Core Viewpoint - The article highlights the booming sales of sun protection products during summer, while also addressing consumer concerns regarding misleading claims, material composition, and excessive marketing tactics in the industry [1]. Group 1: Standards and Performance - UPF50+ is the highest level of sun protection according to national standards, with UPF values of "UPF40+" and "UPF50+" being the only recognized levels. Claims of "UPF200+" or higher are likely exaggerated [2]. - The effectiveness of sun protection clothing is determined by the material and craftsmanship, with polyester and nylon being common fabrics. Tighter woven fabrics generally offer better protection [3]. Group 2: Comfort and Durability - Consumers should prioritize comfort by choosing breathable designs and balancing price with quality. High prices do not always guarantee high protection, while very low prices may indicate poor quality [4]. - Durability is crucial; proper washing and storage methods are recommended to maintain the integrity of sun protection clothing. Signs of wear, such as thinning fabric or loss of protective coating, indicate the need for replacement [5]. Group 3: Marketing and Consumer Awareness - Many products use marketing tactics that exaggerate their benefits, such as claiming to include high-tech elements or skincare ingredients without scientific backing. Consumers should verify the consistency of testing reports and the credibility of testing institutions [6].

Core Viewpoint - NetEase's new game "Return to Tang" has sparked mixed reactions, with international players expressing excitement while domestic players voice skepticism regarding its authenticity as a single-player game and potential monetization strategies [1][3][4]. Group 1: Game Overview and Reception - "Return to Tang" is set during the An Lushan Rebellion in the Tang Dynasty, told from the perspective of an ordinary messenger, and has garnered over 14.4 million views on Bilibili [1]. - The game's trailer has received high praise from overseas players for its graphics, especially in the context of the success of "Black Myth: Wukong," leading to high expectations for another Chinese AAA title [3]. - Conversely, domestic players have raised concerns about the game's potential shift to a monetized model, fearing it may become a service-oriented game despite being marketed as a single-player experience [3][9]. Group 2: Player Concerns and Studio Response - Players have criticized the trailer for lacking sufficient gameplay footage, with many believing that the high proportion of CGI raises doubts about the game's actual quality [8]. - The studio, 24 Studio, has responded by asserting that the trailer consists entirely of real gameplay footage, with 70% being cutscenes and 30% actual gameplay [8]. - Concerns about the game's commercial model persist, as players recall similar past experiences with other titles that transitioned from single-player to multi-platform service games [9]. Group 3: Marketing and Trust Issues - NetEase's history of aggressive marketing tactics has led to a general distrust among players, particularly in the single-player game segment, where players prefer substantial content over marketing hype [4][12]. - The studio's previous titles, such as "Nirvana in Fire," have been associated with over-marketing, which has negatively impacted player trust in new releases [12][13]. - The company aims to rebuild trust by delivering a genuine single-player experience and reducing unnecessary marketing efforts [17]. Group 4: Development Insights and Future Directions - The development of "Return to Tang" has been ongoing since 2018, with a focus on creating a high-quality AAA game, reflecting the studio's commitment to the single-player genre [3][14]. - The studio has engaged with other domestic teams, including the developers of "Black Myth: Wukong," to enhance its development process [16]. - Moving forward, the company is encouraged to showcase more actual gameplay content to alleviate player skepticism and build anticipation for the game's release [19][21].