Product Development and Sales Process - The company has independent professional R&D and design teams for each brand [1] - The production line for online and offline products is the same [1] - The product development process includes design, review meetings, sampling, fitting, adjustments, promotional video shooting, ordering meetings, and final production [3] Product Series and Sales Strategy - Products are generally divided into spring/summer and autumn/winter series, with some brands having four distinct series [3] - The company holds two seasonal ordering meetings: autumn/winter in early April and summer around October [3] - The company has a complete training system for sales personnel, including onboarding, professional knowledge, and skills training [3] Financial Performance and Sales Channels - Online sales accounted for approximately 25% of total sales in 2016 [5] - Distribution sales were about 15%, while direct sales made up around 60% in 2016 [5] - The impact of major promotional events, like Double Eleven, on gross margin is minimal [4] Production Capacity and Quality Control - The Jiangxi factory's capacity was approximately 12 million pieces in 2016, with a target of 15 million pieces [5] - The company prioritizes product quality over maximizing production capacity [5] Market Competition and Brand Positioning - The company focuses on quality, comfort, and fashion in its products, maintaining a loyal customer base and strong brand image [5] - The company is not solely age-segmented; it also includes functional positioning, such as Bodybeauty for shaping [6] - The company aims to provide high-quality products and services to compete with international brands entering the Chinese market [6]

证券代码：002763 证券简称：汇洁股份 深圳汇洁集团股份有限公司投资者关系活动记录表 编号：2017-002 | --- | --- | --- | |------------------------|----------------------|---------------------------------| | | | | | 投资者关系活动类别 | √ | 特定对象调研 □分析师会议 | | | | □媒体采访 □业绩说明会 | | | □ | 新闻发布会 □路演活动 | | | √现场参观 | | | | □ | 其他 （请文字说明其他活动内容） | | 参与单位名称及人员姓名 | 华融证券 王玉婷 | | | | 复星瑞哲 黎藜 | | | | 民生通惠 鲁力 | | | | 广发证券 胡翔宇 | | | | 南方基金 李振兴 | | | | 前海锦泓 田艺 徐钊 | | | | 盈峰资本 韩瑶 | | | | 东方证券 张维益 陈伟 | | | | 招商证券 高峰 | | | | 国泰君安 于健 | | | | 麦星投资 郑慧 林华强 | | | | 沃伯格投资 郑奇国 | | | --- ...

编号：2018-001 证券代码：002763 证券简称：汇洁股份 深圳汇洁集团股份有限公司投资者关系活动记录表 | --- | --- | --- | |----------------------------|--------------------------|-----------------------------------------------------------| | | | | | 投资者关系活动类别 | √ | 特定对象调研 □分析师会议 | | | □媒体采访 □业绩说明会 | | | | □ 新闻发布会 □路演活动 | | | | √现场参观 | | | | □ | 其他 （请文字说明其他活动内容） | | 参与单位名称及人员姓名 | | NTAsset Kenneth Ng Tracy C.Cheng | | 时间 | 2018 年 05 月 17 | 日 14:30-15:30 | | 地点 | 公司 32 楼会议室 | | | 上市公司接待人员姓名 | | 董事会秘书 陈茜 财务管理中心总监 王静 | | 投资者关系活动主要内容介绍 | NT Asset 介绍： | NT ...

Group 1: Company Performance and Strategy - The company began adjusting its physical stores in the second half of 2016 due to declining performance in 2015-2016, focusing on evaluating store locations and sales metrics to eliminate underperforming outlets [3] - In Q1 2018, the company reported stable growth in its existing high-quality stores [3] - The company plans to open comprehensive multi-category stores in shopping centers based on current market trends [4] Group 2: Financial Metrics and Operations - The typical payment cycle for general malls is 45-60 days [3] - The average area for comprehensive multi-category stores in shopping centers is generally between 50-100 square meters [4] - The commission rate for general malls is around 20%-30% [4] Group 3: Online and Offline Integration - In 2017, online revenue accounted for approximately 50% of total online income for the brand Mannifen [4] - The company’s online sales are not primarily for clearing inventory; new products are launched simultaneously online and offline at the same price [5] - The company has a complete membership management system in place [5] Group 4: Market Trends and Consumer Behavior - The company has seen an increase in distribution clients over the past two years [5] - The company is introducing new product lines, including sports, maternity, and youth categories, to keep pace with market trends [6] - Sales growth in both first-tier and third-tier cities is being maintained [6] Group 5: Marketing and Promotion - The company has noted positive effects from using celebrities and influencers for promotion [6]

证券代码：002763 证券简称：汇洁股份 编号：2018-003 | --- | --- | --- | |----------------------------|--------------------------|----------------------------------------------------------| | | | | | 投资者关系活动类别 | √ | 特定对象调研 □分析师会议 | | | □媒体采访 □业绩说明会 | | | | □ 新闻发布会 □路演活动 | | | | √现场参观 | | | | □ | 其他 （请文字说明其他活动内容） | | 参与单位名称及人员姓名 | 广发证券 胡幸 | | | 时间 | 2018 年 11 月 14 | 日 9:30-10:30 | | 地点 | 公司 32 楼会议室 | | | 上市公司接待人员姓名 | 董事会秘书 邹燕 | | | 投资者关系活动主要内容介绍 | 问题交流： | | | | 1 、双十一公司销售情况？ | | | | | 答：根据天猫方系统当天的数据，当天销售额比去年增长。 | | | 2 | 、三季报销 ...

