即便对于如今生长在城市里的年轻人来说，民间文学也不遥远。我们世世代代就生活在自己创造的民间 文化里面：过这样的节日，贴这样的年画和剪纸，唱这样的民歌，说这样的谚语，听这样的戏。民间文 学是我们民族的心灵形象，文化的身份证，自我教化的工具，审美的载体，节日的核心内容，其他各种 艺术之源之本。 我们民族有着巨大的文学想象力和原创力，数千年间创作出海量和样式纷繁的民间文学。我国第一部诗 歌总集《诗经》保存着丰富的先秦时期的民间文学。大量史诗记录着民族珍贵的生命史，无数神话传说 述说着亘古不变的人间的梦，口口相传的故事传递着我们中国人传统的道德准则与价值观，海量的歌谣 谚语既蕴含着无穷的生活智慧，也包藏着极其丰富的生产经验。 民间文学如同空气一样日用而不觉，是人们见面聊天时张口就来的那种存在。大量民间故事中，保留着 文学的形象、审美的形象。我写《俗世奇人》时，很多人物形象就是跟老百姓聊天时，自然而然"冒"出 来的。然而，这种无形地流动在民众口头中间的文学，本来就是生生灭灭的，在社会转型期很容易被忽 略，从而流失。民间文学的搜集和整理，在任何一个国家做起来都很困难。 过去几十年，在党和国家的大力支持下，在强烈的文化自觉 ...

交汇点讯 12月5日上午，2025"苏新消费·暖冬购物季"暨双12购物嘉年华启动仪式将在苏州国际博览中心B馆举行。本次促消费活动将从12月5日持续至12月7 日，整个双12消费嘉年华将持续至2026年2月中旬。 本次活动充满奇趣看点，市民体验感满满。在活动现场，古代苏州传统街景，庙会热闹开场，沿街叫卖声、鞭炮声、敲锣打鼓声此起彼伏，"唐伯虎"从古代 穿越而来，与"苏品苏货"在一场现代走秀的奇妙中相遇。文化"破圈"成了当天市民热议话题。 "95后"清曲演员范文焘 活动现场，戏龄已超十五载的"95后"清曲演员范文焘，一袭长衫，手持瓦碟，身段轻盈飘逸，一曲清曲，婉转动听。"2006年，经过几代人数十年矢志不渝 地奔走各地，研究、教习、传播，'扬州清曲'被列入第一批国家级非物质文化遗产名录，断档了近十年的扬剧班恢复招生。'台上一分钟，台下十年 功。'2007年那年，我如愿考进了扬州文化艺术学校扬剧班，跟随扬州清曲省级非遗代表性传承人陶梅芳系统学习。扬州清曲如何代代传唱至今？参加今天 这样的活动，走进老百姓当中，让更多人知道扬州清曲。"范文焘说。 "说苏州来道苏州，姑苏盛景冠江南。山塘七里灯如昼，阊门内外罗绮鲜。哎呀哎 ...

夜幕初降，福建泉州古城，石板路上还泛着日间的余温。一名年轻游客在肃清门遗址前，从颇具闽南风 情的锦囊中抽出一枚信物——这不是旅途的纪念品，而是一把通往未知剧场的"钥匙"。接下来，他可能 跟随"市舶司官员"穿梭于讲述"海丝"传奇的番坊遗址，也可能在某个闽南古大厝的天井里，聆听悠扬的 南音……这便是戏剧盲盒演艺《偶遇世界·因为刺桐》的精彩桥段。 时尚感、潮流感，是戏剧盲盒演艺吸引人的重要因素。它精准切中了"Z世代"追求未知、惊喜与沉浸式 体验的心理。观演之旅从抽取信物那一刻便已开始，观众不再是座椅上的静观者，而是剧情的参与者乃 至触发者。这种将"我来看戏"转变为"我来寻戏"的模式，打破了传统剧场无形的"第四堵墙"。一名观众 亲身参与《偶遇世界·因为刺桐》后说，"你永远不知道下一个转角会遇到什么故事，这种探索感太迷人 了"。迷人，恰恰在于突出了"人"。文化场景的设置，文化活动的创新，只有融入人的真切感受、人的 切实互动、人的情感要素、人的想法创造，才能激荡出不一样的创意感、释放出别样的文化味。 然而，仅有盲盒的形式，文化产品热度不免昙花一现。文化服务、文化产品的生命力，源于对千年文脉 的深刻理解，并进行创造性转化、 ...

