文旅融合
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黑龙江:边境线上掀起消费新热潮
Sou Hu Cai Jing· 2025-12-03 09:16
Core Viewpoint - The implementation of the visa-free policy for Russian tourists has significantly boosted the economy and tourism in the border cities of Heilongjiang Province, transforming them from a "transit economy" to a "destination economy" [2][8]. Group 1: Economic Impact - In the first half of the year, Heilongjiang's 18 border counties received 16.1 million tourists, with total spending reaching 9.544 billion yuan, marking year-on-year increases of 24.72% and 36.09% respectively [2]. - The city of Heihe has become the most popular border city for visa-free travelers, receiving 1.4076 million tourists during the National Day and Mid-Autumn Festival holidays, with tourism revenue reaching 1.043 billion yuan, up 55.8% and 59.43% year-on-year [4]. - The cross-border e-commerce "9610" model in Heihe saw exports of 29.596 million packages in the first half of the year, a staggering year-on-year increase of 4824.3% [17]. Group 2: Tourism Development - The Heihe International Night Market has seen daily visitor numbers exceed 30,000, with revenue increasing over sixfold compared to before renovations [7]. - The city of Suifenhe has experienced a surge in Russian tourists, with sales of winter clothing doubling and a significant increase in the second-hand car market due to high demand for Chinese electric vehicles [5]. - The city of Tiger Forest has developed unique border tourism products, including fishing and hunting tours, enhancing the cross-border travel experience [6]. Group 3: Infrastructure and Services - The Heihe water transport port has launched a hovercraft service for Russian tourists, facilitating seamless travel and boosting local consumption [4]. - Suifenhe has introduced a "smart customs clearance" service, significantly reducing the time required for customs checks and enhancing the overall visitor experience [5]. - The city of Jiamusi has established a comprehensive service network for tax refunds, with 23 refund points set up in key commercial areas [5]. Group 4: Cultural Exchange and Events - The "China-Russia Border Culture and Tourism Festival" has become a significant event, attracting over 100,000 participants and promoting cross-border tourism [14]. - The city of Mishan has developed unique cultural exchange programs, including winter fishing festivals and traditional Chinese medicine tourism, attracting international visitors [12][20]. - The integration of cultural and tourism activities has led to increased consumer spending and economic growth in border areas [13][27]. Group 5: Future Prospects - The Heilongjiang Province is focusing on enhancing its border tourism through various policies aimed at promoting cultural exchanges and economic cooperation [15]. - The province's border cities are transitioning from being seen as remote areas to becoming key hubs for international trade and tourism [27]. - The ongoing development of infrastructure and services is expected to further stimulate economic growth and enhance the overall visitor experience in the region [23].
跟着航拍镜头览齐鲁冬日文旅融合“新景”
Zhong Guo Xin Wen Wang· 2025-12-03 02:59
Core Viewpoint - The article highlights the integration of cultural and tourism experiences in Shandong during the winter season, showcasing innovative approaches to attract visitors and enhance consumption in the off-peak period [1][6]. Group 1: Cultural and Tourism Integration - Shandong is leveraging "cold resources" to stimulate "hot consumption," creating a new winter tourism landscape through the integration of various cultural and tourism elements [1]. - Activities such as "film and tourism" and "birdwatching + city walking" are emerging as new attractions, enhancing the winter travel experience [1][3]. Group 2: Specific Locations and Attractions - The Renjiatai Reef Park in Rizhao, a filming location for popular dramas, has become a significant draw for tourists, with over one million visitors annually [3]. - Qingdao is experiencing a surge in visitors during the seagull season, with enhanced experiences that go beyond traditional sightseeing to include immersive activities [4][6]. Group 3: Strategic Collaborations - Qingdao is expanding its tourism offerings through strategic partnerships with local transportation services, creating themed travel experiences that integrate seagull watching into the entire journey [6]. - The city is also developing creative cultural products and interactive events to engage tourists, further promoting the seagull season as a key attraction [4].