Mobyrom ENMEIS) Langerie SUNFLORA I.BASCHI CONEEE 证券代码：002763 证券简称：汇洁股份 编号：2019-001 深圳汇洁集团股份有限公司投资者关系活动记录表 | --- | --- | --- | |-----------------------------|----------------------------|------------------------------------------------| | | | | | 投资者关系活动类别 | √ | 特定对象调研 □分析师会议 | | | □ | 媒体采访 □业绩说明会 | | | □ | 新闻发布会 □路演活动 | | | √ 现场参观 | | | | □其他 | | | 参与单位名称 | 广发证券 胡幸 | | | 及人员姓名 | 凯丰投资 范慧华、王东升 | | | 时间 | 2019 年 1 月 29 | 日 9:00-9:30 | | | | | | 地点 | 公司 32 楼会议室 | | | 上市公司接待人员 | 董事会秘书 邹燕 | | | 投资者关系活动 主要内容介绍 | ...

股票代码：002763 股票简称：汇洁股份 编号：2021-001 深圳汇洁集团股份有限公司投资者关系活动记录表 | --- | --- | --- | |-----------------------|--------------------------------|----------------------------------------------------------| | | | | | 投资者关系活动 | □特定对象调研 □分析师会议 | | | 类别 | □媒体采访 | 业绩说明会 | | | □新闻发布会 □路演活动 | | | | □现场参观 | | | | □其他 | （请文字说明其他活动内容） | | 参与单位名称及 | | 通过"互动易"平台"云访谈"栏目参与公司 2020 年度网上 | | 人员姓名 | 业绩说明会的投资者 | | | 时间 2021 | 年 4 月 30 日 | 15:00-17:00 | | 地点 | "互动易"平台"云访谈"栏目（ | http://irm.cninfo.com.cn/ ） | | 上市公司接待人 员姓名 | 秘书王静女士 | 公司董事长 ...

Group 1: Company Overview - Shenzhen Huijie Group Co., Ltd. focuses on the lingerie industry, engaging in research, design, manufacturing, marketing, and brand promotion [1] - The company employs a multi-brand strategy with eight main brands, including "Mannifen," "Yivis," "Lanzhuoli," "Sangfulan," "Qiaobaishi," "Jia Yishangpin," "Secret Weapon," and "Mr. Potato" [1] Group 2: Sales Channels and Strategy - Sales channels encompass both online and offline, with other brands primarily focusing on online sales [2] - The company operates under a strategic framework where the headquarters serves as an investment management center, subsidiaries as profit centers, and factories as cost centers [2] - Shanghai Huigao and Jiangxi Yivis achieved dividends within one year of establishment [2] Group 3: Performance and Future Plans - In Q1 2021, direct sales and e-commerce channels recovered to levels comparable to Q1 2019, with significant growth compared to the previous year [2] - The company plans to increase online investments, collaborating with influencers like Wei Ya for live streaming events [2] - Sales expense rates are expected to decline, with dynamic adjustments based on operational plans [2] - Lanzhuoli and Jia Yishangpin experienced revenue declines in 2020 due to significant adjustments and pandemic-related logistics disruptions [2]

股票代码：002763 股票简称：汇洁股份 编号：2021-003 深圳汇洁集团股份有限公司投资者关系活动记录表 | --- | --- | --- | --- | |------------------------------------------------------|--------------------------------------------------------------------------------------------|-------|-------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- ...

股票代码：002763 股票简称：汇洁股份 编号：2022-001 深圳汇洁集团股份有限公司 2021 年度业绩说明会投资者活动记录表 | --- | --- | --- | |-----------------------|--------------------------------------------|--------------------------------------------------------| | | □特定对象调研 | □分析师会议 | | | □媒体采访 √业绩说明会 | | | 投资者关系 | □新闻发布会 □路演活动 | | | 活动类别 | □现场参观 □电话会议 | | | | □其他： （请文字说明其他活动内容） | | | | | | | 参与单位称 及人员姓名 | 汇洁股份 2021 体投资者 | 年度业绩说明会采用网络远程方式进行，面向全 | | 时间 | 2022 年 5 月 10 日 15:00-17:00 | | | | 深圳证券交易所"互动易平台" | http://irm.cninfo.com.cn "云 | | 地点 公司接待 | 访谈"栏目 ...