1月31日，由河南省发展改革委牵头指导、河南省区域合作中心主办、开封市祥符区人民政府承办的河南省消费帮扶跨区域年货选品对接交流"开封行"活 动在开封市祥符区举办。活动邀请北京、江苏、广东、黑龙江、新疆等5省（区、市）发展改革部门、行业协会、重点企业，以及河南省直有关单位、各 省辖市有关人员等参与，以"迎双节、促消费、强合作、助振兴"为主题，搭建跨区域产销对接平台，推动消费帮扶工作提质增效，助力乡村全面振兴。 当天上午，与会人员赴开封龙大植物油有限公司、奇龙生物科技集团有限公司及开封职业学院消费帮扶实训基地开展联合调研，实地了解开封市在消费帮 扶全产业链建设、市场拓展与产教融合等方面的实践经验。下午，启动仪式在朱仙镇启封故园举行。启动仪式现场，广东省消费帮扶联盟与开封市祥符区 人民政府签署合作协议；河南省区域合作中心发布《消费帮扶联合行动倡议》；电商平台"远方好物"发布助力乡村振兴选品标准；祥符区分享"小花生"撬 动"大产业"、"好花生"赋能"大振兴"的经验做法。活动还通过情景演艺、互动品鉴等农文旅融合形式，让开封优质农产品得到生动展示与有效推介。 省发展改革委二级巡视员徐跃峰在致辞中指出，消费帮扶意义深远，是 ...

新疆驼奶登陆远 方好物平台，已 火热开售！_南 方+_南方plus 远方好物商城平 台，推介给广大 消费者。"程骥 说。 1月31日，由河 南省发展改革委 牵头指导、河南 省区域合作中心 主办、开封市祥 符区人民政府承 办的河南省消费 帮扶跨区域年货 选品对接交 流"开封行"活动 在开封市祥符区 举办。活动邀请 北京、江苏、广 东、黑龙江、新 疆等5省（区、 市）发展改革部 门、行业协会、 重点企业，以及 河南省直有关单 位、各省辖市有 关人员共同参 与，以"迎双 节、促消费、强 合作、助振 兴"为主题，搭 建跨区域产销对 接平台，推动消 费帮扶工作提质 增效，助力乡村 全面振兴。 启动仪式现场， 广东消费帮扶联 盟与开封市祥符 区人民政府签署 合作协议，电商 平台"远方好 物"发布助力乡 村振兴选品标 准。远方好物高 级副总裁程骥在 主题分享环节表 示，远方好物积 极实践广东消费 帮扶"三个一"工 程，以"打造一 个爆品，带旺一 个产业，造福一 方百姓"为目 标，与各地多层 次、多领域、多 形式的深度合 作，结合地方资 源禀赋，以点带 面，带动产业升 级迭代。"新疆 驼奶已正式上线 新疆驼奶正式上线远方好物 ...

Core Viewpoint - The "832 Platform" is a significant initiative aimed at promoting the sale of agricultural products from poverty-stricken areas in China, achieving substantial sales growth and enhancing brand recognition for local products [8][10]. Group 1: Platform Overview - The "832 Platform" is a network sales platform for agricultural products from poverty-stricken areas, established under the guidance of the Ministry of Finance, Ministry of Agriculture and Rural Affairs, and the All-China Federation of Supply and Marketing Cooperatives [8]. - As of the end of 2025, the platform's cumulative transaction volume exceeded 607.91 billion yuan, with 44.41 million products available for sale [10]. Group 2: Product Development and Branding - The "墨玉福袋" series, developed in collaboration with the government of墨玉县, features high-quality local agricultural products, showcasing a transformation from local specialties to premium gifts [9]. - The platform has successfully cultivated multiple local brands through systematic upgrades in brand design, product lines, and marketing strategies [10]. Group 3: Sales Growth and Market Impact - In 2025,墨玉县's sales on the platform increased by over 60%, making it the top-selling region in Xinjiang [10]. - The platform has facilitated a significant increase in market access for local products, with government procurement initiatives providing stable orders and enhancing the sustainability of sales channels [14]. Group 4: Agricultural Product Processing and Employment - The platform has promoted deep processing of agricultural products, with the proportion of processed products rising from 30% to 61% [15]. - The initiative has created over 10,000 jobs and generated cumulative sales exceeding 30 billion yuan through various industry projects [15]. Group 5: Training and Capacity Building - The platform has conducted over 1,000 training sessions, engaging more than 100,000 participants to enhance operational standards and market adaptability for local producers [17]. - The platform's efforts in training and support have led to improved product quality and market competitiveness, benefiting local farmers and businesses [17].

