。 视频依然是其南极之旅的画面，不过其在画面中配文写道："这次应奚老师邀请来南极，在深刻感受大 自然壮美的同时，也一起探讨了未来中国孩子自然教育的前景，新东方将会成立专门的青少年探索中 心，带领孩子们探索大自然，用科学的方式让孩子们理解大自然，爱上大自然，保护大自然！专门针对 青少年 ...

11月20日上午，新东方董事长俞敏洪在社交平台发文回应此前在南极发布全员信被吐槽。 俞敏洪表示，"允许员工吐槽是新东方的传统，我一直鼓励。员工有不满，我和公司有问题，及时纠 正。也有冒充新东方员工在网上发声的，我相信大家也能明辨。南极是一片纯净的土地，如果大家有机 会，可以来看看。我打算明年冬天，选择10个左右的新东方、东方甄选的基层优秀员工，加上东方甄选 10个优秀会员，由公司支持到南极来看一看。" 根据俞敏洪在社交平台透露，他乘坐的是"一艘在冰上轻松航行的船——夏古号"。 俞敏洪称，到南极旅游，不同的船和舱位，不同的价格，从5万到30万不等。 "我和奚志农坐的夏古 号，确实是比较先进的破冰级邮轮，价格在20-25万之间（不司舱位），而不是外界所说的148万。" 新东方司庆贺信引争议 "员工在加班，老板在南极" 日前，俞敏洪因在南极发公司内部信，随后又在社交平台连发南极游视频，引发持续争议。 11月18日上午，俞敏洪在社交平台连发10条南极游视频。他本人还现身评论区表示：前几天一直没有什 么信号，这个视频是四天前做的。 据极目新闻报道，一家旅行社客服告诉记者，俞敏洪乘坐的这艘邮轮是从巴黎出发的，20天旅程， ...

俞敏洪表示，他乘坐的邮轮价格在20万元—25万元之间（不同舱位），而不是外界所说的148万元。 同时，针对"员工在加班，老板在南极"的网络观点，俞敏洪表示："我打算明年冬天，选择10个左右的 新东方、东方甄选的基层优秀员工，加上东方甄选10个优秀会员，由公司支持到南极看一看。" 11月20日上午，新东方董事长俞敏洪在社交媒体回应此前的"全员信争议"。 截至发稿，东方甄选港股下跌0.32%，最新报18.7港元/股。 俞敏洪持续引发争议 日前，俞敏洪因在南极发布公司内部信，随后又在社交平台连发南极游视频，持续引发争议。 11月16日，新东方迎来成立32周年纪念日。作为创始人的俞敏洪身处南极发布内部信，向全体员工及支 持者致谢。他借南极企鹅在极端环境中相互扶持、努力生存，类比新东方人面对困境时的团结与希望， 回顾了新东方从北大一间简陋教室起步，历经风雨的创业历程，鼓励员工坚守初心，服务好学生与客 户，展望未来事业的发展。 | 18:05 收件人:全国教职员工 > | 站在南极,我看到了企鹅在冰雪中努力生 | | --- | --- | | | 存。它们在极端环境中,靠着彼此的体温 | | 热烈祝贺新东方 32周年生 ...

记者丨黎雨桐 编辑丨曾静娇 视频丨许婷婷 见习编辑 陈泽锴 11月20日，新东方董事长俞敏洪在社交平台发文，辟谣"到南极坐邮轮花148万"：到南极旅游，不同的 船和舱位，不同的价格，从5-30万不等，我和奚志农坐的夏古号,确实是比较先进的破冰级邮轮，12天 价格在20-25万之间(不同舱位)，而不是外界所说的148万。 俞敏洪还在评论区回应：感谢这几天朋友们对我的关心。允许员工吐槽是新东方的传统，我一直鼓励。 员工有不满，我和公司有问题，及时纠正。也有冒充新东方员工在网上发声的，我相信大家也能明辨。 南极是一片纯净的土地，如果大家有机会，可以来看看。我打算明年冬天，选择10个左右的新东方、东 方甄选的基层优秀员工，加上东方甄选10个优秀会员，由公司支持到南极来看一看。(当然不一定是夏 古号啊，明年夏古号好像不在南极。） 然而这封饱含"南极感悟"的信函并未收获预期的共鸣，有员工在社交媒体暗指老板的"远方"与员工 的"现场"形成鲜明对比。更直白的吐槽来自企业邮箱留言称，看到信中对南极风光的描述"只觉得讽 刺"。 11月18日晚，俞敏洪在社交平台发布视频疑似回应争议。 视频依然是其南极之旅的画面，不过其在画面中配文 ...

Core Points - The chairman of New Oriental, Yu Minhong, faced controversy after sharing videos of his trip to Antarctica and discussing the costs associated with it [1][5] - Yu clarified that the cost of the cruise to Antarctica was not 1.48 million but rather between 200,000 to 250,000 yuan for a 12-day trip, depending on the cabin type [1][10] - The company aims to support outstanding employees by offering them a chance to visit Antarctica next winter [1] Summary by Sections Company Background - New Oriental celebrated its 32nd anniversary on November 16, with Yu Minhong reflecting on the company's journey and future aspirations in an internal letter [3] - The company aims to be a "sower of hope" and represent "the conscience of merchants" through its various business segments [3] Employee Reactions - The internal letter and subsequent social media posts did not resonate as expected with employees, leading to discussions about empathy towards a traveling boss [5] - Employees expressed feelings of disconnect with Yu's experiences while he was on vacation [5] Travel Details - Yu Minhong's cruise, the "Summer Commander," is a state-of-the-art polar exploration ship with a capacity of 245 passengers, designed for extreme conditions [10] - The ship offers various itineraries, with prices ranging from approximately 260,000 to 1.48 million yuan per person, depending on the length and type of accommodation [10][8]

Core Viewpoint - The recent controversy surrounding New Oriental's chairman Yu Minhong's Antarctic trip has sparked discussions, with Yu emphasizing the company's culture of allowing employee feedback and addressing concerns [1]. Group 1: Employee Feedback and Company Culture - Yu Minhong acknowledged the importance of employee feedback, stating that if employees have grievances, it reflects issues within the company that need to be corrected [1]. - He mentioned that there are instances of impersonation by individuals claiming to be New Oriental employees online, suggesting that the public should discern the authenticity of such claims [1]. Group 2: Antarctic Trip Details - Yu announced plans to take around 10 outstanding grassroots employees from New Oriental and 10 excellent members from Dongfang Zhenxuan to Antarctica next winter, supported by the company [1]. - He clarified the cost of the Antarctic trip, stating that prices range from 50,000 to 300,000 yuan, with the specific ship he and another executive took costing between 200,000 and 250,000 yuan, contrary to reports claiming it was 1.48 million yuan [1].

11月20日上午， 新东方董事长俞敏洪在社交平台发文回应此前在南极发布全员信被吐槽。 下载财联社APP获取更多资讯 准确 快速 权威 专业 7x24h电报 头条新闻 VIP资讯 实时盯盘 俞敏洪表示，"允许员工吐槽是新东方的传统，我一直鼓励。员工有不满，我和公司有问题，及时纠正。也有冒充新东方员工在网上发声 的，我相信大家也能明辨。 南极是一片纯净的土地，如果大家有机会，可以来看看。我打算明年冬天，选择10个左右的新东方、东方甄选 的基层优秀员工，加上东方甄选10个优秀会员，由公司支持到南极来看一看。" 俞敏洪称，到南极旅游，不同的船和舱位，不同的价格，从5万到30万不等。 "我和奚志农坐的 夏古号 ，确实是比较先进的破冰级邮轮， 价格在20-25万之间（不司舱位），而不是外界所说的148万。" ...

俞敏洪表示："允许员工吐槽是新东方的传统，我一直鼓励。员工有不满，我和公司有问题，及时纠 正。也有冒充新东方员工在网上发声的，我相信大家也能明辨。南极是一片纯净的土地，如果大家有机 会，可以来看看。我打算明年冬天，选择10个左右的新东方、东方甄选的基层优秀员工，加上东方甄选 10个优秀会员，由公司支持到南极来看一看。" 俞敏洪称，到南极旅游，不同的船和舱位，不同的价格，从5万到30万不等。 "我和奚志农坐的夏古 号，确实是比较先进的破冰级邮轮，价格在20-25万之间（不同舱位），而不是外界所说的148万。" "老板在南极，员工在加班。"这是不少网友在看到俞敏洪的最新全员信后的第一反应。11月20日，这位 新东方董事长在微博发文回应此前在南极发布全员信被吐槽。 ...