打造“多彩贵州”文旅新品牌——贵州推动旅游产业高质量发展观察
Xin Hua Wang· 2025-12-03 02:07
Core Viewpoint - Guizhou is transforming its tourism industry by leveraging its unique geographical features and cultural heritage, moving from a seasonal tourism model to a year-round, diverse experience that integrates various sectors and enhances local economies [1][8]. Group 1: New Trends in Tourism - Guizhou is developing a new tourism brand called "Colorful Guizhou," focusing on multi-dimensional experiences and year-round tourism opportunities [1]. - The city of Guiyang is revitalizing its urban areas, such as the Qingyun Market, which combines traditional flavors with modern creativity, attracting both locals and tourists [3]. - The "Village Super" initiative in Rongjiang County is blending sports with local culture, significantly increasing tourist numbers and revenue [4]. Group 2: Innovative Models - Guizhou is breaking seasonal barriers by promoting winter tourism through activities like skiing and hot springs, thus attracting visitors year-round [7][8]. - The province is implementing a regional tourism linkage strategy, integrating various scenic spots to create a cohesive travel experience [8]. - New attractions, such as the world's highest bridge and innovative cultural performances, are enhancing the tourism landscape [9]. Group 3: Economic Impact - The tourism sector is significantly contributing to local economies, with Rongjiang County receiving over 9.6 million visitors and generating 10.404 billion yuan in tourism revenue from January to October [4]. - Local farmers are benefiting from tourism, as seen in Huawu Village, where traditional products are gaining popularity among visitors [12]. - Guizhou's focus on "Tourism+" initiatives is driving economic growth by linking local agricultural products with tourism [13].
2025济宁文旅长三角招商暨上海旅游推介会在沪举办
Qi Lu Wan Bao· 2025-12-03 02:02
2025年11月27日, "济来沪往 一见儒故"2025济宁文旅长三角招商暨上海旅游推介会在上海举办。本次 活动由济宁市文化和旅游局主办、携程旅行承办,旨在深化济宁市与长三角地区的文旅交流,全面推 介"孔孟之乡、运河之都"优质旅游资源,推动客源互送、项目合作与产业发展。山东省人民政府驻上海 办事处党委委员、副主任马希军,上海市山东商会会长高洪彦,上海市杨浦区文化和旅游局党组副书 记、副局长潘家新,携程集团目的地合作副总经理、华东大区总经理费成诚,济宁市文化和旅游局党组 书记、局长王磊,上海市山东济宁商会会长张玉杨,济宁市长三角驻外招商联络处负责人武勇,济宁孔 子文化旅游集团、济宁市民航事业发展中心、济宁市大安机场有限公司负责同志,以及济宁市各县市区 文旅部门负责同志、重点景区、旅行社代表,上海市重点文旅企业、旅行社、投资机构、媒体代表等百 余人参加活动。 齐聚沪上 共绘文旅新篇 王磊在致辞中系统阐述了济宁作为"孔孟之乡、运河之都"的深厚文化底蕴与强劲发展活力。他指出,济 宁不仅是中华文明重要发祥地与儒家文化发源地,拥有三孔、大运河两处世界文化遗产,更是一座文旅 资源富集、产业基础扎实、发展动能充沛的现代化城市 ...
