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Mattel Press to Publish First Ever Original Barbie Young Adult Novel by #1 New York Times Bestselling Author Alex Aster
Businesswire· 2026-01-15 14:30
Core Viewpoint - Mattel, Inc. is set to release a new original young adult novel titled "Barbie: Dreamscape," written by bestselling author Alex Aster, which will be available in the U.S. and Canada on July 28, 2026 [1] Group 1 - The novel is part of Mattel's strategy to expand its brand portfolio and engage with younger audiences through storytelling [1] - "Barbie: Dreamscape" is described as being set in a magical dreamworld, indicating a focus on imaginative and creative themes [1] - The publication will be managed through Mattel Press, the company's own publishing platform, showcasing its commitment to diversifying its entertainment offerings [1]
Mattel Announces Fourth Quarter and Full Year 2025 Financial Results and Conference Call Date
Businesswire· 2026-01-12 21:05
Core Viewpoint - Mattel, Inc. plans to release its fourth quarter and full year 2025 financial results on February 10, 2026, followed by a webcast conference call [1]. Group 1: Financial Results Announcement - The financial results will be announced at approximately 4:05 p.m. Eastern Time on February 10, 2026 [1]. - A webcast conference call will take place at 5:00 p.m. Eastern Time on the same day [1]. Group 2: Webcast Details - The webcast and accompanying slides will be available on Mattel's Investor Relations website [2]. - Participants are advised to log on at least 10 minutes early to register and install any necessary audio software [2]. - An archive of the webcast will be accessible on the company's website for 12 months following the event [2]. Group 3: Financial Information - Certain financial and statistical information required by Regulation G will be available during the webcast on the "Investors" section of Mattel's corporate website [3]. Group 4: Company Overview - Mattel is a leading global toy and family entertainment company with a diverse brand portfolio, including iconic franchises like Barbie®, Hot Wheels®, and Fisher-Price® [4]. - The company engages consumers through various offerings, including toys, content, and digital experiences, and collaborates with major retail and e-commerce companies [4]. - Since its founding in 1945, Mattel has aimed to empower generations to explore childhood and reach their full potential [4].
Meet autistic Barbie: the newest Mattel doll launched in line intended to celebrate diversity
Fortune· 2026-01-12 12:34
Core Perspective - Mattel Inc. is launching an autistic Barbie to enhance diversity within its product line, which already includes dolls representing various disabilities and backgrounds [1][7]. Development Process - The autistic Barbie was developed over 18 months in collaboration with the Autistic Self Advocacy Network to accurately reflect the experiences of autistic individuals [2]. - The development faced challenges due to the wide range of autism behaviors and traits, which are not always visible [3]. Design Features - The doll features eyes that shift slightly to the side to represent avoidance of direct eye contact, articulated elbows and wrists for stimming behaviors, and a dress designed for comfort [3][5]. - The chosen outfit is an A-line dress with short sleeves and flat shoes to promote stability, along with accessories like a fidget spinner and noise-canceling headphones [5]. Representation and Inclusivity - The new Barbie also includes facial features inspired by Mattel employees in India, aiming to represent underrepresented segments of the autistic community [6]. - The Barbie Fashionistas line has previously introduced dolls with Down syndrome and Type 1 diabetes, showcasing a commitment to diverse body types and backgrounds [7]. Market Availability - The autistic Barbie will be available online and at Target stores for a suggested retail price of $11.87, with Walmart expected to carry it starting in March [8]. Autism Prevalence - The CDC reported that the estimated prevalence of autism among 8-year-old children in the U.S. is 1 in 31, with higher rates among certain racial and ethnic groups and a significantly higher prevalence in boys compared to girls [9].
