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东方甄选亮相第十四届中国知识产权年会 宣布将推广更多优质地标农产品
Cai Jing Wang· 2025-09-15 07:00
Core Insights - Dongfang Zhenxuan participated in the 14th China Intellectual Property Annual Conference, highlighting its efforts in promoting and selling geographical indication products to support rural revitalization and agricultural modernization [1][4] Group 1: Product Offerings - Dongfang Zhenxuan has launched nearly 800 self-operated products, with over half being agricultural products, including several geographical indication products such as Guizhou prickly pear, Luochuan apple, and Lipu taro [3] - The self-operated prickly pear juice has become a hot-selling product, with cumulative sales exceeding 19.3 million bottles, driven by the growing health consumption trend and positive product reputation [3] Group 2: E-commerce Strategy - The company emphasizes that e-commerce platforms effectively help geographical indication products overcome regional limitations, enhance brand recognition, and address the challenge of selling nationwide [3] - Dongfang Zhenxuan ensures product quality through a strict quality control system, traceability system, and immersive content e-commerce model, providing consumers with a unique shopping experience [3] Group 3: Future Plans - The company plans to strengthen cooperation with local governments and industry associations to explore new pathways for e-commerce to support the development of geographical indication products, aiming to increase farmers' income and provide consumers with more quality products [4]
第四届国际地理标志产品博览会将于9月26日至28日在泸州举办
Zhong Guo Fa Zhan Wang· 2025-09-12 11:48
Core Viewpoint - The Fourth International Geographical Indication Products Expo will be held in Luzhou from September 26 to 28, 2025, focusing on enhancing geographical indications and improving quality of life, with Malaysia as the guest country [1][4]. Group 1: Event Overview - The expo will feature 18 planned activities and cover an exhibition area of 45,000 square meters, with three main pavilions and 42 exhibition areas, expecting over 800 participating enterprises [1][2]. - Approximately 100 important guests, including representatives from national ministries and international friends, are expected to attend the event [1]. Group 2: International Cooperation - The expo aims for deeper international collaboration, with Malaysia as the guest country and nearly 100 foreign enterprises participating, showcasing geographical indication products from 17 countries [1][2]. Group 3: Cross-Industry Integration - The event will innovate a fusion model of "geographical indication products + cultural tourism + consumption matrix," featuring various performances and immersive experiences to enhance consumer engagement [2]. Group 4: Supply and Demand Matching - The expo will invite around 150 core buyers from major platforms like Alibaba and Meituan to facilitate precise supply-demand matching through various events [2][3]. Group 5: Regional Collaboration - The establishment of the Chengdu-Chongqing Geographical Indication Pavilion will showcase over 300 geographical indication products from the region, promoting economic collaboration [3]. Group 6: Community Benefits - The expo will host the first "Four Cities Discussion on Health" culinary competition, promoting the integration of geographical indication ingredients with traditional medicine [3][4]. - Various incentives, including nearly 500,000 yuan in consumption vouchers, will be distributed to enhance local consumer engagement and participation [3].
饶平岭头单丛茶被认定为国家地理标志产品
Nan Fang Nong Cun Bao· 2025-08-19 12:06
Core Viewpoint - Raoping County's "Lingtou Dancong Tea" has been officially recognized as a national geographical indication product, marking a significant milestone for the county's tea industry and enhancing its brand value and market influence [2][3][13]. Group 1: Geographical Indication Recognition - The National Intellectual Property Administration has announced the recognition of "Lingtou Dancong Tea" as a geographical indication product, making it one of the first such products from Raoping County [2][3]. - Geographical indication products are defined as those whose quality, reputation, or other characteristics are essentially determined by their geographical origin, influenced by natural and human factors [9][10]. Group 2: Impact on Industry and Economy - The recognition is expected to significantly enhance the brand value and market influence of "Lingtou Dancong Tea," leading to broader industrial development prospects [13]. - This development will inject new momentum into Raoping County's "Hundred Million Project," contributing to the overall economic growth of the county [14]. - The geographical indication recognition not only serves as an important achievement in intellectual property protection but also plays a crucial role in standardizing industry practices and enhancing the added value of the industry, providing a solid foundation for sustainable development [10][11].
湖南省张家界市再添3个国家地理标志产品
Core Insights - The National Intellectual Property Administration of China has recognized 1,409 products, including three agricultural products from Zhangjiajie, as geographical indication products, enhancing the region's agricultural brand matrix [1][2] - The successful conversion of these products is expected to increase their added value and market competitiveness, promoting the transformation of specialty agriculture towards standardization, scale, and branding [1] Group 1 - The three newly recognized geographical indication products from Zhangjiajie are "Maoyan Berry Tea," "Zhangjiajie Chrysanthemum Core Pomelo," and "Cili Du Zhong," bringing the total number of geographical indication products in the city to six [1] - The Zhangjiajie Market Supervision Bureau has implemented measures to ensure accurate data collection and effective processing of applications for geographical indication protection [1][2] - The recognition of geographical indication products serves as authoritative validation of product quality and regional characteristics, contributing to local economic development and rural revitalization [1] Group 2 - The Zhangjiajie Market Supervision Bureau plans to strengthen the cultivation, protection, and application of geographical indication products, focusing on quality supervision and brand development [2] - There will be increased efforts to discover and guide new product applications, encouraging more stakeholders to participate in geographical indication construction [2] - The initiative aims to enhance the visibility and influence of Zhangjiajie's specialty agricultural products, driving high-quality development in the sector and creating new growth points for the regional economy [2]
吴江香青菜入选国家地理标志产品
Su Zhou Ri Bao· 2025-08-01 23:01
Core Viewpoint - The announcement by the National Intellectual Property Administration recognizes 1,409 products as geographical indication products, including Wujiang Xiangqingcai, which is noted for its unique characteristics and cultivation methods [1] Group 1: Product Recognition - Wujiang Xiangqingcai has been granted geographical indication product status due to its distinct variety, environmental conditions, and cultivation techniques [1] - The product is celebrated for its thin leaves and clear veins, resembling embroidered patterns, and is also referred to as "embroidered brocade" [1] Group 2: Cultivation and Characteristics - The cultivation period for Wujiang Xiangqingcai is from September to November, with optimal taste achieved after frost in early December [1] - The product has been included in the national agricultural geographical indication protection project since 2020 and was listed as a national special and superior new agricultural product in 2022 [1] Group 3: Market Presence - Wujiang Xiangqingcai has become one of the four public brands of agricultural products in Wujiang [1] - The product can be prepared in various ways, including stir-frying, drying, and pickling, and is known for its rich aroma and tender texture [1]
武汉新增18项地理标志产品 洪山菜薹和涨渡湖黄颡鱼上榜
Chang Jiang Ri Bao· 2025-07-30 01:56
Core Insights - The National Intellectual Property Administration has recognized 1,409 geographical indication products, including 18 from Wuhan, highlighting the importance of local specialties and their legal protection [1][2] Group 1: Geographical Indication Products - Wuhan has successfully achieved "full conversion" of its agricultural products into geographical indication products, increasing the total number to 22 [1] - The recognized products include unique local specialties such as Cai Dian leeks, Liang Zi Lake crabs, and Hongshan vegetable [1] Group 2: Economic Impact - The geographical indication products are driving significant economic value, with the Hongshan vegetable industry reaching a planting area of 20,000 acres and a total industrial output value close to 1 billion yuan [2] - Han Nan, known as the "Hometown of Sweet Corn," has cultivated nearly 100 varieties, with an expected sales revenue of 130 million yuan from 60,000 acres planted this year [2] - The "Jiangcheng Baizhen" regional brand integrates 17 geographical indications and over 100 advantageous agricultural products, aiming to exceed 10 billion yuan in sales by 2024 [2]
茉莉花茶香满城--福建福州茉莉花茶产业复兴之路
Core Insights - Fuzhou, the birthplace of jasmine tea, has faced significant challenges in the market, leading to a drastic decline in jasmine flower cultivation and tea production [1][2] - The local government has initiated a revival campaign for jasmine tea, implementing protective measures and financial support to boost the industry [2][4] - Fuzhou jasmine tea has been recognized for its quality and has gained geographical indication status, enhancing its brand value and market reach [3][4] Group 1: Industry Challenges - The area dedicated to jasmine flower cultivation has decreased from over 6,600 hectares to less than 3,400 hectares, and the number of tea enterprises has plummeted from over 1,000 to just over 20 [1][2] - Urban expansion and low profitability have led to a decline in farmers' interest in jasmine cultivation, compounded by fierce competition from other tea varieties and international brands [2] Group 2: Government Initiatives - The Fuzhou government has invested over 80 million yuan to support the development of the jasmine flower and tea industry [2] - Protective regulations have been established, categorizing cultivation