"三星堆博物馆年均接待游客从1997年开馆后的70万人次，到新一轮考古发掘后的130余万人次，再 到新馆建成后超过600万人次。"8月19日，在省政府新闻办举行的"万千气象看四川·文旅融合发展"系列 主题新闻发布会德阳专场上，德阳市委常委、宣传部部长黄怡亮出这组数据，展现出文化旅游高质量发 展的"德阳速度"。 省委十二届七次全会明确，支持德阳建设国际旅游城市。扛起省委赋予的重大使命、把握发展机 遇，德阳底气何来？思路何在？ 看底气 坐拥三星堆这一世界级IP，德阳如何利用其影响力辐射全域？答案是：打好"文化+旅游+百业"融合 牌，以项目为抓手、场景为纽带、服务为保障，将"网上热度"转化为"线下流量"。 拥有"世界级IP"和两大旅游环线 "世界三星堆·安逸游德阳"10个字概括德阳的区域文旅品牌。 "我们要让场景更新颖，把游客吸引过来。"德阳市文化广播电视和旅游局局长何学军表示，德阳将 以三星堆为核心，创新"文化+场景"模式，重点打造"三星堆—古蜀文明线""熊猫专列—工业遗产线"等 精品线路，串联金沙遗址、庞统祠等文化地标，形成具有国际影响力的遗产走廊。同时，通过"三星堆 +"模式，与剑南春、绵竹年画等优势资源深度 ...

从单纯的出海捕捞到多彩的文旅活动，从鱼虾"论筐卖"到琢磨"建品牌"，在广东阳江，一年一度的开渔 季花样不断翻新。 塑造文旅品牌，扩大知名度。从味蕾到视听，民俗与沙滩音乐会等时尚活动交融，开渔仪式变身文旅盛 宴。依托特色文化，精心设计活动，丰富游客体验，加速文旅融合。在游客的叫好中塑造文旅品牌，成 为拉动消费的重要途径。 打造公用品牌，提高附加值。标准化生产、全链条监管，味道鲜、品质优的海鲜产品贴上区域公用品 牌，将实现价值跃迁。一个叫得响的品牌，能让好产品卖上好价钱。 开渔不只有渔获，期待当地打好两张"牌"，不断拓展现代渔业发展空间，让渔民的幸福路越走越宽。 《 人民日报 》（ 2025年08月20日 10 版） (责编：赵欣悦、袁勃) 关注公众号：人民网财经 ...

此外，德阳正加速构建全域联动、特色鲜明的旅游新版图。龙门之巅·国际旅游度假区建设提速，将天府冰雪小镇、云溪谷漂流、文博半山等优质资源串联 成线，致力打造"1小时亲水下乡，2小时亲林运动，3小时亲雪度假"的复合型避暑休闲目的地。聚焦"国之重器"与工业底蕴，德阳加快建设一批高端科普基 地和智造体验园区，构建起以金鑫工业文化博物馆、剑南春天益老号等为代表的特色工业旅游链。同时，对红豆村、南山村等77个文旅名村进行提质升级， 着力打造"一村一主题、月月有活动"的乡村文旅矩阵。 据介绍，德阳把建设国际旅游城市与建设现代化人民城市相结合，对标世界一流、融入全球体系；主动融入成都国际消费中心城市建设，推进总投资千亿元 的百个重点文旅项目；强化城市文化的国际表达，规划建设一个个"德阳之窗"，打造世界一流的旅游地标、文化地标；链接国际友城资源，借力国家驻外机 构、文旅及商务海外机构等渠道和平台，塑造具有国际辨识度和影响力的品牌形象；加快完善多元支撑服务保障体系，持续提升游客的获得感、幸福感、安 全感，全力打造"近悦远来，主客共享"的国际旅游城市。 此次发布会吸引了50余家中央、省、市主流媒体，行业媒体及境外媒体参加，并围绕深化 ...

第三，德阳将建造更开放的"国际会客厅"。德阳对标国际标准，将国际旅游城市建设与现代化人民城市发展相结合，融入全球体系。通过主动对接成都国际 消费中心城市，推进总投资千亿元的百个重点文旅项目，规划建设"德阳之窗"，优化旅游交通网络。此外，加快完善服务保障体系，提升游客获得感、幸福 感与安全感，致力打造"近悦远来，主客共享"的国际旅游城市。 ▲三星堆博物馆 德阳正通过三大举措协同推进，全方位提升文旅产业能级，迈向更具吸引力和竞争力的国际旅游目的地。 8月19日，"万千气象看四川·文旅融合发展"系列主题新闻发布会德阳专场在四川新闻发布厅举行。发布会现场，德阳市相关负责人围绕"世界三星堆·安逸游 德阳，加快建设国际旅游城市"作主题发布，德阳将着力建设三星堆国家考古遗址公园、世界一流博物馆、三星堆文化旅游发展区。 德阳将以三星堆为核心，建设考古遗址公园、世界一流博物馆和文化旅游发展区，持续扩大其国际影响力。今年9月，首届三星堆论坛将以"考古视野下的文 明互鉴"为主题开幕，并常态化举办面具节、半程马拉松等活动，向全球展示三星堆的独特魅力。 其次，塑造有温度的"安逸游德阳"。 德阳深化"文旅+百业"融合，突出高品质产品供给 ...

在获嘉县，文化消费新场景正成为同盟古镇项目的鲜明标识——豫剧实景演出韵味悠长，"花样音乐节"活力四射，品茗休闲悠然惬意，主题乐园惊险刺 激......以文塑旅、以旅彰文的融合路径，让获嘉县文旅产业焕发勃勃生机。 近日，记者探访获嘉同盟古镇。灰瓦泥墙错落，青石小径蜿蜒，宽街窄巷勾勒出闲适的小镇画卷。面对同质化运营难题，获嘉县依托紧邻郑州、新乡的区 位优势，精准锚定"周边休闲文化游"，走出一条差异化发展之路。 "'狂欢鸭'主题乐园的入驻，为同盟古镇注入了全新消费活力。"同盟古镇相关负责人介绍，以往古镇以传统民俗文化体验、特色美食消费为主，游客群体 相对单一，停留时间较短；如今，乐园吸引了大量亲子家庭，有效延长了游客停留时间，带动周边餐饮、住宿、购物等相关产业协同发展。 据统计，自"狂欢鸭"主题乐园试营业以来，古镇日均客流量环比增长20%左右，周末及节假日更是迎来客流高峰。许多游客在乐园游玩后，会选择品尝特 色美食、购买纪念品，或入住古镇民宿，深度体验文化魅力。"现在古镇的夜晚格外热闹。"古镇网红美食糖糕店店主张年有笑着说，"现在不少家庭会住 一晚第二天继续游玩，不仅增加了门店销售额，更让古镇的生活气息愈发浓厚。" ...

8月19日，省委书记刘宁、深入贯彻中央八项规定精神学习教育中央第二指导组组长徐令义到新乡市卫辉市、辉县市，调研产业发展、基层治理、水电建 设、文旅融合和学习教育开展等情况。 位于卫辉市的河南银金达控股集团有限公司业务覆盖功能性薄膜、聚酯循环利用等领域，拥有多项技术专利，产品远销海内外。刘宁、徐令义察看智能生 产车间，希望企业坚定发展信心，做深做细产品精深加工，形成全链条覆盖、多场景应用，打造绿色低碳的循环经济模式，推动内外贸一体化发展。他们 叮嘱当地负责同志，要持续开展"学查改·以企观政服务企业大走访活动"，帮助企业破解发展瓶颈，确保惠企政策落到实处，优化营商环境，强化要素保 障，支持民营企业民营经济健康发展。在孙杏村镇杨大屯村，刘宁、徐令义与基层干部群众深入交流，了解"三通一规范"模式运营情况，强调要不断创新 党建工作载体，提升基层治理精度温度，深化整治群众身边不正之风和腐败问题，充分调动群众参与乡村建设积极性，大力传承麦秸秆画等非遗文化，带 动百姓增收致富。 位于辉县市的九峰山抽水蓄能电站，是河南省在建装机规模最大的抽水蓄能电站。刘宁、徐令义详细了解项目建设情况，强调要充分利用高水头高落差优 势，科学组织 ...

(活力中国调研行)从"网红"到"长红"：簪花"围"出闽南渔村新活力 中新网泉州8月19日电 题：从"网红"到"长红"：簪花"围"出闽南渔村新活力 作者 吴冠标 周昕 穿行在闽南蚝壳厝间，满目皆是移动的"花海"。来自各地，身着蟳埔女传统服饰、汉服、旗袍或西式礼 服的游客，头戴"簪花围"，将整座村庄装点成一幅民俗画卷。据统计，今年1月至7月，蟳埔民俗文化村 接待游客总数超426万人次，带动旅游消费超8.6亿元人民币。 18日，福建省泉州市丰泽区蟳埔民俗文化村吸引了众多来自各地的游客体验"簪花围"。 周昕 摄 "2023年初，我为中国演员赵丽颖簪花，后来她这组照片引爆网络，'簪花围'随之走红。"在蟳埔女文化 推广者黄丽泳的眼中，当初"簪花围"的爆红或许有偶然因素，但蟳埔能接住这"泼天富贵"，将一时的热 度转化为持久的魅力，靠的是文化积淀和无数人持之以恒地呵护与推广。 黄丽泳回忆，她十多年前就开始致力于蟳埔女文化传播，并鼓励村里的阿姨、奶奶们大胆面对镜头，拍 摄推广视频。"蟳埔女文化的背后是渔女的勤劳与智慧，是渔女对美的追求和对生活的热爱，更是泉州 海上丝绸之路文化开放包容的生动注脚。" 这份包容在如今的蟳埔愈发鲜活 ...

