Core Insights - Xiaomi is set to launch the new Xiaomi 17 series, which includes three models: Xiaomi 17, Xiaomi 17 Pro, and Xiaomi 17 Pro Max, aiming to compete directly with the iPhone 17 series [2][3][4] Product Overview - The Xiaomi 17 series will globally debut the fifth-generation Snapdragon 8 Supreme mobile platform [2][4] - Xiaomi 17 is described as the strongest standard flagship with comprehensive upgrades without price increases [4] - The Pro models, particularly the Xiaomi 17 Pro and Xiaomi 17 Pro Max, are positioned as high-end technology imaging flagships, showcasing significant advancements in core technology [4] Strategic Positioning - Xiaomi's confidence in competing with the iPhone stems from five years of solid progress in high-end smartphone development, focusing on a blend of hardware and software integration [3][5] - The company has invested over 100 billion RMB in research and development over the past five years, with plans to increase this investment to 200 billion RMB in the next five years [5]

Core Viewpoint - Xiaomi is directly challenging Apple's iPhone by skipping the 16 series and launching the Xiaomi 17 series, marking a significant shift in its high-end strategy after five years of development [1][3][5]. Group 1: Product Launch and Strategy - The Xiaomi 17 series will include three models: Xiaomi 17, Xiaomi 17 Pro, and Xiaomi 17 Pro Max, and will globally debut the fifth-generation Snapdragon 8 Supreme mobile platform [1][5][6]. - The launch of the Xiaomi 17 series is one month earlier than its predecessor, indicating a strategic move to align more closely with Apple's product cycle [1][5][6]. - Xiaomi's president, Lu Weibing, emphasized that this series represents the most significant leap in the history of Xiaomi's digital series, with a clear focus on high-end market competition [5][6]. Group 2: Investment in R&D - Xiaomi has invested over 100 billion RMB in research and development over the past five years, with plans to increase this investment to 200 billion RMB in the next five years [4][7]. - This substantial investment is expected to showcase the latest technological advancements in the Xiaomi 17 series, reflecting the company's commitment to high-end product development [4][7]. Group 3: Competitive Positioning - Lu Weibing stated that Xiaomi's strategy involves learning from the best competitors, specifically targeting the iPhone, and expressed confidence in competing at the same level as Apple [5][6][7]. - The company aims to shift its product philosophy from parameter superiority to prioritizing user experience, indicating a deeper integration of hardware and software [7].

Core Viewpoint - The Xiaomi 17 series is set to be a significant leap in the company's smartphone offerings, aiming to directly compete with Apple's iPhone series [2][3][4]. Group 1: Product Launch - The Xiaomi 17 series will be unveiled this month, marking the most significant upgrade in the digital series' history and arriving a month earlier than the previous generation [2][5]. - The series includes three models: Xiaomi 17, Xiaomi 17 Pro, and Xiaomi 17 Pro Max [3][5]. Group 2: Strategic Positioning - Xiaomi has been pursuing a high-end strategy for five years, learning from its greatest competitor, Apple, and is now ready to face the iPhone series head-on [3][4]. - The company expresses confidence in its ability to compete with the iPhone 17 series, highlighting the advancements made in the Xiaomi 17 series [3][4].

Core Insights - Xiaomi Group is set to launch the new Xiaomi 17 series this month, a month earlier than the previous generation, which is described as the most significant leap in the history of Xiaomi's digital series [1] - The Xiaomi 17 series will include three models: Xiaomi 17, Xiaomi 17 Pro, and Xiaomi 17 Pro Max, featuring the global debut of the fifth-generation Snapdragon 8 Supreme mobile platform [1] - Xiaomi's confidence in competing with the iPhone stems from five years of solid progress, emphasizing a shift towards high-end products with a focus on user experience and deep integration of hardware and software [1] - Over the past five years, Xiaomi has invested over 100 billion RMB in R&D, with plans to increase this investment to 200 billion RMB over the next five years [1] - Xiaomi's product capabilities are said to have undergone a generational upgrade, directly challenging Apple [1] Industry Context - The topic of "Xiaomi 16 renamed to Xiaomi 17" has become a trending subject on social media [3] - On September 5, Xiaomi's president confirmed the early release of the Xiaomi 16, leading to discussions about a competitive landscape where Huawei, Apple, and Xiaomi are all launching flagship products around the same time, marking a unique situation of Huawei and Xiaomi jointly challenging Apple [4] - On September 10, Apple held its fall product launch event, introducing the iPhone 17 series, which includes four models: iPhone 17, iPhone Air, iPhone 17 Pro, and iPhone 17 Pro Max [5]

