冰雪经济
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观察·“季节限定”新假期“雪假”成区域文旅消费“金钥匙” 为冰雪经济注入强劲活力
Yang Shi Wang· 2025-12-06 13:45
Group 1 - The introduction of "snow holidays" for middle and primary school students in regions like Xinjiang and Jilin aims to promote winter sports and cultural education [1][15] - Jilin's "snow holiday" lasts from December 3 to December 7, allowing students to engage in skiing and educational activities [1][3] - The initiative has boosted local tourism and cultural consumption, contributing to the growth of the ice and snow economy [6][10] Group 2 - Jilin province offers free access to ice and snow activities for students, enhancing participation and driving traffic to ski resorts and cultural sites [8][10] - The first day of the "snow holiday" saw over 50,000 visitors at key monitored ski locations, with some resorts experiencing a 100% increase in visitor numbers compared to the previous year [10] - Various departments have coordinated efforts to ensure safety and enhance the experience for students during the "snow holiday" [11][12] Group 3 - In Xinjiang, the "snow holiday" runs from December 1 to December 5, with ski resorts offering discounts on tickets and equipment rentals [15][17] - Ski resorts in Xinjiang have established youth winter camps to cater to different skill levels among students [19] - A variety of cultural and educational activities are being offered during the "snow holiday" to enrich students' experiences [21][27]
视频丨从国际赛事到“雪假”经济 新雪季涌现这些产业新亮点
Yang Shi Xin Wen Ke Hu Duan· 2025-12-06 11:50
Group 1 - The winter season has begun, with multiple outdoor ski resorts opening to welcome visitors, reflecting the realization of the vision of "300 million people participating in ice and snow sports" and driving the expansion and upgrading of the ice and snow industry [1][3] - The International Ski Federation is holding multiple World Cup events in Beijing and Zhangjiakou, injecting new vitality into ice and snow sports [3] - The Xue Ruyi Ski Resort has seen an average of 3,000 visitors per day in its first week of operation, with various activities planned for every weekend [5] Group 2 - The National Alpine Skiing Center in Beijing Yanqing is hosting 12 high-level international and domestic events this season, providing comprehensive training support for over 50 national and provincial teams [7] - A new ski service platform has attracted over 10 million users, offering services such as photography and skiing trajectory recording, indicating a trend of quality upgrades in ice and snow service consumption [10][12] - A ski service technology company reports a user growth rate of over 30% annually, driven by the increasing popularity of skiing among young people [14][25] Group 3 - The introduction of "snow holidays" in regions like Xinjiang and Jilin allows students to engage in ice and snow sports without classroom obligations, promoting participation in skiing [22][30] - Jilin's ski resorts have become popular destinations for students during the snow holiday, with significant increases in reservations and free skiing opportunities for students [24][28]
视频丨旅游产品上新、冰雪游火热 多个维度感知中国活力
Yang Shi Xin Wen Ke Hu Duan· 2025-12-06 06:57
Economic Developments - China's commodity price index rose for the seventh consecutive month, reaching 114.1 points in November, with a month-on-month increase of 0.8% [1] - The cumulative coal dispatch by national railways in November was 184 million tons, marking a year-on-year growth of 0.3% [1] