一、说明会类型 证券代码：300673 证券简称：佩蒂股份 公告编号：2023-027 债券代码：123133 债券简称：佩蒂转债 佩蒂动物营养科技股份有限公司 关于举行 2022 年度网上业绩说明会的公告 本公司及董事会全体成员保证公告内容的真实、准确和完整，没有虚假记载、误导 性陈述或者重大遗漏。 2023年4月25日，佩蒂动物营养科技股份有限公司（以下简称公司）在巨潮资讯 网（http://www.cninfo.com.cn/）披露了《2022年年度报告》《2022年年度报告摘要》 《2023年第一季度报告》等相关公告。为便于广大投资者更深入、全面地了解公司发 展战略、生产经营等情况，公司定于2023年5月8日（星期一）15:00-17:00在在"价 值在线"（www.ir-online.cn）举办"佩蒂股份2022年度业绩说明会"。 二、出席会议的嘉宾 出席本次业绩说明会的嘉宾有：董事长兼总经理陈振标先生，董事、董事会秘书 兼财务总监唐照波先生，独立董事余飞涛女士，保荐机构安信证券股份有限公司保荐 代表人王耀先生。 三、投资者参与方式 为充分尊重投资者、提升交流的针对性，公司现就本次业绩说明会提前向投 ...

Group 1: Industry Overview - The pet industry has a long history of over a hundred years abroad, evolving through various stages to become stable and mature [2] - Key trends in the overseas market include the shift towards pet snacks as staple food and consumption upgrades, with pet snacks growing faster than the industry average [2] - In the domestic market, there is a rapid expansion in total market volume, with a noticeable trend towards high-quality development and consumption upgrades [2] Group 2: Company Strategy and Focus Areas - The company views its proprietary brand business as a strategic focus, with key projects for 2023 including transforming the "Jueyan" brand from a product-focused to a brand-focused approach [2] - The "Haoshijia" brand aims to enhance user experience, focusing on mid-to-high-end products, with its wet food becoming an online bestseller [2] - Investment in new media marketing resources is prioritized to improve product penetration and deepen consumer recognition and experience [2] Group 3: Production and Global Strategy - The company implements a "dual-wheel drive" development strategy, with global layout as a core competitive advantage [3] - Current production capacity includes factories in Wenzhou and Jiangsu (China), Vietnam, Cambodia, and New Zealand, focusing on various pet food products [3] - The company's vision is to become an excellent builder of a harmonious and healthy ecosystem for pets, with a mission to upgrade pet health standards globally [3] Group 4: Financial Goals and Market Expectations - The financial targets for proprietary brands are primarily assessed through revenue, with additional goals including average transaction value, repurchase rates, and growth in high-end users [3] - The domestic market's annual targets are set based on growth potential analysis for each business line, with quarterly reviews to track progress [3] - Expectations for the overseas market indicate stable growth, with normal operations in factories and logistics [3] Group 5: Product and Market Insights - The gross profit margin for proprietary brands varies significantly between online and offline channels, with online margins being notably higher [4] - The New Zealand factory specializes in high-meat content products, recognized globally for quality, leading to a premium for origin [4] - Offline sales primarily occur through B2B channels, with a focus on product display in retail stores [4]

Group 1: Company Overview - Petty Animal Nutrition Technology Co., Ltd. has established production bases both domestically and internationally, including locations in Wenzhou and Taizhou, China, and three factories in Vietnam, with additional bases in New Zealand and Cambodia under construction [1] - The main products from the Wenzhou base are animal skin chew toys, while the Taizhou base focuses on plant-based chew toys and nutritious meat snacks [1] Group 2: Product and Market Strategy - The primary market for the main grain products produced in New Zealand will be China, targeting both self-owned brands and overseas ODM sales [2] - The competitive advantages of the New Zealand grain factory include high-quality local raw materials, advanced production equipment, guaranteed quality control, and scientifically developed nutritional formulas [2] Group 3: Research and Development - In 2019, the company invested over 27 million yuan in R&D, collaborating with renowned universities and scientific teams to enhance product quality [2] - The company is currently focusing on expanding its domestic market, with a dedicated domestic market division established in 2018 [2] Group 4: Management and Performance Metrics - The management team is evaluated based on a comprehensive target-oriented assessment, with key performance indicators focused on revenue and profit [2]

Group 1: Market Expansion and Production Capacity - The company's Vietnam base is operating at over 120% capacity, with some orders unable to meet delivery deadlines due to high demand [1] - Domestic production bases are nearing saturation, while the New Zealand base is experiencing continuous growth due to new customer acquisition [1] - The company is expanding its production capacity with projects in Cambodia (9,200 tons of pet leisure food) and New Zealand (40,000 tons of high-quality pet dry food), expected to enter trial production in Q4 2020 [2] Group 2: Cost Management and Raw Material Pricing - The prices of chicken raw materials have significantly decreased, benefiting production costs in both domestic and Vietnamese factories [1] - The company is optimizing production processes to enhance efficiency and meet customer order deadlines [1] Group 3: Revenue Growth Drivers - Revenue growth is driven by increased capacity in Vietnam, concentrated orders from major clients, new customer development, and expansion in the domestic market [2] - The company has established over 10 online sales channels, including flagship stores on major e-commerce platforms [2] Group 4: Brand and Product Development - The company has a strong competitive advantage in chewable snacks due to extensive experience in product line management and supply chain management [2] - There is a focus on developing products that meet the needs of Chinese pet owners, with ongoing efforts to enhance brand presence and sales channels [3] Group 5: Market Strategy and Sales Channels - The company employs a mix of distribution models, including agents, chain supply, and direct supply to quality pet stores [3] - Plans for team expansion are based on product launch scales and timelines, ensuring adequate personnel for market development [3] Group 6: Impact of External Factors - The company anticipates that new production capacity in Vietnam will reduce the impact of U.S. tariffs over time, as it continues to develop new products to enhance pricing and reduce tariff effects [3] - The company is actively educating the domestic market on the importance of pet oral health, launching a dedicated product line to address this need [3]

投资者关系活动记录表 | --- | --- | --- | |-----------------------|-------------------------------------------------------------------------------------------------------------------------------|-------------------------------------------------------------------------------------------------------------------------------------------------------------------------| | | √ | 特定对象调研 □分析师会议 | | | □ 媒体采访 □业绩说明会 | | | 投资者关系活动类 | □新闻发布会 □路演活动 | | | 别 | □ 投资者现场参观、交流 | | | 投资者单位及姓名 | □ 其他 中信证券：彭家乐 中信证券资管：魏喆 睿远基金：黄云昊 中天国富证券：冯昕宜 中 ...

佩蒂动物营养科技股份有限公司 投资者关系活动记录表 | --- | --- | --- | |-----------------------------|---------------------------------------------------------------------|----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- ...