Group 1 - Xiaomi's President Lu Weibing announced the upcoming launch of the Xiaomi 17 series, claiming it to be the most significant leap in the history of the digital series, with an earlier release than the previous generation by one month [1] - The Xiaomi 17 series includes three models: Xiaomi 17, Xiaomi 17 Pro, and Xiaomi 17 Pro Max, all featuring the world's first Snapdragon 8 Gen 2 mobile platform [1] - Xiaomi has invested over 100 billion RMB in R&D over the past five years, with plans to increase this investment to 200 billion RMB in the next five years [1] Group 2 - Apple recently held its fall product launch event, introducing the iPhone 17 series, including the iPhone Air, which is the thinnest phone Apple has ever produced, starting at a price of 7999 RMB [2] - The iPhone Air has a thickness of only 5.6 mm and weighs 165 grams, featuring a 6.5-inch display and the A19 Pro chip, which supports a 6-core CPU and a 5-core GPU [2] - The iPhone Air will exclusively use eSIM technology, marking Apple's first global adoption of this design [2]

Core Viewpoint - The launch of the Xiaomi 17 series is positioned as a direct competition against Apple's iPhone 17 series, highlighting Xiaomi's commitment to high-end smartphone development and innovation [2][4]. Group 1: Product Launch and Features - The Xiaomi 17 series will include three models: Xiaomi 17, Xiaomi 17 Pro, and Xiaomi 17 Pro Max, featuring the world's first Snapdragon 8 Gen 2 mobile platform [4]. - Xiaomi claims that the Xiaomi 17 series represents a significant upgrade in product capabilities, emphasizing a "no price increase" strategy while enhancing features [4][5]. - The Xiaomi 17 series is described as a major leap in Xiaomi's high-end strategy, marking a five-year transformation towards premium offerings [3][5]. Group 2: Competitive Positioning - Xiaomi's strategy involves directly competing with Apple, with a focus on high-end smartphones, as evidenced by their increased market share in the premium segment [5][7]. - The company has invested over 100 billion RMB in research and development over the past five years, with plans to double this investment to 200 billion RMB in the next five years [5]. - Xiaomi's market share in the high-end smartphone segment in China has reached 27.6%, with significant growth in the 4000-5000 RMB and 5000-6000 RMB price ranges [7]. Group 3: Market Strategy and Future Outlook - Xiaomi is shifting its focus to the ultra-high-end segment (above 6000 RMB) in the Chinese market, indicating a strategic pivot to capture more premium customers [7]. - The company aims to enhance user experience through deeper integration of hardware and software, moving beyond traditional smartphone features [5][7].

9月15日，小米集团总裁卢伟冰在社交平台宣布，本月将发布全新小米17系列，较上代提前一个月发 布，"将是小米手机数字系列史上最重大的一次跃迁"。 小米17系列，包括三款产品：小米17、小米17 Pro、小米17 Pro Max，将全球首发第五代骁龙8至尊版移 动平台。 谈到同级同代对标iPhone，卢伟冰表示："这份信心来源于 5 年来，我们扎扎实实的进步。一方面是认 知的突破，'高端无短板、从参数领先到体验优先，软硬件深度融合'，在这样的认知引领下，小米手机 的高端化已经取得了有目共睹的显著进展。" 卢伟冰还宣布："更重要的是，在技术上的持续积累。过去 5 年，我们研发投入超过 1000 亿人民币，未 来 5 年投入将加码到 2000 亿人民币。这一次，在小米 17 系列上，大家将会看到我们一系列最新成果的 呈现。" 对此，雷军转发博文，并表示：小米17系列，产品力跨代升级，全面对标iPhone，正面迎战！ 来源：辽沈晚报、潇湘晨报、@雷军 编辑：叶 力 编审：安轶伦 审签：李 蓓 双击屏幕让这条新闻"飞"得更快 随即，话题"小米16改名小米17"也冲上热搜第一。 据此前报道，9月5日小米集团总裁卢伟冰曾确 ...

