冰雪旅游
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“中国雪乡”正式开园 邀您共赴梦幻冰雪之约
Xin Hua She· 2025-11-17 08:27
Core Viewpoint - The "China Snow Town" scenic area in Mudanjiang, Heilongjiang Province officially opened for the winter season, offering over 30 unique cultural and tourism activities to create an immersive ice and snow experience for visitors [1][2] Group 1: Scenic Area Overview - The scenic area experienced its first snowfall of the autumn on October 17, six days earlier than last year, with a snowfall period lasting up to seven months and snow depth reaching up to 2 meters [1] - The "China Snow Town" is located at the intersection of Zhangguangcai Ridge and Laoye Ridge in the Changbai Mountain range, characterized by a unique microclimate that features long winters and abundant snowfall [1] - Last winter season, the scenic area received a record 1.452 million visitors, marking a historical high for tourist attendance [1] Group 2: Visitor Experience Enhancements - To ensure a high-quality visitor experience this winter, the scenic area has strengthened safety measures, including 24-hour patrols by a security team and the presence of "Little Red Hat" volunteers for visitor assistance [2] - Free luggage transportation services are provided through "volunteer sleds" at key locations, along with "warm stations" offering free ginger tea, hot water, and charging services to enhance visitor comfort [2] - The winter activities will blend traditional Northeast folk customs with modern innovative elements, designed to provide unique enjoyment for visitors at any time [2]
美团旅行发布冰雪季出行趋势:高铁+航线齐发力,“崇礼滑雪门票”搜索量增长近三倍
Huan Qiu Wang· 2025-11-17 05:17
Core Insights - The popularity of "snow mountain viewing" flights has surged on social media, coinciding with the arrival of the snow season, leading to increased interest in "ice and snow routes" that provide access to ski resorts and unique aerial experiences [1][2] Group 1: Travel Trends - Major destinations for ice and snow tourism include Beijing, Zhangjiakou, and Urumqi, with significant increases in search volumes for routes such as "Chengdu to Urumqi" up by 48% year-on-year [1] - The top ten destinations for ice and snow tourism reflect a trend of increased activity across various regions, showcasing a north-south linkage in travel patterns [1][2] Group 2: Visitor Demographics - Nearly half of the visitors to Zhangjiakou are from the post-95 generation, indicating a younger demographic driving the tourism market [2] - The search volume for "Cui Li Ski Resort tickets" has seen a dramatic increase of 275%, highlighting the growing interest in skiing among younger tourists [2] Group 3: Booking and Pricing - Popular ski routes are currently available at low prices, with flights from Beijing to Harbin starting at 300 yuan and from Shanghai to Changchun at 280 yuan [1] - The introduction of promotional packages by Meituan Travel, such as the "18 Member Surprise Day" coupon, is aimed at enhancing customer engagement and driving bookings [1] Group 4: Regional Developments - Zhangjiakou has experienced a surge in visitor numbers, with hotel and accommodation bookings increasing by 12% as a result of heightened interest in winter sports [2] - The opening of the Shenbai High-Speed Railway has significantly reduced travel time to Changbai Mountain, facilitating weekend trips for urban workers [3] Group 5: Local Attractions - In addition to skiing, visitors to Changbai Mountain are exploring various activities such as natural hot springs and reindeer feeding, enhancing the overall appeal of winter getaways [3] - The convenience of short-distance travel options from Beijing to nearby ski resorts has made weekend ski trips a popular choice for city dwellers [4]
黑龙江启动冰雪旅游“百日行动”——向世界发出冰雪邀约
