Summary of the Conference Call Industry Overview - The AI technology is revolutionizing the comic-drama industry, with the market expected to grow nearly 20 times by 2025, attracting numerous new entrants [2][3] - The comic-drama format consists of episodes lasting approximately 1 to 3 minutes, combining motion effects and sound to transform static comics into videos, similar in narrative pace to live-action dramas [3] Company Insights - Fish and Culture has been deeply involved in the comic-drama sector, with its core brand, Yiyu Comic Theater, producing hit works like "Super Pet Shop" on platforms like Tencent Video [2][4] - The company has achieved significant success on short video platforms like Douyin, capturing the short video trend effectively [5] AI Technology Impact - AI technology has disrupted the entire comic-drama industry chain, affecting every stage from content creation to distribution and monetization [7] - AI can generate dynamic storyboard images and line art in bulk, significantly increasing efficiency and reducing costs. A project that previously required thousands of people over several years can now be completed by a five-person team in one month, with costs reduced to one-fifth of previous levels [2][7][8] - New roles such as card designers and technical staff are emerging, increasing the demand for versatile talent [9] User Demographics and Market Trends - Initially, the user base for AI comic-dramas consisted mainly of male users (approximately 70%) from the broader anime and live-action short drama audience, who have a strong willingness to pay [10] - As female-oriented content expands, the audience is diversifying, with an increase in female and older viewers [10] Strategic Partnerships - Fish and Culture's collaboration with Rongxin Culture focuses on content, capital, and distribution channels, leveraging Rongxin's strong IP in children's content for AI comic-drama adaptations [4][11] - The partnership aims to embed knowledge elements and interactive Q&A into AI comic-dramas, enhancing engagement for young audiences [11] Industry Challenges - The comic-drama industry faces challenges such as content homogenization, copyright disputes, and content safety issues [12] - Fish and Culture emphasizes IP authorization to promote positive industry development and mitigate these challenges [12] Platform Support and Collaboration - Major platforms like Douyin, Tencent Video, Migu, and iQIYI have launched various incentive programs to support comic-dramas, each with distinct focuses [6] - Fish and Culture tailors its content strategy based on the characteristics of different platforms to achieve optimal results [6]

证券代码：301231 证券简称：荣信文化 公告编号：2026-003 荣信教育文化产业发展股份有限公司 关于股票交易异常波动的公告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚假记 载、误导性陈述或重大遗漏。 一、股票交易异常波动的具体情况 荣信教育文化产业发展股份有限公司（以下简称"公司"）股票交易 价格连续两个交易日（2026年1月9日、1月12日）收盘价格涨幅偏离值累 计超过30%，根据深圳证券交易所的有关规定，以上情形属于股票交易异 常波动的情况。 3.经核查，公司目前生产经营情况正常，内外部经营环境未发生重大 变化； 4.经核查，公司、控股股东及实际控制人不存在应披露而未披露的重 大事项或处于筹划阶段的重大事项； 5.经核查，公司控股股东及实际控制人、董事、高级管理人员在股票 交易异常波动期间不存在买卖公司股票的情形； 二、公司关注并核实情况说明 针对公司股票交易异常波动情况，公司董事会通过电话及现场问询方 式，对公司控股股东、实际控制人、全体董事、高级管理人员就相关问题 进行了核实，现就相关情况说明如下： 1.经核查，公司前期披露的信息不存在需要更正、补充之处； 2.经核查， ...

Group 1 - The publishing sector experienced a significant increase of 6.55% on January 12, with Zhongwen Online leading the gains [1] - The Shanghai Composite Index closed at 4165.29, up 1.09%, while the Shenzhen Component Index closed at 14366.91, up 1.75% [1] - Zhongwen Online's stock price rose by 20.00% to 34.98, with a trading volume of 1.4284 million shares and a transaction value of 4.634 billion [1] Group 2 - The net inflow of main funds in the publishing sector was 1.316 billion, while retail funds saw a net outflow of 474 million [1] - Zhongwen Online had a main fund net inflow of 634 million, accounting for 13.68% of its trading volume, while retail funds had a net outflow of 262 million [2] - Nanfang Media reported a main fund net inflow of 109 million, representing 30.53% of its trading volume, with retail funds experiencing a net outflow of 46.82 million [2]