上海临港深入推进文旅融合
Zhong Guo Jing Ji Wang· 2025-12-02 13:23
Core Insights - The Shanghai Lingang Hyatt Hotel Group has officially opened, enhancing the region's appeal as a top destination for micro-vacations in the Yangtze River Delta [1][2] - The integration of high-end hotels with major cultural and tourism attractions creates a comprehensive deep travel experience, combining skiing, marine exploration, and lakeside relaxation [1] - Lingang is transitioning from an "industrial new area" to a "livable and touristic new area," with the Hyatt hotel group playing a crucial role in this transformation [1] Group 1 - The opening of the Hyatt hotel group coincides with the maturation of other local attractions, such as the Yao Xue Ice World, contributing to a cluster effect in the region's tourism resources [2] - The Hyatt group has developed a new model that integrates hotels, conferences, culture, and leisure, enhancing the region's capacity for hosting large events and improving urban services [1][2] - Lingang is positioned as a hub for advanced industries, including integrated circuits, AI, biomedicine, aerospace, and high-end manufacturing, while also focusing on attracting talent and fostering innovation [2] Group 2 - The region's tourism and cultural resources are expected to support diverse needs, including talent attraction, industry connections, international exchanges, and family vacations [2] - The Hyatt hotel group serves as a new carrier for the continuous enhancement of Lingang's urban functions, promoting the integration of cultural and sports resources with urban service platforms [1]
正佳集团在“读懂中国”国际会议阐述文旅产业新使命:以文旅为桥,促文明互鉴
Zhong Guo Fa Zhan Wang· 2025-12-02 12:25
Core Viewpoint - The development of the cultural tourism industry is essential for building a "tourism powerhouse" and should serve as a bridge for connecting history with the present and promoting dialogue among civilizations [1][2] Group 1: Transformation in Cultural Tourism - The high-quality development of the cultural tourism industry requires a key transformation from static displays reliant on resource endowments to deep interactive experiences that resonate culturally and innovatively [1] - The industry should shift from single operational models to a "culture-commerce-tourism+" integrated ecosystem to create new productive forces [1] Group 2: Practical Examples and Future Projects - The transformation of Zhengjia Plaza from a commercial space to a multi-cultural urban space has been highlighted, with the project receiving millions of visitors annually and recognized as a national 4A-level tourist attraction [1] - The upcoming Hatfeng Bay International Cultural Tourism Resort project aims to present the historical context of Chinese civilization through immersive experiences, providing a direct window for both domestic and international visitors to understand Chinese culture [1] Group 3: Significance of Cultural Tourism Integration - The deeper significance of cultural tourism integration lies in promoting understanding and dialogue among civilizations, with innovative expressions of Chinese culture serving as tangible examples for "Understanding China" [2] - The discussions at the forum included exchanges on China's development path, industrial innovation, and cultural dissemination, providing reference ideas for the cultural tourism industry's role in cultural heritage and modern development [2]
新华视点|人才引领 生态助力 数字转型——高质量发展图景扫描
Xin Hua She· 2025-12-02 08:16
Group 1: Jiangxi Ganjian County - The traditional craft of Yangbu tofu skin is revitalized by young entrepreneur Chen Wei, who returned to his hometown in 2019 to preserve this heritage [2][5] - The local government initiated a "rural CEO" program in 2022 to address development challenges, leading to Chen Wei's successful recruitment [2] Group 2: Sichuan Jiuzhaigou - Jiuzhaigou, a UNESCO World Heritage site, is located in a small county with a population of only 67,000, emphasizing the importance of ecological resource protection for the tourism industry [4] - Following the 2017 earthquake, Jiuzhaigou successfully restored its ecosystem, which is crucial for the sustainability of its tourism sector [4] - The county has developed high-quality performance programs to enhance visitor experiences and promote cultural heritage [7] - Recent infrastructure improvements, including the completion of the Chengdu-Jiuzhaigou high-speed rail and highways, have significantly reduced travel time to the area [8] Group 3: Jiangsu Changshu - Changshu is transforming into an international fashion hub by leveraging technology and cultural heritage to enhance its garment industry [10] - The city has developed a complete industrial chain from textile to design, which contributes to its efficiency in the fashion sector [10]
新华视点丨人才引领 生态助力 数字转型——高质量发展图景扫描
Xin Hua Wang· 2025-12-02 07:56
Group 1: Jiangxi Ganjian County - Traditional Food Revival - The traditional Yangu Coriander, known for its unique flavor, is being revitalized in Jiangxi Ganjian County, a poverty alleviation area in the region [1] - Young entrepreneur Chen Wei returned to his hometown in 2019 to preserve the traditional craft, and in 2022, he was selected as a "rural CEO" to address development challenges [3] - This 500-year-old craft not only contributes to local poverty alleviation but is also gaining popularity as part of rural revitalization efforts [5] Group 2: Sichuan Jiuzhaigou - Cultural Tourism Industry - Jiuzhaigou, a world-renowned natural heritage site, is located in a small county with a population of only 67,000, emphasizing the importance of ecological resource protection for the tourism industry [7] - Following a 7.0 magnitude earthquake in 2017, Jiuzhaigou successfully restored its ecosystem, which is crucial for the tourism sector [7] - Recent infrastructure improvements, including new railways and highways, have significantly reduced travel time to Jiuzhaigou, enhancing its accessibility [7] - The county has developed high-quality performances and cultural experiences to attract tourists, encouraging them to stay longer and engage with local culture [9] Group 3: Jiangsu Changshu - Fashion Industry Development - Jiangsu Changshu is transforming into an international fashion hub by leveraging technology and cultural heritage to enhance its industrial capabilities [12] - The city has developed a complete industrial chain from textile to design, which is key to its efficiency in the fashion sector [14]
新华鲜报丨感受中华文化脉动!海外华文媒体代表参访重庆
Xin Hua She· 2025-12-02 01:04
一江碧水,两岸红叶;三峡之畔,文脉永续。 11月21日至25日,"追梦中华·新韵重庆"2025海外华文媒体重庆采访行活动举行,多家海外华文媒体代表赴巫山县、云阳县等地参访,沉浸式体悟 巴渝大地上自然、人文与经济的"融合之美"。 绿水青山间见证和谐共生—— 初冬时节,巫山120万亩红叶与高峡平湖相映成景,勾勒出一幅流动的"江山红叶图"。采访团乘船穿行于三峡之间,龙门峡的险峻、巴雾峡的清 幽、滴翠峡的秀丽在眼前徐徐展开。 相机快门声此起彼伏,记录着这片山水相依的生态画卷。亚太通讯社副社长陈红玲指着岸上的红叶林感慨道:"十多年前我曾来过三峡,如今两岸 树种更丰富,红叶成片,生态保护的成效实实在在。" 11月23日,海外华文媒体采访团参观云阳县环湖绿道。新华社记者 吴梦桐 摄 埃及《中国周报》副社长朱新娥感叹:"从砍树到护树、从护树到植树,巫山修复了生态,打造了特色景观。这种保护与发展并重的'共生智慧', 值得借鉴。" 生态改善的深意,不仅在于山河焕新,更在于为市民营造"推窗见绿"的宜居环境。在云阳县,曾经脏乱的江岸"伤疤",如今发展成为绵延33公里 的环湖绿道。老人们漫步闲聊,孩子们嬉戏追逐,不时有骑行爱好者从身边 ...
老丝厂又热闹起来了
Ren Min Ri Bao· 2025-12-01 22:11
Core Viewpoint - The transformation of the former Bazhong Silk Factory into the "Bacheng Memory · 1958" cultural and creative industry park represents a successful case of industrial heritage revitalization through cultural tourism integration, enhancing urban renewal and economic development in the region [1][2]. Group 1: Project Background and Development - The Bazhong Silk Factory ceased operations in March 2001 and was left idle for years until the introduction of supportive policies in 2021 aimed at revitalizing revolutionary old areas [1]. - The park has been included in the sixth batch of Sichuan Province's industrial heritage list, showcasing its significance in preserving industrial history while promoting modern cultural tourism [1]. Group 2: Operational Strategy - The park operates under a "state-owned enterprise + merchant co-management" model, which enhances operational quality and effectiveness through shared customer resources, complementary business types, and mutual promotion [2]. - Various activities such as beer festivals, photography exhibitions, and culinary competitions are regularly held to attract visitors, while also introducing features like specialty dining, children's entertainment, and VR experiences to cater to diverse audience needs [1][2]. Group 3: Community Impact - The revitalization of the old silk factory has led to improved infrastructure, with wider roads and better lighting, contributing to a lively atmosphere that encourages community engagement [2]. - The integration of industrial heritage with cultural tourism has created a new dynamic, allowing the old factory to regain its vibrancy and significance in the local community [2].