今年11月至2026年3月底，"粤享暖冬 乐游广东"消费季活动持续进行。广东省财政专项新增35亿元促消 费，让在粤来粤人群全景式体验"看全运、迎峰会、游广东、品美食、赏美景、购优品"。 近日，广东发布购物、美食地图，发出逛吃购邀约。"广东美食地图"精选近300道地标特色美食，指引 消费者体验"食在广东"；"广东购物地图"提供清晰指引，可一键导航到店。 (责编：胡永秋、杨光宇) 作为消费季活动重要一环，两份地图的发布也是广东激活冬季消费市场、推动消费持续升温，深化文旅 体融合、优化消费体验的一次积极探索。 《 人民日报 》（ 2025年11月20日 10 版） ...

央视网消息（新闻联播）：党的二十届四中全会提出，要加快农业农村现代化，扎实推进乡村全面振 兴。今天（11月18日）的《学习贯彻四中全会精神在基层》系列报道，来看贵州、安徽以全会精神为指 引，立足各自优势，挖掘特色文旅资源、依托区域一体化发展等，激发乡村全面振兴新活力。 贵州：挖掘文旅资源 激发乡村发展活力 在贵州，游览民族特色村寨成为越来越多人乡村旅游新模式。前不久，贵州黎平县侗族村寨黄岗村荣获 联合国旅游组织2025年"最佳旅游乡村"称号。"十四五"以来，这个曾经"藏在深山人未识"的侗寨村落， 通过盘活老建筑，延续古老农耕文化，以及乡村产业电商，黄岗村年均接待游客近10万人次。 作为山地、丘陵占全省面积92.5%的省份，贵州采取"交通+旅游+产业"的模式，打造旅游公路。"十四 五"以来，新改建农村公路超1.2万公里，将散落在山水间的民族村寨串接成链，确定了560个像黄岗村 这样的乡村旅游重点村。 学习贯彻四中全会精神，贵州采取多种形式，推动全会精神进村寨，以更实举措进一步谋划文旅体融合 发展新路径。 安徽：加快融入长三角 扎实推进乡村振兴 不久前，安徽砀山县的砀山梨种植基地被确定为上海市市外蔬菜（果品）主供 ...

这份设计背后，是河南文旅体融合的深厚积淀。2025郑州马拉松赛事期间，150余家餐饮住宿企业、37 家星级酒店推出跑者专属优惠，14家A级旅游景区免门票，数千人争抢200个姓氏旗手名额。河南博物 院和郑州马拉松限量发行的联名款"小绿狗"，成了一众跑者的团宠。这款"产自"郑马嘉年华现场"郑马 好市"文博专区的绿釉立姿陶狗毛绒玩具，开市首日就火爆出圈，真正实现"跑一场马、游一座城、品一 种文化"。 "郑马奖牌是文旅体融合的'核心引擎'，更是河南超级IP的孵化器。"河南师范大学地理与旅游学院副院 长王二红说，从黄河流动意象到姓氏徽章组合，奖牌将中原文化的厚重与现代设计的灵动结合，既让跑 者成为文化传承者，又以赛事为纽带激活"吃住行游购娱"全链条。 今年这枚"姓氏奖牌"采用"姓氏徽章+完赛奖牌"的组合设计。以"赛前盼·赛后合"的理念串联，配套的5款 姓氏徽章均为磁吸设计，可直接佩戴、可贴在冰箱上。 "转的是根，连的是脉。"抖音用户"翁老板爱跑步"举起2025郑州马拉松完赛奖牌，在视频特写镜头中， 奖牌上青铜纹样包裹的"百家之源"铭盘缓缓转动，嵌入的"翁"姓徽章与杜岭方鼎盲盒图案相映。 "背面全是河南IP——莲鹤方壶、 ...