Investment Rating - The investment rating for the industry is "Outperform the Market" (maintained) [1]. Core Insights - AI applications are entering a global acceleration phase, with both domestic and overseas markets continuing to expand on a high base. As of September 2025, overseas AI application monthly active users (MAU) have surpassed 1.2 billion, a year-on-year increase of 76.7%, while China's AI application MAU reached 490 million, growing by 172.3% [12]. - AI search, composed of AI chatbots and AI search engines, has become the core engine of AI application development, shifting user behavior from "searching links" to "asking AI for answers." This transformation is reshaping information access and making shopping recommendations a core use case, fundamentally changing brand communication models [12][18]. - The Generative Engine Optimization (GEO) is revolutionizing traditional marketing models, enabling better advertising effectiveness by allowing brands to be directly referenced in AI-generated answers rather than just appearing in search results [13][17]. Summary by Sections AI Marketing: GEO Reshaping Advertising Models - GEO enables a complete transformation of advertising strategies, allowing brands to be directly referenced in AI-generated responses, enhancing exposure and engagement [13][17]. - The shift from traditional SEO to GEO is evident, with brands needing to optimize for AI-generated content rather than traditional search engine visibility [21][30]. AI Short/Anime Series: Multi-Modal Capabilities Driving Market Explosion - AI-driven short series, utilizing AIGC technology, significantly lower production costs and improve efficiency, making it a high-growth area in the content market [33][42]. - The number of AI animation micro-short series launched has been increasing, with 2,902 episodes released from January to August 2025, primarily targeting a younger audience [45]. Market Growth and Company Benefits - The GEO market is expected to grow rapidly, with projections indicating a global market size of $24 billion by 2026 and $100 billion by 2030. In China, the GEO market is anticipated to reach 11.1 billion yuan by 2026 and 36.5 billion yuan by 2028 [30]. - Companies benefiting from this trend include technology providers and content platforms such as 引力传媒, 光云科技, and 哔哩哔哩, which are positioned to capitalize on the shift towards GEO [30].

Core Viewpoint - The publishing sector experienced a significant increase, with a 3.07% rise on January 9, led by Rongxin Culture, while the Shanghai Composite Index rose by 0.92% and the Shenzhen Component Index increased by 1.15% [1] Group 1: Stock Performance - Rongxin Culture (301231) closed at 39.76, up 18.23%, with a trading volume of 188,000 shares and a transaction value of 697 million yuan [1] - Ning Media (002181) closed at 10.08, up 10.04%, with a trading volume of 731,700 shares and a transaction value of 707 million yuan [1] - Zhongwen Online (300364) closed at 29.15, up 8.49%, with a trading volume of 1,285,100 shares and a transaction value of 3.61 billion yuan [1] - Other notable stocks include Century Tianhong (300654) up 5.86%, China Science Publishing (601858) up 5.23%, and Xinhua Wenchuan (601811) up 4.86% [1] Group 2: Capital Flow - The publishing sector saw a net inflow of 891 million yuan from institutional investors, while retail investors experienced a net outflow of 431 million yuan [2] - Major stocks with significant net inflows include Zhongwen Online (300364) with a net inflow of 43.2 million yuan and Rongxin Culture (301231) with a net inflow of 108 million yuan [3] - Conversely, retail investors showed significant outflows from stocks like Guangdong Media (002181) with a net outflow of 133 million yuan and Xinhua Wenchuan (601811) with a net outflow of 8.69 million yuan [3]

Group 1 - The core point of the news is that Rongxin Culture's stock price increased by 5.5% to 35.48 CNY per share, with a trading volume of 198 million CNY and a turnover rate of 10.60%, resulting in a total market capitalization of 2.995 billion CNY [1] - Rongxin Education Culture Industry Development Co., Ltd. is located in Xi'an, Shaanxi Province, and was established on April 28, 2006, with its listing date on September 8, 2022. The company's main business involves the planning and publishing of children's books and the export of children's cultural products [1] - The revenue composition of Rongxin Culture is primarily from children's book planning and publishing at 99.29%, with children's cultural product exports contributing 0.46% and other revenues at 0.25% [1] Group 2 - From the perspective of the top ten circulating shareholders, a fund under the Fortune Fund ranks among the top shareholders of Rongxin Culture. The Fortune Growth Board Two-Year Regular Open Mixed Fund (161040) held 788,700 shares, unchanged from the previous period, accounting for 1.46% of the circulating shares, with an estimated floating profit of approximately 1.4591 million CNY [2] - The Fortune Growth Board Two-Year Regular Open Mixed Fund (161040) was established on July 14, 2020, with a current scale of 1.224 billion CNY. Year-to-date returns are 4.06%, ranking 2393 out of 8827 in its category; the one-year return is 68.85%, ranking 792 out of 8084; and the return since inception is 89.92% [2]