诉求一经提出，集团工会快速响应，当即统筹全集团各子公司，搭建起"企业+产区"产销对接桥，创新将道州脐橙采购纳入职工福利体系。这一举措实现双 向共赢，既让全国各地紫金职工吃上新鲜优质的道州特色农产品，切实提升职工幸福感与归属感；更以300余吨的实际采购量，为果农打通销售堵点，有效 缓解农产品销售压力，让果农的"辛苦果"变成"致富果"，为乡村振兴注入企业动能。 工作人员：这是我们发往紫金的道州脐橙，最后两车了，一车去往乌鲁木齐紫金矿业，一车是到吉林的紫金矿业，今天是最后两车一共50吨，我们以前一共 发往内蒙古、厦门等紫金矿业公司发了250吨，剩下的两车今天全部发完。 今日永州讯（通讯员 何权）近日，湖南紫金锂业有限公司开展消费帮扶活动，依托集团资源搭建产销对接平台，累计采购道州脐橙300余吨，将这一优质农 产品纳入职工福利并送往国内各地紫金公司，既为果农纾解销售难题，又为职工送上民生福利，以实打实的消费帮扶践行企业社会责任，为乡村振兴注入强 劲动能。 道县作为"中国脐橙之乡"，地处北纬25.5°黄金柑橘种植带，是"赣南—湘南—桂北"柑橘优势产业带核心区，所产道州脐橙有着1300余年栽培历史，凭借脆嫩 多汁、酸甜适 ...

Core Viewpoint - The Guangdong Regional Cooperation Consumer Assistance Product Trading Center successfully held an online platform promotion meeting, aiming to enhance the connection between assistance products and market channels, thereby promoting efficient sales and distribution [2][4]. Group 1: Platform Features and Development - The online platform has attracted over 90 merchants and listed more than 5,000 assistance products, featuring functions such as customized corporate welfare, diverse marketing tools, and transparent settlement processes [8][9]. - The platform aims to simplify the onboarding process for merchants and enhance the efficiency of product sales through flexible cooperation models [12][13]. Group 2: Collaboration and Marketing Strategies - The trading center collaborates with the "People's Selection" live e-commerce channel under the People's Daily to boost brand exposure and sales of assistance products [17][18]. - The manager of a local e-commerce platform shared experiences on promoting agricultural products through content e-commerce and social media, indicating plans to deepen collaboration with the trading center [21][23]. Group 3: Event Participation and Future Plans - The event attracted representatives from various sectors, including merchants, purchasing companies, e-commerce institutions, industry associations, and media, facilitating business connections and consultations [28][30]. - The trading center plans to optimize user experience in the coming year, focusing on expanding corporate welfare procurement and connecting with authoritative media and e-commerce channels to build a new ecosystem for consumer assistance [36][42].

新年临近，北京 路步行街的年味 愈发浓烈。1月 23-26日，由广 州市总工会、市 供销合作总社、 市协作办公室联 合主办的"2026 消费帮扶工惠 行"活动在广州 市越秀区北京路 步行街圆满举 办。 这场以"十城联 动促共富 千品 惠购暖新春"为 主题的年货盛 宴，以消费为纽 带、帮扶为初 心，将贵州、新 广货行天下，清 远沉香鸡香飘羊 城_南方+_南方 plus 疆、西藏、黑龙 江、福建及广东 省内梅州、清 远、湛江、汕尾 等十多个帮扶地 区的原生态农副 产品带到市民身 边，搭建起帮扶 地区特色产 品"出山入 湾""进城上 桌"的产销桥 梁，让"足不出 穗，购遍全国好 货"成为现实。 步入工惠行活动 现场，新疆疏附 小香菇、西藏林 芝藏香猪腊肉、 波密红苹果、重 庆巫山恋橙、贵 州刺梨等来自十 多个帮扶地区的 近千款好物齐聚 一堂，划分清晰 的主题专区构成 了一条充满地域 风情的"年货长 廊" 。 在琳琅满目的年 货中，羊城职工 帮扶馆的药膳沉 香鸡试吃展位前 人气火爆，成为 全场最具人气 的"打卡点之 一"。金黄油亮 的鸡肉在锅中慢 炖，裹挟着沉香 的清雅与中药材 的温润，香气穿 透市集喧嚣，引 得路过 ...

Core Viewpoint - The event "Zhuangshan Agricultural Fresh" showcases high-quality agricultural products from poverty-stricken areas in Guangxi, aiming to enhance sales and promote rural revitalization during the New Year shopping season [2][5][6]. Group 1: Event Overview - The agricultural product fair will be held from January 23 to 25, 2026, at the Nanning International Convention and Exhibition Center [2][3]. - The event is part of the initiative to deepen consumer assistance and help farmers increase their income [3][16]. Group 2: Product Highlights - The exhibition features a variety of local products, including fresh cherry tomatoes, dried mango, and Buluo rice, which attracted many visitors [9][10]. - During the fair, the total intended procurement amount reached 140,000 yuan (approximately 20,000 USD) from buyers of dried fruits and fresh fruits [11]. Group 3: Brand Development - "Zhuangshan Agricultural Fresh" serves as a key public brand for the region, focusing on high standards and quality to integrate local agricultural resources [14][18]. - The brand has successfully promoted local products to major eastern cities such as Beijing, Shanghai, Guangzhou, and Shenzhen, enhancing its market competitiveness [18][19]. Group 4: Future Plans - The next steps for the brand include enhancing rural industry upgrades through brand empowerment and focusing on product standardization and quality improvement [22][23]. - The strategy will also involve expanding sales channels, leveraging media and e-commerce platforms, and utilizing digital methods to connect products directly to consumers [24][25][26].