Huan Qiu Wang· 2025-11-17 02:06
Core Viewpoint - The "100-Day Action Plan for Winter Ice and Snow Tourism in Heilongjiang Province (2025-2026)" aims to establish Heilongjiang as a world-class ice and snow tourism destination, enhancing visitor experiences through various initiatives and attractions [3][4][6]. Group 1: Action Plan and Initiatives - The action plan will run from November 8, 2025, to February 28, 2026, under the brand "Ice and Snow Crown, Beautiful Longjiang" [3]. - The plan includes "Ten Enhancement Actions" to create a comprehensive ice and snow tourism experience [3][6]. - The 27th Harbin Ice and Snow World is expanding to 1.2 million square meters, with a total ice and snow volume of 400,000 cubic meters, the largest in history [4][5]. Group 2: Tourism Experience and Attractions - The province is developing a multi-layered, full-spectrum ice and snow product matrix, featuring ten themed routes that highlight various attractions across the region [6]. - Major attractions include the Sun Island Snow Sculpture Art Expo and the Songhua River Ice and Snow Carnival, offering over 60 entertainment projects [4][6]. Group 3: Cultural and Artistic Integration - The Harbin Grand Theatre will host a series of performances, including original musicals and ballet, enhancing the cultural experience for visitors [7][8]. - The integration of various cultural and entertainment offerings aims to create immersive experiences, such as "Ice and Snow + Research" and "Ice and Snow + Events" [8]. Group 4: Service Enhancements - The province is implementing a "Safe Travel" initiative, providing warm services and amenities for tourists, including "warm stations" with free hot drinks and charging stations [9][10]. - A credit rating system for travel agencies has been established, allowing tourists to select reliable service providers based on their ratings [10].
新场景、新体验、新创意点亮“冰雪+” “冷”资源乘势而上激活消费热力
Yang Shi Wang· 2025-11-16 06:03
Group 1 - Multiple ski resorts in Xinjiang have opened for the new snow season, enhancing the experience with improved night lighting for visitors [1][3] - The Baiyun Ski Resort in Urumqi officially opened on November 14, attracting snow enthusiasts from various regions [3] - Xinjiang plans to launch over 500 unique cultural and tourism activities this snow season to diversify ice and snow tourism experiences [7] Group 2 - The Alshan Ice and Snow Festival has commenced, themed "Ice and Snow Daxinganling, Fairy Tale Alshan," featuring a variety of special ice and snow activities to attract tourists [8] - The festival offers multiple ice and snow experience products, including performances and interactive projects like snowmobiles and snow dragon boats [11] - From winter 2025 to March 2026, Inner Mongolia will introduce 159 cultural tourism activities, 45 premium routes, and 48 sports events across major ski resorts and scenic spots [13]
阿尔山冰雪节启幕 中外游客感受“童话王国”
Zhong Guo Xin Wen Wang· 2025-11-15 08:34
Core Points - The Alshan Ice and Snow Festival has commenced, attracting thousands of domestic and international tourists to experience the "fairy tale kingdom" of ice and warmth [1][3] - Alshan City is located in the southwestern foothills of the Greater Khingan Range, with a long snow accumulation period of 7 months and the highest density of functional mineral springs globally [1] - The winter season features extreme temperatures, with -40°C cold and 40°C hot springs creating a unique experience [1] Visitor Experience - The festival includes interactive activities with NPCs dressed as fairy tale characters, as well as unique experiences like hot spring swimming competitions and traditional Mongolian medicine baths [3] - Tourist data shows that from January to October 2025, Alshan received 6.1416 million visitors, marking a year-on-year increase of 19.05% [3] Tourism Cooperation - Alshan City has signed tourism cooperation agreements with travel enterprises from Mongolia, Russia, and South Korea, launching a "China-Mongolia-Russia-Korea Cross-Border Golden Tourism Line" [4] - The ice and snow tourism season will last from mid-October 2025 to mid-April 2026, featuring various activities such as the "Strongest Baturu" ice and snow festival and extreme cold river rafting challenges [4]