Group 1 - The publishing sector increased by 0.91% on January 8, with Rongxin Culture leading the gains [1] - The Shanghai Composite Index closed at 4082.98, down 0.07%, while the Shenzhen Component Index closed at 13959.48, down 0.51% [1] - Key stocks in the publishing sector showed significant price movements, with Rongxin Culture rising by 7.41% to a closing price of 33.63 [1] Group 2 - The publishing sector experienced a net inflow of 241 million yuan from institutional investors, while retail investors saw a net outflow of 134 million yuan [2] - Major stocks like Zhongwen Online and Guangdong Media had notable net inflows from institutional investors, with Zhongwen Online receiving 24.7 million yuan [3] - The overall trading volume for the publishing sector was substantial, with Zhongwen Online alone trading 828,200 shares, resulting in a transaction value of 2.196 billion yuan [1][2]

证券代码：301231 证券简称：荣信文化 公告编号：2026-001 荣信教育文化产业发展股份有限公司 2025年10月23日，公司召开第四届董事会第十次会议，审议通过了《关 于调整公司及子公司使用闲置自有资金进行委托理财投资品种的议案》， 同意公司及子公司（含控股、全资子公司）在确保不影响正常运营资金使 用的情况下，调整闲置自有资金进行委托理财的投资品种，原其他审议的 事项保持不变。具体内容详见公司2025年10月27日披露于巨潮资讯网 （http://www.cninfo.com.cn）的《关于调整公司及子公司使用闲置自有 资金进行委托理财投资品种的公告》。 截至2025年12月31日，公司使用闲置自有资金购买了理财产品，同时， 公司赎回了前期购买的已到期理财产品。现就相关事宜公告如下： 受托方 产品名称 产品 类型 认购金额 （万元） 起始 日期 到期 日期 预期年化收 益率 资金 来源 实际年化 收益率 实际投资收 益（元） 是否 赎回 国投证券 资产管理 有限公司 国证资管臻心利 1 号集合资产管 理计划 浮动收益 型 1,000 2025/8 /14 2025/ 11/27 / 自有 资金 1. ...

证券代码：301231 证券简称：荣信文化 公告编号：2026-002 公司与受托方不存在关联关系，上述理财产品实际收益率与预期收益率不存在重大差异，理财产品全 部本金与收益已经返还至公司募集资金专户。 截至 2025 年 12 月 31 日，公司不存在使用闲置超募资金进行现金管理未到期情况，未超过公司第四 届董事会第十次会议审议通过的进行现金管理的金额范围和投资期限。 二、投资风险及风险控制措施 荣信教育文化产业发展股份有限公司 关于 2025 年第四季度使用闲置超募资金进行现金管理的 公告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚假记 载、误导性陈述或重大遗漏。 荣信教育文化产业发展股份有限公司（以下简称"公司"）于2025 年10月23日召开第四届董事会第十次会议，审议通过了《关于使用闲置超 募资金进行现金管理的议案》，同意公司在确保募集资金安全的前提下， 使用额度不超过人民币7,500.00万元（含本数）的闲置超募资金进行现金 管理，使用期限自公司董事会审议通过之日起12个月内有效，在前述额度 和期限范围内，资金可滚动使用。具体内容详见公司于2025年10月27日在 巨潮资讯网 ...

Core Viewpoint - The publishing sector experienced a decline of 0.77% on January 7, with Southern Media leading the drop. The Shanghai Composite Index closed at 4085.77, up 0.05%, while the Shenzhen Component Index closed at 14030.56, up 0.06% [1]. Group 1: Stock Performance - Longyuan Media (605577) closed at 13.57, up 2.65% with a trading volume of 84,900 shares and a transaction value of 116 million yuan [1]. - Xinhua Media (600825) closed at 6.41, up 1.58% with a trading volume of 203,200 shares and a transaction value of 130 million yuan [1]. - Southern Media (601900) closed at 13.27, down 3.77% with a trading volume of 189,600 shares and a transaction value of 254 million yuan [2]. - The overall publishing sector saw a net outflow of 304 million yuan from institutional funds, while retail investors contributed a net inflow of 177 million yuan [2]. Group 2: Fund Flow Analysis - Tianzhou Culture (300148) had a net inflow of 17.93 million yuan from institutional investors, while retail investors had a net outflow of 15.11 million yuan [3]. - Xinhua Media (600825) saw a net inflow of 16.84 million yuan from institutional investors, with retail investors experiencing a net outflow of 14.50 million yuan [3]. - The overall trend indicates that institutional funds are withdrawing from the publishing sector, while retail investors are showing some interest [2][3].