Core Insights - The "Village Super" initiative has significantly boosted local community engagement and economic development in Rongjiang County, with the local football team, Xiaobao Village, achieving notable success in competitions [2][3] Group 1: Community Engagement - The players of Xiaobao Village football team come from various professions, including migrant workers, chefs, and doctors, united by their passion for football [2] - The initiative has encouraged local residents to return to their villages, contributing to community revitalization and increased participation in local events [2] - Community members actively participate in maintaining cleanliness during events, showcasing a sense of responsibility and pride in their locality [3] Group 2: Economic Development - The "Village Super" initiative has led to the establishment of over 5,000 new business entities in Rongjiang County, enhancing local economic activity [3] - The collective economic income of village collectives surpassed 700,000 yuan for the first time last year, indicating a positive trend in local economic growth [3] - The region's GDP has crossed the 10 billion yuan mark for the first time, reflecting the economic impact of the initiative [3] Group 3: Cultural Integration - Local communities are integrating cultural elements into sporting events, with cheerleaders promoting local cuisine and traditions, enhancing the overall experience for visitors [3] - The initiative has fostered a collaborative spirit among residents, who come together to prepare local delicacies and organize cultural performances [3][4]

Core Insights - The "Village Super" football initiative has significantly boosted local community engagement and economic development in Rongjiang County, with increased participation from various professions and a rise in local tourism and business opportunities [2][4]. Group 1: Community Engagement - The local football team, composed of individuals from diverse professions, has fostered a sense of unity and confidence among players, leading to improved performance in competitions [2]. - Community members actively participate in supporting the initiative, with fans contributing to the cleanliness of the event and promoting local culture through food and performances [3][4]. Group 2: Economic Development - The "Village Super" initiative has led to the establishment of over 5,000 new business entities in Rongjiang County, with collective economic income surpassing 700,000 yuan for the first time last year [4]. - The local GDP has crossed the 10 billion yuan mark, indicating significant economic growth attributed to the initiative [4].

Core Insights - The article highlights the transformation of rural areas in Huizhou through the integration of agriculture, culture, and tourism, leading to increased economic benefits for local communities [1][2][3][4][5] Group 1: Tourism Development - The Huizhou region has seen a significant influx of tourists, with over 40,000 cycling enthusiasts visiting during the recent National Day and Mid-Autumn Festival holidays [1] - The "Most Beautiful Tourist Road" spans 218 kilometers, connecting nine towns and 54 administrative villages, enhancing access to ecological resources [1] - The region's tourism revenue is projected to reach nearly 5 billion yuan, with over 9 million visitors expected in the first half of 2025 [3] Group 2: Rural Revitalization - The transformation of "hollow villages" into vibrant tourist destinations is exemplified by Xu Tian Village, which has developed a successful rural tourism model, generating approximately 150,000 yuan in annual rental income for the village collective [2] - Longtan Village has attracted around 300 million yuan in investment for revitalization projects, with an expected monthly visitor count of 50,000 and annual revenue exceeding 50 million yuan [3] - The integration of cultural and tourism elements has led to a 15.3% increase in collective operating income for 1,043 villages and a 6.2% rise in per capita disposable income for rural residents [1] Group 3: Outdoor Sports and Activities - The 218-kilometer tourist road serves as a major artery for the integration of culture, tourism, and sports, with 16 rest stations operational along the route [4] - An outdoor sports town covering approximately 4,000 acres is being developed in Huizhou, featuring various outdoor activities and events to attract sports enthusiasts [5] - The outdoor sports town will host 39 different outdoor activities and implement a monthly themed event strategy to enhance visitor engagement [5]

Core Viewpoint - Unique traditional sports in Inner Mongolia, such as camel polo, serji, and qiangshu, are not only enriching local cultural life but also promoting the integration of culture, tourism, and sports [3]. Group 1: Camel Polo - Camel polo requires a strong partnership between the rider and the camel, with experienced camels able to adjust their speed to create scoring opportunities [4][5]. - The sport has evolved from a pastime of herders in the Eastern Han Dynasty to a structured competitive activity, officially recognized as a national intangible cultural heritage in 2014 [4][5]. - The competition format consists of four players per team, with two halves of 10 minutes each, and the use of a rubber ball has increased the sport's popularity on social media platforms [5]. Group 2: Serji - Serji is a traditional competition where participants break a cow's vertebrae using only their hands, showcasing strength and technique [6][7]. - The sport has gained formal recognition and structure through events like the Nadam Fair, enhancing its professionalism and spectator appeal [6][7]. - Local officials aim to integrate serji performances into cultural tourism, allowing visitors to experience traditional skills firsthand [7]. Group 3: Qiangshu - Qiangshu, meaning "to seize the axle," is a traditional competition among the Evenki people, symbolizing their cultural heritage [9][10]. - The sport involves multiple stages, including searching for, passing, and striking the axle, with its origins linked to a historical migration story [9][10]. - Recognized as a traditional sport in 1998 and included in the national intangible cultural heritage list in 2008, qiangshu has seen increased participation among youth and has expanded beyond the grasslands [10].