areas into different protection levels, with key regions receiving top-tier protection [2] Group 3: Brand Development - Fuzhou has developed local standards and industry norms for jasmine tea, contributing to its high-quality development and preserving traditional craftsmanship [3] - The brand value of Fuzhou jasmine tea reached 4.684 billion yuan, and it has been included in the first batch of geographical indication products under the China-EU agreement [4] Group 4: Market Expansion - Fuzhou jasmine tea is increasingly popular in new tea beverage markets, with over 30% of new tea products using jasmine tea as a base [5] - The tea has gained international recognition, with products exported to Southeast Asia, Europe, and the United States, particularly in countries like France and Japan [4] Group 5: Culinary Innovations - Fuzhou jasmine tea is being incorporated into innovative culinary creations, including dishes served in Michelin-starred restaurants in France [6] - The local government has launched "landmark banquets" that combine traditional Fujian cuisine with geographical indication products, enhancing the cultural appeal of jasmine tea [7]
从福鼎白茶到黄河口大米:中国地理标志产品如何飘香国际市场
Zhong Guo Jing Ji Wang· 2025-07-07 13:24
Core Viewpoint - The event aims to promote Chinese geographical indication products internationally, enhancing public awareness of high-quality food and integrating local enterprises into the global green agricultural supply chain [1][4]. Group 1: Event Overview - The China Council for the Promotion of International Trade (CCPIT) hosted a promotional event for geographical indication products in Beijing on July 4, 2025 [1]. - The event featured representatives from various regions discussing their geographical indication industries and quality safety systems [1]. Group 2: Regional Highlights - Fuding City in Fujian Province reported a tea garden area of 319,100 acres, with a total tea production of 41,000 tons and an industry output value of 15.518 billion yuan in 2024 [2]. - The "Hua Ju Hong" product from Huazhou, Guangdong, has been a national geographical indication protected product since 2006, with a comprehensive quality control system in place [2]. - Dongying City in Shandong Province has developed 11 geographical indication agricultural products, leveraging its unique resources to enhance brand value and market competitiveness [3]. Group 3: Industry Statistics - As of the end of 2024, China has recognized a total of 2,544 geographical indication products, with a direct output value exceeding 960 billion yuan, showing stable growth over the years [4]. - The CCPIT emphasizes the importance of integrating high-quality geographical indication products into the global agricultural supply chain as a key step for enhancing international competitiveness [4].
广州地铁添 “地理标志小站”,新会陈皮、英德红茶等地标产品一站买齐
Nan Fang Nong Cun Bao· 2025-07-06 14:03
Core Viewpoint - The introduction of "Geographical Indication Stations" in Guangzhou Metro aims to promote local products and enhance consumer experience through convenient access to regional specialties [2][11][12]. Group 1: Overview of Geographical Indication Stations - The first two "Geographical Indication Stations" were launched with the opening of Guangzhou Metro Line 10, featuring self-service vending machines at Industrial Avenue South Station and Yangji East Station [2][3]. - These stations primarily showcase well-known geographical indication products such as Xinhui Chenpi, Huaqiao Red, Fenghuang Dancong tea, Yingde Black Tea, and Guiling Honey, along with derivative products like Chenpi yogurt and honey water [3][4]. Group 2: Consumer Experience and Accessibility - Passengers can purchase authentic geographical indication products and their derivatives while using the metro, providing a diverse and rich "one-stop" shopping experience [5]. - The initiative leverages high foot traffic and visibility at transportation hubs to make geographical indication products more accessible and recognizable to consumers [11]. Group 3: Future Development and Impact - Guangdong is the first province in the country to establish such "Geographical Indication Stations," with plans to further enhance their construction and integrate these products into urban public spaces [8][14]. - The initiative aims to transform local specialties into cultural symbols, stimulate consumption, and support rural revitalization efforts by linking small stations to larger industries [15][16].
南农晨读 | 荔枝红 挂绿绿
Nan Fang Nong Cun Bao· 2025-06-20 09:03
Group 1 - The Guangdong government has announced the establishment of 45 green food lychee production bases to promote high-quality agricultural products [24][26][28] - The lychee season is in full swing, with Guangdong producing over half of China's lychee and one-third of the world's supply [25] - The 雷岭 lychee, known for its quality and fragrance, has been exported to North America, UAE, and Singapore for several years [20][21] Group 2 - A new export market for 雷岭 lychee has been established, with the first batch weighing approximately 60,000 pounds shipped to North America [50][51] - The Guangdong provincial government is actively supporting disaster recovery efforts, allocating 60 million yuan for post-disaster recovery in areas affected by recent typhoons [4] - The construction of typical towns in Guangdong is progressing, with training sessions held to enhance the capabilities of construction enterprises [10][12][14]