11月16日，新东方迎来成立32周年纪念日，创始人俞敏洪身处南极发布内部信，向全体员工及支持者致谢。该文开篇即细致描绘"浩瀚的洁白、翡翠般的 冰山"等南极景观，称当地"几乎24小时充满阳光"的环境让他对"时间的力量与坚守的意义"有了更深感悟。 记者丨刘雪莹 编辑丨江佩霞 然而这封饱含"南极感悟"的信函并未收获预期的共鸣，有员工在社交媒体暗指老板的"远方"与员工的"现场"形成鲜明对比。更直白的吐槽来自企业邮箱留 言称，看到信中对南极风光的描述"只觉得讽刺"。 "老板在南极，员工在加班。"这是不少网友在看到俞敏洪的最新全员信后的第一反应。 截至发稿，新东方官方及俞敏洪本人尚未对相关争议作出回应。 新东方仍处于转型关键期，面临着现实经营压力。据2025财年第四季度财报显示，其净利润骤降73.7%至710万美元，主要受东方甄选业务拖累及商誉减 值影响。此外，核心教育业务增速逐季放缓，2025财年营收增速从上一财年的43.9%降至13.6%。 ...

写在前面 感谢各位老板，我这个合集「哪家公司又出破事了」完全不缺内容。今天要特别感谢的是新东方的俞敏洪。 最近，创始人俞敏洪身处南极向全体员工发出一封全员信。信中提到，"此刻，我正站在南极的冰雪世界中。四周是浩瀚的洁白、翡翠般的冰山和无边的 宁静。冰川在阳光下闪烁着迷人的光芒，仿佛在无声地诉说着时间的力量与坚守的意义。现在是南极时间11月16日上午6点钟（北京时间16日下午5点）， 在这片远离尘嚣的纯净之地，我热烈祝贺新东方32周年的生日快乐！" 坦率说，俞老师是文人，写字水平还是不错的。 他借南极企鹅在极端环境中相互扶持、努力生存，类比新东方人面对困境时的团结与希望，回顾了新东方从北大一间简陋教室起步，历经风雨的创业历 程，鼓励员工坚守初心，服务好学生与客户，展望未来事业的发展。 但是，文字再优美，改变不了员工不买单的现实。 有新东方教育板块员工透露，纪念日当天仍在上完课连夜加班做续费方案，看到信中对南极风光的描述"只觉得讽刺"。还有一些员工在社交媒体上表 示"无法共情"。 网友也不买单。 很多网友认为，「作为老板，少点鸡汤，多点实际行动，给员工加薪才是最好的激励。」 当然，俞老师依然坚持持续发旅游视频，给 ...

近日，俞敏洪在南极发布内部信祝贺新东方成立32周年，却引发巨大争议。11月18日晚，疯狂英语创始 人李阳在个人社交平台喊话俞敏洪：回归现实，别灌鸡汤！ 据此前报道，11月16日，俞敏洪在南极发布内部信祝贺新东方成立32周年，这封本是庆祝公司生日、激 励员工的公开信，却引发诸多争议。有员工表示，无法与正在的老板共情。11月18日，俞敏洪在微博连 发10条南极游相关视频。 李阳在视频中直言俞敏洪是"二货"，"如果我是新东方的员工，早就要造反了。"他建议俞敏洪放下自己 自大的形象，不要给员工灌输心灵鸡汤，同时向马斯克学习，"马斯克在车间在生产线旁边睡了3年才有 了今天的马斯克帝国。" 来源：新浪网 【免责声明】本文仅代表作者本人观点，与和讯网无关。和讯网站对文中陈述、观点判断保持中立，不 对所包含内容的准确性、可靠性或完整性提供任何明示或暗示的保证。请读者仅作参考，并请自行承担 全部责任。邮箱：news_center@staff.hexun.com ...

他用自己的"血泪经历"谈对员工和顾客的责任，走"入世"路线， 扎进现实找实践答案。这封信直接成了胖东来企业文化的起点， 奠定"不追规模、追求幸福真诚"的战略，至今都是业内标杆！ 【大力财经】俞敏洪在南极写的信 vs 于东来在企业低谷写的信，简直是"出世哲思"与"入世实干"的极致碰撞！ | 维度 | 前敏洪的信 (新东方 / 东方甄选) | 于东 | | --- | --- | --- | | 时间地点 | 2025 年，南极 | 2003 | | 经营背景 | 新东方转型成功后，东方甄选成热门品牌，但人事变动频 | 胖东 | | | 繁陷入舆论争议 | 艰难: | | 文字手法 | 借南极的稀缺场景，表达孤独与深度思考 | 備真 | | 哲学路径 | 出世：远离现实，从精神层面寻找答案 | 入世 | | 信的作用 | 对企业后续发展的长期影响有待观察 | 是胖 诚" 自 | | 个人启发 | 陷入惯性思维、压力过大时，可暂时抽离寻找新视角 | 面对. | 俞敏洪2025年在南极写下的信，背景是新东方转型成功、东方甄选成热门品牌， 却因人事变动屡陷舆论。他借南极的稀缺场景抒发孤独与思考，走的是"出世"路线， 远 ...