Core Viewpoint - The Guizhou Provincial Government has issued a work plan for promoting the integration of culture, tourism, and sports from 2025 to 2027, aiming to invigorate diverse cultural vitality and enhance infrastructure in the tourism sector [1] Group 1: Cultural and Tourism Integration - The plan emphasizes leveraging industrial heritage from the "Three Lines Construction" era, such as the Zunyi 1964 Cultural Creative Park and Anshun Guizhou Aviation Industry City, to develop cultural tourism products [1] - It aims to create themed events like the Liupanshui Marathon centered around "Three Line Culture" [1] - Innovative exhibition methods will be introduced to enhance the exploration and protection of beach culture [1] Group 2: Infrastructure Development - The plan includes upgrading the infrastructure of key tourism sites such as the Moutai Town Scenic Area and Xijiu Wine Valley Scenic Area [1] - It proposes the creation of a premium sports tourism route called "Chinese Sauce Aroma in the Chishui River Valley," connecting famous wineries and campsites [1] - The initiative seeks to enhance cycling events in the Chishui River Valley and explore new products like "Sauce Aroma Marathon" and "Cave Exploration + Rock Climbing + Wine Tasting" [1]

Core Viewpoint - The Guizhou Provincial Government has issued a work plan to promote the integration of culture, tourism, and sports from 2025 to 2027, aiming to enhance the region's international influence through various events and projects [1] Group 1: Event Development - By 2027, the plan aims to cultivate 10 internationally influential events [1] - The initiative includes the establishment of 10 projects showcasing the characteristics of culture, tourism, and sports [1] - The focus will be on developing the "village brand" events, including the Guizhou "Village Super" national rural football league and the "Village BA" basketball competition [1] Group 2: Community Engagement - The plan encourages local areas to explore and develop grassroots events that can effectively gather public interest and become influential "village brand" events [1] - The strategy aims to continuously enhance the influence of events like "Village Super," "Village BA," and "Village Horse" [1]

Core Insights - The integration of culture, tourism, and sports in Rizhao has significantly boosted consumer activity, showcasing a successful transition from seasonal tourism to year-round engagement [1][6] - The city has introduced innovative experiences and new business models, attracting a diverse range of visitors and enhancing the overall tourism ecosystem [2][5] Group 1: Tourism Growth and Events - During the recent National Day and Mid-Autumn Festival, Rizhao attracted 603,000 visitors, marking a 28.64% increase year-on-year [1] - The "Initial Light Heavenly Sound" concert drew over 30,000 attendees, generating ticket sales of 13 million yuan, with hotel occupancy rates reaching 98% [1] - The launch of the "Tea Mountain Ranch" by Fulaqing Group saw a visitor increase of over 180% and revenue growth exceeding 200% since its opening [3] Group 2: New Business Models and Experiences - The opening of the Rizhao Kaiyuan Senbo Resort in May generated sales of 130 million yuan within the first eight days, setting a record for local tourism projects [2] - The "Netball + Tourism" initiative has attracted over 3,000 netball enthusiasts from various regions, promoting both sports and local tourism [4] - The introduction of themed events and activities, such as the "Sea Catch Festival" and "Starlight Camping Season," has significantly increased secondary consumption [5] Group 3: Economic Impact and Infrastructure Development - Rizhao's cultural and tourism sectors have seen a direct economic benefit of 242 million yuan from over 70 provincial-level events held in the first half of the year [4] - The city has established 36 fixed asset projects in the cultural and tourism industry, with a total investment exceeding 12 billion yuan [5] - From January to August, key monitored tourist attractions received 39.9 million visitors, generating 600 million yuan in revenue, reflecting year-on-year growth of 17.6% and 29.2% respectively [6]