大雪人、大滑梯、“钻石海” 哈尔滨冰雪游“顶流”焕新回归
Zhong Guo Xin Wen Wang· 2025-11-14 14:04
Core Points - Harbin's ice and snow tourism is set to return with popular attractions like the giant snowman, ice slides, and "Diamond Sea" for the 2025-2026 winter season [1] Group 1: Attractions and Upgrades - The giant snowman at Qunli Music Park will undergo an upgrade, with new interactive projects added to the surrounding ice and snow park [2] - Central Street will connect 17 ice and snow attractions, while the Songhua River Ice and Snow Carnival will create a comprehensive entertainment and leisure experience [2] - The "Ice and Snow Sports + Automotive Sports + Technology Cultural Tourism" experience will be developed on a 1.7 million square meter area between the Internet celebrity bridge and Songpu Bridge [2] Group 2: Culinary and Cultural Experiences - The famous "Old Ice Cream" from Xiangfang District will introduce a new "Ice City Royal View" series of light milk ice creams for visitors to taste [5] - The Harbin Art Museum will launch a series of themed activities titled "Ice and Snow Fantasy" [2] - The "80s Time Ice Rink" will be created at Jingyang Street Square, featuring nostalgic ice activities like ice sledding and ice tobogganing [2] Group 3: Skiing and Accommodation - Various ski resorts will enhance visitor experiences, with Yiquan International Hunting Ground offering six graded ski trails and new facilities like magic carpets and low-altitude chairlifts [5] - New unique accommodations such as "Wusuoju Mountain," "Qingshan Inn," and "Nacheng Ice and Snow" will be added to enhance the overall tourist experience [5]
6个月“超长雪期” 兴安盟开启2025主题冰雪旅游季
Zhong Guo Xin Wen Wang· 2025-11-14 12:32
Core Insights - The 2025 Winter Tourism Season in Xing'an League has been officially launched, featuring five major themed activities to enhance local winter cultural tourism [1][2]. Group 1: Thematic Activities - The winter tourism activities will run from November 2025 to April 2026, focusing on five themes: "Ice and Snow Nadam Carnival Season," "Fairy Alshan Healing Season," "Colorful Daxing'anling Study Season," "Happy Chinese New Year Folk Season," and "Ulan Muqi Song and Travel Season" [2][4]. - The core theme of the ice and snow tourism season is "Ice and Snow Daxing'anling · Fairy Alshan," with a primary route centered on "Ice Spring Secret Realm · Northern Xinjiang Slow Enjoyment Tour" [4]. Group 2: Tourism Routes and Activities - The main route includes attractions such as the Alshan World Geopark Museum, Oxygen Heart Forest Bathing Path, and various hot spring resorts, promoting experiences like "viewing volcanoes, enjoying famous springs, and slow nurturing" [4]. - Six secondary routes cover diverse experiences, including snow sports, family activities, cultural heritage exploration, and photography opportunities in the winter landscape [4]. Group 3: Connectivity and Visitor Engagement - During the winter tourism season, 63 unique activities will be organized, spanning ice and snow entertainment, competitions, cultural performances, and folk festivals [6]. - Eighteen flight routes will connect to major cities like Beijing, Shanghai, Hangzhou, Chongqing, and Guangzhou, while train services will reach key cities such as Beijing, Hohhot, Changchun, Shenyang, and Dalian [6].