Core Points - The chairman of New Oriental, Yu Minhong, sparked controversy after sending an internal letter from Antarctica and posting multiple travel videos on social media [1][15] - The internal letter celebrated the 32nd anniversary of New Oriental and outlined future goals for the company, including becoming a "sower of hope" and promoting natural education for children [12][15] Group 1: Travel Details - Yu Minhong traveled on the "Le Commandant Charcot," a polar exploration cruise ship capable of navigating icy waters, with a journey cost of approximately 300,000 yuan per person for a 20-day trip [3][9] - The cruise offers various itineraries, including a 13-day trip priced between 260,000 yuan and 430,000 yuan per person, and a 29-day trip costing around 1.48 million yuan for a luxury suite [6][9] Group 2: Company Initiatives - In his social media posts, Yu Minhong mentioned plans to establish a youth exploration center aimed at fostering children's understanding and appreciation of nature [15][20] - The company is expected to launch specialized Antarctic exploration trips for teenagers in the upcoming winter [15] Group 3: Employee Engagement - New Oriental's 32nd anniversary included the distribution of a membership card valued at 199 yuan as a benefit for employees, which offers discounts on company products [19][23] - The membership card is part of the company's internal welfare program and is set to be distributed to employees by the end of the month [19][23]

Core Points - The chairman of New Oriental, Yu Minhong, sparked controversy after sharing videos of his trip to Antarctica on social media shortly after sending an internal letter to employees from the location [1][16] - The trip was made on a luxury cruise ship named "Le Commandant Charcot," which offers various itineraries to Antarctica, with prices ranging from approximately 260,000 to 1,480,000 yuan per person [4][7][10] Group 1 - Yu Minhong's internal letter, themed "Perseverance in the Ice and Snow," reflected on the company's journey and future aspirations, aiming for New Oriental to become a "sower of hope" [13] - The cruise ship "Le Commandant Charcot" is the world's first liquefied natural gas-powered polar exploration vessel, capable of breaking ice and designed to accommodate 245 passengers [10][12] - The trip costs around 300,000 yuan per person for a 20-day journey, with limited availability for future bookings [4][7] Group 2 - Following the internal letter, there was a lack of resonance among employees, with some expressing difficulty in empathizing with their boss while he was on vacation [16] - Yu Minhong later posted videos discussing the importance of nature education for children, announcing plans for a youth exploration center [16][21] - The company also introduced a special membership card as a benefit for employees, valued at 199 yuan, which offers discounts on products [20][25]

Core Points - The founder of New Oriental, Yu Minhong, sparked controversy by sending a letter to all employees while on a trip to Antarctica, celebrating the company's 32nd anniversary [4] - Yu Minhong shared multiple videos from his Antarctic trip on social media, which raised questions about his focus on employee concerns amidst the company's challenges [4][6] Group 1: Company Activities - New Oriental celebrated its 32nd anniversary on November 16, with Yu Minhong sending a letter from Antarctica, highlighting the beauty of the natural environment [4] - The letter emphasized personal reflections rather than addressing employee work pressures, leading to public criticism [4] - Yu Minhong announced plans for New Oriental to establish a youth exploration center aimed at fostering children's understanding and appreciation of nature [6] Group 2: Travel Details - Yu Minhong traveled on the "Summer Ancient" ship, a polar exploration vessel capable of navigating icy waters, with a journey cost of approximately 300,000 yuan per person for a 20-day trip [3] - The ship, known as "Commander Summer," is the world's first liquefied natural gas-powered polar exploration vessel, designed for extreme conditions and capable of carrying 245 passengers [3]