全新小米17系列要来了。 9月15日，小米集团手机部总裁卢伟冰发表微博称，"全新小米17系列本月就会和大家见面。这将是小米手机数字系列史上最重大的一次跃迁，也比上代又 提前了一个月发布"。 随后，雷军转发该微博并表示："小米17系列，产品力跨代升级，全面对标iPhone，正面迎战！" 卢伟冰透露，小米17系列是小米高端化5年的蜕变之作，也迎来了数字系列的关键变阵，全系产品力跨代升级：小米17系列，包括三款产品：小米17、小 米17 Pro、小米17 Pro Max。它们将全球首发第五代骁龙8至尊版移动平台。小米17是史上最强标准版旗舰，全方位大升级，加量不加价。小米17 Pro Max，更是小米史上最强大的巅峰科技影像旗舰。 卢伟冰称，5年前，小米开启高端化战略，向最伟大的对手学习，坚定对标iPhone。过去5年，小米研发投入超过1000亿元人民币，未来5年投入将加码到 2000亿元人民币。"这一次，在小米17系列上，大家将会看到我们一系列最新成果的呈现。当然，不仅仅是底层技术，这次我们还将给手机带来点不一样 的'新东西'，不然大家可能会觉得当下的手机产品有点无聊了。" 小米 17 Pro Max,更是小米史 ...

全新小米17系列要来了。 9月15日，小米集团手机部总裁卢伟冰发表微博称，"全新小米17系列本月就会和大家见面。这将是小米手机数字系列史上最重大的一次跃迁，也比上代又提 前了一个月发布"。 卢伟冰透露，小米17系列是小米高端化5年的蜕变之作，也迎来了数字系列的关键变阵，全系产品力跨代升级：小米17系列，包括三款产品：小米17、小米 17 Pro、小米17 Pro Max。它们将全球首发第五代骁龙8至尊版移动平台。小米17是史上最强标准版旗舰，全方位大升级，加量不加价。小米17 Pro Max， 更是小米史上最强大的巅峰科技影像旗舰。 卢伟冰称，5年前，小米开启高端化战略，向最伟大的对手学习，坚定对标iPhone。过去5年，小米研发投入超过1000亿元人民币，未来5年投入将加码到 2000亿元人民币。"这一次，在小米17系列上，大家将会看到我们一系列最新成果的呈现。当然，不仅仅是底层技术，这次我们还将给手机带来点不一样 的'新东西'，不然大家可能会觉得当下的手机产品有点无聊了。" 随后，雷军转发该微博并表示："小米17系列，产品力跨代升级，全面对标iPhone，正面迎战！" 值得一提的是，北京时间9月10日凌晨 ...

Core Viewpoint - Xiaomi is set to launch the Xiaomi 17 series, which includes the Xiaomi 17, Xiaomi 17 Pro, and Xiaomi 17 Pro Max, aiming to compete directly with the iPhone series, showcasing significant advancements in product capabilities [1][2][4]. Group 1: Product Launch Details - The Xiaomi 17 series will globally debut the fifth-generation Snapdragon 8 Supreme mobile platform [2][4]. - The series represents a major leap in Xiaomi's digital series, marking a critical transformation in the company's high-end strategy over the past five years [3][4]. Group 2: Investment and Development - Over the past five years, Xiaomi has invested more than 100 billion RMB in research and development, with plans to increase this investment to 200 billion RMB over the next five years [3][6]. - The company emphasizes a shift from parameter-led to experience-first design, integrating hardware and software more deeply [6]. Group 3: Competitive Positioning - Xiaomi expresses confidence in facing off against the iPhone series, citing substantial progress in high-end product development and technology accumulation over the last five years [6]. - The Xiaomi 17 series is described as the strongest standard flagship in the company's history, with significant upgrades without increasing prices [4].