Mattel Unveils First-ever Autistic Barbie Doll
RTTNews· 2026-01-12 09:12
Core Insights - Mattel, Inc. has launched its first autistic Barbie doll in collaboration with The Autistic Self Advocacy Network (ASAN), aiming to enhance representation for children on the autism spectrum [1][2][6] Product Features - The autistic Barbie doll includes specialized accessories such as a pink finger clip fidget spinner, noise-cancelling headphones, and a tablet displaying Augmentative and Alternative Communication (AAC) apps [4] - The doll is designed with articulation in the elbows and wrists to facilitate stimming and other hand gestures, and features a gaze that reflects the tendency of some autistic individuals to avoid direct eye contact [3] Design and Inclusivity - The doll is dressed in a loose-fitting, purple pinstripe A-line dress and purple shoes with flat soles, promoting comfort and stability [5] - This launch is part of Mattel's broader initiative to include diverse representations in its Barbie Fashionistas collection, which already features dolls representing various medical conditions and disabilities [6][7]
Toy maker Mattel adds autistic Barbie to doll line
Michael West· 2026-01-12 08:11
Core Insights - Mattel Inc. is launching an autistic Barbie to celebrate diversity, joining existing dolls that represent various disabilities [1][10] - The development of the autistic doll took over 18 months in collaboration with the Autistic Self Advocacy Network [1][2] Product Features - The autistic Barbie features design elements that reflect how some autistic individuals experience the world, such as slightly shifted eyes to represent avoidance of direct eye contact [5][6] - The doll includes articulated elbows and wrists to acknowledge stimming behaviors, along with accessories like a pink finger clip fidget spinner, noise-cancelling headphones, and a pink tablet for communication [6][10] Representation and Diversity - The new doll aims to represent an underrepresented segment of the autistic community, aligning with Mattel's ongoing efforts to reflect diverse experiences [9][10] - The Barbie Fashionistas line also includes dolls with various body types, hair types, and skin colors, emphasizing inclusivity [4][10] Market Context - The CDC reported that the estimated prevalence of autism among eight-year-old children in the US was one in 31 in 2025, highlighting the importance of representation in toys [11]
Mattel adds an autistic Barbie to doll line
ABC News· 2026-01-12 06:16
This photo provided by Mattel Inc. shows the new autistic Barbie doll. (Mattel Inc. via AP)NEW YORK -- Mattel Inc. is introducing an autistic Barbie on Monday as the newest member of its line intended to celebrate diversity, joining a collection that already includes Barbies with Down syndrome, a blind Barbie, a Barbie and a Ken with vitiligo, and other models the toymaker added to make its fashion dolls more inclusive. Mattel said it developed the autistic doll over more than 18 months in partnership with ...
Barbie® Introduces the First Autistic Barbie Doll, Championing Representation for Children through Play
Businesswire· 2026-01-12 05:00
Core Insights - Mattel, Inc. has introduced its first-ever autistic Barbie doll, developed with input from the autistic community to better represent their experiences and communication styles [1] Group 1: Product Development - The autistic Barbie doll was developed over a period of more than 18 months [1] - The creation involved collaboration with ASAN, a non-profit organization that advocates for autistic individuals [1] Group 2: Representation and Inclusion - This new doll aims to provide representation for more children, allowing them to see themselves reflected in the Barbie brand [1]
Mattel Stock Gets a Downgrade. What Could Drive It South.
Barrons· 2026-01-09 14:23
Core Viewpoint - The toy company faces ongoing risks due to tariffs imposed by Donald Trump [1] Group 1 - The company is still vulnerable to the impact of tariffs on its operations [1]
Mattel brings on vet from Netflix, Disney
Retail Dive· 2025-12-23 15:39
Core Insights - Mattel has appointed Natalia Premovic as its chief consumer products and experiences officer, effective January 5, to leverage her expertise in enhancing the company's intellectual property value [3][6] - Premovic previously held significant roles at Netflix and The Walt Disney Company, where she developed successful business models and partnerships [3][5] Company Developments - Premovic will oversee global consumer products, publishing, experiences, and location-based entertainment, reporting directly to CEO Ynon Kreiz [3] - Under her leadership at Netflix, she was instrumental in launching over 150 global partnerships and transforming popular shows into multibillion-dollar franchises [5] Strategic Initiatives - Mattel is focusing on expanding its entertainment offerings and maximizing value from its intellectual property, as indicated by recent collaborations on live-action films [6] - Upcoming projects include a live-action "Polly Pocket" film with Hello Sunshine, a "Rock 'Em Sock 'Em Robots" film featuring Vin Diesel, and a "Masters of the Universe" film set for release next June in partnership with Amazon MGM Studios [6] Financial Performance - In the most recent quarter, Mattel reported a nearly 6% year-over-year decline in net sales to $1.7 billion, with net income dropping 25% to $278.4 million [7] - Analysts have expressed concerns about the sales decline, indicating potential challenges as the company approaches the holiday season [7]
美泰将推迟发布与OpenAI合作的首款玩具产品
Ge Long Hui· 2025-12-16 03:23
Core Insights - Mattel will not launch its first product in collaboration with OpenAI as initially planned for 2025, amid increasing scrutiny of AI interactions with youth and issues with other AI-driven toys in the market [1] Group 1: Product Development - The launch of the AI product is delayed, with no new timeline provided by Mattel [1] - The product will target older customers and families, aligning with OpenAI's developer interface, which only supports users aged 13 and above [1] Group 2: Company Positioning - Mattel views artificial intelligence as a complement to traditional play rather than a replacement [1] - The company assures that any future products will comply with safety and privacy regulations [1]