新东方董事长俞敏洪因在南极发公司内部信被员工吐槽后，11月18日，截至上午11:00，俞敏洪在社交 平台连发10条南极游视频。 本人在评论区表示：前几天一直没有什么信号，这个视频是四天前做的。 内部信引发争议 11月16日，新东方迎来成立32周年纪念日，创始人俞敏洪身处南极发布内部信，向全体员工及支持者致 谢。他在信中以"冰雪中的坚守"为主题回顾创业历程并擘画未来。 同时他在信中提出，新东方要成为"希望的播种者"，东方甄选应成"商家良知的代表"，新东方文旅 要"让更多的人把世界装在心里"。 内部信发布后引发关注，但并未收获预期的共鸣，有员工表示无法与正在旅游的老板共情，类似言论在 多个社交平台引热议。疑有员工发文调侃与吐槽，称"今夜，所有xdfer（新东方人）都是南极人"，暗指 老板的"远方"与员工的"现场"形成鲜明对比。 截图来源：正观新闻 有网友统计，内部信全文提及17次"我"和5次"南极"，却对员工当下的工作压力鲜有提及。一名网友发 布"给俞敏洪的一封回信"，称"您在南极看冰山，我在出租屋看数字。" 11月18日晚，俞敏洪发布视频回应称这次应奚老师邀请来南极，在深刻感受大自然壮美的同时，也一起 探讨了未 ...

Core Insights - The company is planning to establish a dedicated youth exploration center to promote natural education for children, aiming to foster a love and understanding of nature through scientific methods [1] - A special Antarctic expedition for teenagers is expected to commence in the winter of next year, highlighting the company's commitment to experiential learning [1] Group 1 - The founder, Yu Minhong, shared a video on social media discussing the beauty of nature and the future of natural education for Chinese children during a trip to Antarctica [1] - On November 16, Yu Minhong released an internal letter celebrating the 32nd anniversary of the company, reflecting on its journey and the contributions of its staff [3] - The letter emphasized the company's dual role as a knowledge provider and a hope cultivator, while also highlighting the importance of its subsidiary, Dongfang Zhenxuan, in representing merchant integrity [3] Group 2 - The anniversary letter sparked controversy among employees, with some expressing difficulty in empathizing with the CEO's experience while he was traveling [4] - Employees criticized the letter's tone, suggesting that practical actions such as salary increases would be more effective motivators than inspirational messages [4]

Group 1 - UBTECH's humanoid robot Walker S2 production video was questioned for authenticity by Figure's CEO, who claimed that the video contained computer-generated effects. UBTECH responded by releasing a continuous video showing real robots in action, emphasizing the strength of China's manufacturing capabilities [4][5] - UBTECH's CBO stated that skepticism about Chinese manufacturing stems from a lack of understanding and encouraged critics to visit China to witness the industry's growth firsthand. The company has reported a total of 800 million yuan in orders, holding itself accountable to shareholders and the public [5] - New Oriental's founder, Yu Minhong, faced employee backlash after a trip to Antarctica, leading him to announce plans for a youth exploration center focused on natural education [7][8] Group 2 - Fat Donglai announced a compensation of 359,000 yuan for employees who faced disrespect from customers, highlighting the importance of respecting personal dignity in the workplace. Other companies like Meituan and Xibei are also implementing similar support measures for their employees [10][12] - Tencent filed a lawsuit against Competitive World and Taobao for trademark infringement related to the game "JJ Happy Landlord," leading to an apology and the removal of the infringing game from the market [14] - Canopus Robotics has filed for an IPO in Hong Kong, aiming to raise funds for R&D, brand building, and market expansion. The company reported revenues of 197 million yuan in 2022 and projected growth in subsequent years [16] Group 3 - Xiaopeng Motors reported a total revenue of 20.38 billion yuan for Q3 2025, with a year-on-year growth of 101.8%. CEO He Xiaopeng believes the robotics market has greater potential than the automotive sector, with plans for significant growth in robot sales by 2030 [16][17] - ByteDance has established a new department for transactions and advertising in China, consolidating its engineering teams to enhance efficiency in e-commerce and advertising [19][20] - Geely is expected to complete the acquisition of Zeekr by the end of the year, following a plan to integrate resources and enhance competitiveness within the group [21] Group 4 - Alibaba launched the Qianwen app, directly competing with ChatGPT, while Ant Group introduced the Lingguang AI assistant, showcasing advancements in AI technology [21][22] - Xiaomi's 17 series smartphones achieved sales of over 200,000 units within five days of launch, positioning them as a strong competitor against Apple's iPhone [24] - Baidu reported Q3 revenue of 31.17 billion yuan, with its autonomous driving service, "Luobo Kuaipao," experiencing a significant increase in usage [28][29] Group 5 - BYD's sales in the UK surpassed 50,000 vehicles, with a notable increase in sales in October, indicating strong market performance [38] - Jeff Bezos has launched a new AI startup named "Project Prometheus," which has raised $6.2 billion in funding, focusing on AI applications in various industries [33][34] - Tesla's CEO Elon Musk criticized Bezos's new venture, calling it a copycat initiative [34]