海外黑天鹅突袭!低估大消费韧性较强
Sou Hu Cai Jing· 2025-11-14 02:21
Core Viewpoint - The Federal Reserve's hawkish signals amid weakening U.S. employment data and manageable inflation have significantly reduced the probability of a rate cut in December, leading to a global stock market adjustment [1] Market Reaction - Major indices in the Asia-Pacific region, including Nikkei 225, Seoul Composite Index, Shanghai Composite Index, Shenzhen Component Index, and Hang Seng Index, experienced collective adjustments [1] - Concerns over valuation bubbles in the technology sector have emerged, while relatively undervalued sectors such as consumer goods and finance show resilience [1] Sector Performance - Concepts like winter tourism and duty-free shops have become active, with food and beverage ETFs (515170) and tourism ETFs (562510) briefly turning positive during trading [1] - According to Zhongyin International, the previously leading technology sector has entered a consolidation phase, and with the end of Q3 earnings disclosures, the market is entering an earnings vacuum period [1] Consumer Sector Outlook - The trend of CPI recovery is beginning to show, with a high correlation between essential consumer market performance and CPI year-on-year [1] - The profitability-valuation ratio comparison indicates a clear advantage for consumer styles, suggesting that under multiple catalysts, the consumer sector may experience a rotation and rebound opportunity [1]
冬季到河北来玩雪 河北在京推介冰雪运动嘉年华系列活动
Zhong Guo Xin Wen Wang· 2025-11-13 11:38
Core Viewpoint - Hebei Province is promoting a series of ice and snow sports events under the theme "Winter in Hebei" from November 2025 to April 2026, aiming to enhance its ice and snow tourism appeal and capitalize on the growing interest in winter sports across China [1]. Group 1: Event Overview - The ice and snow sports carnival will feature 160 events, including 11 international competitions and over 100 mass participation events, catering to both professional and amateur athletes [2]. - Key international events include the FIS Snowboard Big Air World Cup and the FIS Freestyle Skiing World Cup, alongside national championships in various winter sports [2]. Group 2: Leisure Activities - Hebei will offer 100 ice and snow leisure activities and five themed sports leisure routes, combining winter sports with local attractions such as hot springs, performances, and culinary experiences [2]. - Notable leisure routes include "Snow Dance Taihang" and "Royal Ice Fun," which provide immersive experiences in scenic areas and cultural settings [3]. Group 3: Festival Celebrations - The province will host over 20 festival activities around major holidays, including New Year's and Spring Festival, featuring events like snow music festivals and traditional celebrations [4]. - Activities will include ice fishing, cultural exhibitions, and local food experiences, blending traditional customs with winter sports [4]. Group 4: Special Offers and Services - Hebei is implementing a service enhancement initiative for ice and snow tourism, including improved transportation links and special discounts for visitors during major events [5]. - Direct transportation options from major cities to ski resorts will be established, along with promotional offers at ski resorts during international competitions [5].
内蒙古多伦县赴穗推介冬季游 邀大湾区游客共赴冰雪之约
Zhong Guo Xin Wen Wang· 2025-11-13 10:57
内蒙古多伦县赴穗推介冬季游 邀大湾区游客共赴冰雪之约 该县旅游业态不断丰富,吃住行游购娱等要素保障条件不断完善。近年来,从冰雪娱乐到暖冬康养,多 伦县冬季旅游业态为偏爱冬日盛景的南方游客搭建起沉浸式感受北国风情的绝佳平台。 该县先后成功举办、承办全国第十四届冬季运动会冰上龙舟赛等赛事活动,创新"冰雪+"新业态模式, 变"冷"资源为"热"经济,逐年打响更具活力的冰雪度假胜地招牌。同时,依托多伦湖推出冬季旅游项 目,上线包含沉浸式体验冬捕、冰上餐饮、雪圈、雪滑道、冰上卡丁车等娱乐项目。 2025年,多伦县继续立足本地冰雪优势,打造以多伦湖冰雪项目为主,以民俗文化、冰雪穿越、冰雪野 骑为辅的全域冰雪旅游体系,并携手岭南集团广之旅等华南主流旅行社,共同策划一系列有温度、有深 度、有趣味的冬季旅游产品。(完) 中新网广州11月13日电 (记者 程景伟)内蒙古锡林郭勒盟多伦县冰雪旅游推介会暨锡林郭勒盟美食品鉴 推介会12日至13日在广州举办,邀请更多的粤港澳大湾区游客共赴冰雪之约。 推介会现场举行签约仪式。多伦县政府 供图 本次活动由多伦县政府、锡林郭勒盟农牧局共同主办,现场进行多伦冬季旅游主旨推介,集中播放旅 游、招商 ...