Group 1: Cultural Development - The provincial government emphasizes the importance of deeply studying and implementing Xi Jinping's cultural thoughts and directives to promote cultural development in Shaanxi [1] - The Long'an Academy, a public cultural space, integrates library, art gallery, and cultural center functions, showcasing innovative "Reading+" service models [1] - The government aims to optimize cultural infrastructure by creating more "urban and rural reading rooms" and "cultural living rooms" to provide diverse and high-quality public cultural services [1] Group 2: Industrial Heritage and Economic Development - The old steel plant design creative industry park is being developed on the site of a former steel factory, focusing on the integration of industrial heritage with urban renewal [2] - The government encourages the commercialization and digital expression of industrial heritage while maintaining its original structure and characteristics [2] - There is a push to stimulate consumption through targeted actions and policies, leveraging rich cultural and tourism resources to create unique consumer experiences [2] Group 3: Tourism and Cultural Integration - The provincial cultural and tourism system is urged to enhance responsibility and mission awareness, ensuring effective implementation of cultural development goals [3] - The government plans to strengthen the integration of culture and tourism, focusing on the development layout and nurturing both large and small tourism enterprises [3] - There is an emphasis on improving service quality and safety in the tourism industry, aiming to build a trillion-level cultural tourism industry cluster [3]

Core Viewpoint - The article highlights the successful integration of culture and tourism in Xiaoqi Town, showcasing its historical significance and modern vibrancy, leading to a notable increase in tourism and economic growth [5][7][14]. Cultural and Tourism Development - Xiaoqi Town, with over 2000 years of history, is focusing on cultural heritage and innovative practices to enhance its tourism appeal, resulting in a 44.2% year-on-year increase in tourist visits, totaling 750,000 from January to July this year [7][12]. - The town emphasizes interactive cultural experiences, such as role-playing and immersive activities, to engage visitors and promote the local "De Xiao" culture [6][8]. Economic Impact - The tourism revenue for Xiaoqi Town reached approximately 230 million yuan, reflecting the effectiveness of its cultural tourism strategies [7]. - New entrepreneurial ventures by returning youth are revitalizing the town's economy, transforming it from a transit point to a destination for deep experiences [9]. Infrastructure and Project Development - Xiaoqi Town is implementing a comprehensive tourism plan with 38 projects, including a total investment of nearly 630 million yuan, aimed at enhancing infrastructure and cultural offerings [11][15]. - The establishment of the Xiaoqi Academy as a cultural complex is set to become a new landmark, integrating various functions such as cultural sales and leisure activities [11]. Brand and Marketing Strategy - The town is focusing on brand development through events like "Shang Jiu Hui" and "Xiao Culture Tourism Week," utilizing both online and offline marketing strategies to enhance its visibility [14]. - Xiaoqi Town is strategically positioned within the ancient Shu cultural tourism circle, aiming to create a tourism route that combines ancient civilization with local cultural characteristics [14]. Future Outlook - The town plans to continue optimizing its tourism development framework, enhancing its cultural and economic integration, and maintaining its appeal as a vibrant tourist destination [15].

Group 1 - The core viewpoint of the article highlights the ongoing "museum fever" during the summer tourism season, with both large and small museums experiencing a surge in visitor numbers, making museums popular cultural spaces and travel destinations [1][2][3] - The article emphasizes that many small and medium-sized museums have successfully gained popularity, transforming from niche attractions to "internet celebrities" due to their unique characteristics [3][10] - The article notes that the "museum heat" is driven by family visits, with parents actively engaging their children in cultural exploration through museum visits [5][6] Group 2 - The article provides specific examples of small museums, such as the Dingzhou Museum, which has over 50,000 artifacts, including national treasures, and has become a popular destination for visitors seeking a more intimate cultural experience [3][9] - It mentions that the Dingzhou Museum has adapted to the influx of visitors by extending its opening hours and providing free guided tours, enhancing the visitor experience [6][7] - The article discusses the innovative approaches taken by various small museums, such as interactive experiences and themed activities, which cater to diverse visitor interests and contribute to their growing popularity [11][14] Group 3 - The article highlights the increasing visitor numbers to small museums, with the Chengdu Shu Brocade and Embroidery Museum reporting an 82,000 visitor count during the summer, nearly doubling from the previous year [14] - It points out that small museums are becoming key players in the cultural tourism sector, offering unique experiences that differentiate them from larger institutions [10][12] - The article concludes that the success of these small museums is attributed to their ability to innovate in terms of content, form, and visitor engagement, thus playing a significant role in the high-quality development of the cultural tourism industry [14]