11月28日，2025首届"泉州杯"世遗文创大赛发布会暨启动仪式在中国工艺美术馆（中国非物质文化遗产博物馆）圆满举行。本次大赛由福建省文化和旅游 厅、泉州市人民政府指导，泉州市文化广电和旅游局主办，福建省泉州海外交通史博物馆承办。 此外活动还特别设置了小型非遗静态展示及簪花体验和泉州安溪茶艺表演。茶艺师手持精致茶具，循着"温壶、置茶、注水、出汤"的传统流程从容展演，茶 汤清澈醇厚，茶香袅袅萦绕全场，具象呈现了泉州人"以茶待客、以茶传情"的生活智慧与深厚文化底蕴。这些精彩的互动表演不仅为现场观众带来了沉浸式 的视觉与听觉盛宴，更直观展现了泉州丰富的历史遗存与多元文化特质。 作为一场以 "刺桐海海，丝路创享" 为主题的文创赛事，本次大赛旨在孵化世遗泉州文旅吉祥物IP设计以及具有海洋气息和体现宋元中国海洋商贸元素的文 创产品，推动世遗之城泉州的文化传播与文创产品落地，创新赛制设计和资源整合，打造具有国际影响力的文创赛事。本次大赛致力于推动世界遗产元素与 当代设计语言、生活美学的创新融合，让泉州的城市精神及特质成为文创作品最鲜明的标识，助力泉州从"世遗之城"向"设计之城"跨越。 为保障赛事高质量推进，大赛构建了全方位 ...

Core Viewpoint - Traditional patterns are not only decorative but also serve as carriers of culture and emotions, reflecting national memory and connecting tradition with modernity [5][6][9]. Group 1: Cultural Significance - Patterns like "饕餮纹," "云雷纹," and "卷草纹" embody deep cultural meanings and are integral to Chinese civilization [5][9]. - The "Frog Pattern" in Zhuang culture symbolizes rain and prosperity, showcasing how patterns can convey wishes and cultural beliefs [7]. Group 2: Modern Integration - Traditional patterns are increasingly integrated into modern life through various mediums such as fashion, coffee art, and cultural products, appealing to younger generations [5][6][10]. - The establishment of the "Wencang" online museum allows users to explore over 30,000 patterns, facilitating the re-design and application of traditional motifs in contemporary design [11]. Group 3: Digital Transformation - The digitalization of traditional patterns enables their revival and adaptation, making them accessible and relevant to today's consumers [10][11]. - The use of AI to create a digital model of patterns enhances the understanding and appreciation of their historical and cultural contexts [11]. Group 4: Youth Engagement - Young people are increasingly recognizing and appreciating traditional patterns, which are becoming a part of their aesthetic lifestyle [12]. - Social media platforms have played a significant role in popularizing these patterns, with videos showcasing their beauty garnering significant views and engagement [12].

Core Insights - The debut of lion dance at the National Games signifies a transformation of traditional cultural performances into mainstream sports, showcasing the integration of cultural heritage with modern athleticism [1][2] - The success of lion dance serves as a model for the revival of other traditional cultures, emphasizing the importance of innovation and interaction with the public rather than mere preservation [2] Group 1: Cultural Significance - Lion dance, particularly the Southern lion dance, has a rich history dating back to the Tang Dynasty, evolving through various cultural influences to become a unique performance art [1] - The lion dance has been recognized as a national intangible cultural heritage since 2006, highlighting its importance in Chinese culture [1] Group 2: Modern Integration - The incorporation of lion dance into educational settings, such as physical education and music classes, demonstrates a novel approach to cultural transmission among younger generations [1] - The combination of traditional lion dance with modern media, such as films and entertainment, has attracted a younger audience, revitalizing interest in this cultural practice [1] Group 3: Pathways for Cultural Revival - The lion dance's successful transformation provides valuable insights for the revival of other traditional cultures, advocating for a rejection of static preservation methods [2] - Emphasizing a sustainable ecosystem that includes educational, artistic, and community engagement elements is crucial for the ongoing vitality of traditional cultural practices [2]