Core Viewpoint - The event "Consumption Assistance and Labor Benefits Action" aims to promote local specialties from various regions in China, enhancing consumer access to unique products while supporting economic development in underprivileged areas [1][6]. Group 1: Event Overview - The event features over a thousand specialty products from more than ten assistance collaboration regions, providing a rich shopping experience for Guangzhou residents [1]. - The exhibition lasts for four days, operating from 10 AM to 10 PM daily, showcasing products from regions like Meizhou, Qingyuan, and Guizhou [1]. Group 2: Consumer Engagement - Local citizens express appreciation for the convenience of purchasing diverse regional specialties in one location [5]. - The event emphasizes the journey of products from farms to tables, highlighting the economic benefits for local communities [5]. Group 3: Promotional Strategies - This year’s promotional measures are more targeted, offering exclusive discounts for Guangzhou union members through specific digital platforms [5]. - The event integrates product storytelling through live streaming, enhancing consumer connection to the products [5]. Group 4: Organizational Impact - The "Consumption Assistance and Labor Benefits Action" is a long-term initiative by the Guangzhou Federation of Trade Unions, fostering a sustainable mechanism for regional collaboration [6]. - Innovative measures, such as the establishment of the "Yangcheng Workers' Assistance Pavilion," facilitate the integration of local products into the daily lives of residents in the Greater Bay Area [6].

Core Viewpoint - The 2026 Zhejiang Spring Consumption Season has been launched in Hangzhou, focusing on revitalizing consumer spending through various initiatives and events [1][2]. Group 1: Event Overview - The consumption season will concentrate on six major areas: food, accommodation, transportation, tourism, shopping, and entertainment, with over 1,700 events planned [1][2]. - A total of more than 5 billion yuan will be allocated for consumer subsidies and coupons in the first quarter of this year to stimulate spending [1]. Group 2: Specific Initiatives - Activities include the "Delicious Zhejiang" food market, gourmet banquets, and the release of ten "food + tourism" premium routes [2]. - A new round of consumer goods exchange programs will be implemented, with over 2 billion yuan in subsidies to be distributed by the end of February [2]. Group 3: Product Promotion - The event will feature local specialty products from various regions, including handmade sun-dried noodles and tea-smoked ham, highlighting Zhejiang's efforts in consumption assistance [5]. - The consumption structure is evolving towards technology and intelligence, with new digital products like AI companion dolls and smart glasses being showcased [5]. Group 4: Thematic Exhibitions - The main event at Hangzhou's Wushan Square will include eight thematic exhibition areas, showcasing nearly 300 brands that reflect a blend of cultural heritage and modern consumer experiences [6].

Core Viewpoint - The "Consumption Assistance and Welfare Action" event in Guangzhou aims to promote local products from various regions, enhancing consumer access to unique goods while supporting economic development in assisted areas [6][48]. Group 1: Event Overview - The event features over a thousand unique products from regions supported by Guangzhou, including Xinjiang paper-skin walnuts, Tibet fragrant pork, and Guizhou prickly pear beverages [4][8]. - The event runs from January 23 to 26 at Beijing Road Pedestrian Street, attracting a large number of visitors and creating a festive atmosphere [5][11]. - Organized by multiple local organizations, the event serves as a bridge connecting different regions and promoting mutual prosperity [6][9]. Group 2: Consumer Engagement - The event provides a platform for citizens to purchase distinctive New Year goods, with a focus on local specialties from various regions [12][20]. - Special promotions are available for Guangzhou union members, including discounts and gifts with purchases, enhancing consumer participation [30][33]. - Live streaming and product storytelling are incorporated to engage consumers and highlight the significance of the products [36][38]. Group 3: Economic Impact - The initiative is part of a broader strategy to support the "Hundred-Thousand-Ten Thousand Project," which aims to stimulate economic growth in assisted regions through market access [41][49]. - The event not only promotes product sales but also contributes to the development of local industries and increases farmers' incomes [50][51]. - The long-term mechanism established by the Guangzhou Federation of Trade Unions aims to integrate assisted products into the daily lives of residents in the Greater Bay Area [42][44]. Group 4: Social Responsibility - The event is part of a larger initiative by the Guangzhou Federation of Trade Unions to provide support and care for workers, especially those in difficult situations [53][55]. - The ongoing New Year care actions include various measures aimed at improving the well-being and security of workers, extending beyond just holiday support [56][58].