Core Viewpoint - The 15th National Games (referred to as "Fifteenth Games") opened in Guangdong, showcasing the collaboration of the Guangdong-Hong Kong-Macao Greater Bay Area in hosting a national sports event, while the opening ceremony ticket serves as a cultural artifact reflecting deep cultural heritage and innovative spirit [1][8]. Group 1: Ticket Design and Concept - The opening ceremony ticket was designed by Guangdong Advertising Group Co., Ltd., with the final designs "Leap" and "Chase Dreams" emerging from numerous brainstorming sessions, embodying the core concept of "integrating tradition and looking towards the future" [3]. - The "Lucky Money" design features a dominant "Chinese red" color, resembling a traditional "red envelope," symbolizing good fortune and unity, enhancing the celebratory atmosphere of the event [4]. - The innovative vertical design of the tickets aligns with modern visual habits and expands their application in digital media, enhancing interaction and communication [4]. Group 2: Cultural and Historical Significance - The "Leap" design incorporates an aerial view of the Guangdong Olympic Sports Center, symbolizing the theme "Leap Out of the Bay Area," while the flowing gold ribbons represent the number fifteen and resemble a running track, reflecting the spirit of competition [4]. - The "Chase Dreams" design outlines the Tianhe Sports Center, linking the historical context of previous games with the current event, emphasizing the continuity of sports culture in Guangzhou [4]. Group 3: Symbolism and Future Vision - The ticket design merges red and gold colors, representing the cultural integration and collaborative development of the three regions, showcasing a confident and open image of the Greater Bay Area [5]. - The ticket serves as a significant medium for the event, symbolizing the opportunity for the three regions to establish a new momentum and framework for sports exchange between China and the world [5]. Group 4: Security and Additional Activities - The tickets incorporate advanced anti-counterfeiting technologies, including micro-printing, color fluorescence, and tactile features, enhancing their collectible value [7]. - In addition to ticket design, the Guangdong Advertising Group has planned a series of activities titled "Fifteenth Games · Fifteen Cities," contributing to the promotion of urban consumption and supporting the successful hosting of the Fifteenth Games in Guangzhou [7].

Core Viewpoint - Yangzhou, a city with over 2,500 years of history, is undergoing a cultural and historical revitalization, blending ancient heritage with modern urban life, making it a living museum of its own [7][9][24]. Group 1: Historical Significance - Yangzhou has a rich history dating back to the Spring and Autumn period, significantly influenced by the Grand Canal, which has shaped its cultural and economic development [7]. - The city is recognized for its historical architecture and cultural landmarks, such as the Wenhuige Pavilion, which was rebuilt to preserve its historical essence [10][19]. Group 2: Urban Revitalization Efforts - Recent initiatives in Yangzhou focus on the protection and revitalization of historical areas, with a commitment to maintaining the original character of neighborhoods while introducing modern amenities [8][11]. - The transformation of the Renfengli historical cultural district exemplifies this approach, where old residences are repurposed for cultural and creative industries while preserving the original community [11][22]. Group 3: Community Involvement - Local residents have actively participated in the preservation and enhancement of their neighborhoods, contributing to a sense of ownership and community pride [15][18]. - The government has encouraged community input in urban planning, leading to a more inclusive approach to heritage conservation [17]. Group 4: Cultural Integration - The integration of traditional crafts and modern cultural experiences is evident in areas like Pishi Street, where local artisans and businesses thrive alongside historical elements [21][22]. - The revitalization efforts have resulted in vibrant cultural spaces that attract both locals and tourists, enhancing the overall urban experience [20][23].

Core Viewpoint - Sichuan is actively promoting the protection and utilization of cultural heritage, with a series of conferences and forums aimed at discussing and enhancing cultural heritage preservation and innovation [1][2]. Group 1: Cultural Heritage Protection Initiatives - Sichuan prioritizes cultural heritage protection through systematic legislation, policy support, and talent development, achieving significant progress in recent years [2][3]. - The introduction of laws such as the "Sichuan Provincial World Heritage Protection Regulations" and the "Sichuan Provincial Intangible Cultural Heritage Regulations" has established a comprehensive protection system [2]. - The "Chengdu Model" for cultural heritage protection, which integrates archaeological exploration into land transfer processes, has been recognized as a national innovation [3]. Group 2: Integration with Urban Development - Sichuan is exploring ways to integrate cultural heritage protection with urban construction and economic development, launching pilot projects to support comprehensive heritage protection [3][4]. - The establishment of cultural ecological protection zones aims to balance the preservation of intangible cultural heritage with socio-economic development [4]. Group 3: Cultural Heritage Transmission and Innovation - Sichuan is committed to the creative transformation and innovative development of traditional culture, establishing research institutes and promoting cultural activities to enhance public engagement [5][6]. - The use of digital technologies, such as AR and VR, is being employed to bring cultural heritage to life, enhancing visitor experiences at various cultural sites [6][7]. Group 4: Economic Impact and Tourism Development - Cultural heritage is being transformed into quality tourism resources, with significant revenue generated from ticket sales and cultural products [8]. - In 2024, ticket and cultural product revenues from the Sanxingdui Museum are projected to reach 3.3 billion and 200 million respectively, highlighting the economic potential of cultural heritage [8]. Group 5: Global Cultural Exchange - Sichuan's cultural heritage is being showcased internationally, with events planned in various countries to promote cultural exchange and understanding [9]. - The global reach of Sichuan's cultural products, such as the Zigong Lanterns, demonstrates the province's role in spreading Chinese culture worldwide [9]. Group 6: Future Directions - Sichuan aims to continue enhancing cultural heritage protection efforts, contributing to the province's development and cultural identity [10].

Core Insights - The "World Mayors Dialogue in Jingdezhen and 2025 Jingdezhen Forum" recently took place, gathering mayors and representatives from various countries to discuss cultural and urban development through ceramics [3][7] - Jingdezhen is focusing on integrating cultural elements with urban infrastructure to enhance cultural heritage and provide a model for other cities [4][5] - The city is promoting the development of the ceramic tourism industry by emphasizing traditional craftsmanship and attracting international artists [6][8] Group 1: Cultural Integration and Urban Development - Jingdezhen has introduced 144 new "ceramic road signs" designed with traditional blue-and-white porcelain elements, showcasing a blend of cultural heritage and modern design [4] - The city is committed to protecting its ceramic cultural heritage through various projects, creating a cultural landscape that includes historical sites and modern installations [4][5] - The integration of cultural elements into urban infrastructure has improved the city's cultural profile and serves as a reference for other cities in cultural preservation and innovation [5] Group 2: Tourism and Artistic Engagement - Jingdezhen is home to approximately 60,000 "Jing Drift" residents, including 5,000 from abroad, contributing to a vibrant artistic community [6] - The city is hosting events like the 2025 Jingdezhen Ceramic Spring and Autumn Fair, attracting thousands of artists from various countries to showcase their handmade crafts [6] - The initiative to create a "City of Thousands of Museums" aims to connect the ceramic industry with tourism, allowing visitors to engage with the art of ceramics [6] Group 3: International Collaboration and Cultural Exchange - The forum highlighted the importance of cultural exchange and collaboration among cities, with a focus on the role of ceramics as a medium for communication [7][8] - Jingdezhen has established partnerships with 33 cities and formal relationships with 8 cities, promoting the international exchange of ceramic culture [8] - The city aims to enhance its global presence by collaborating with ceramic-producing regions worldwide, fostering a deeper appreciation for ceramic culture [8]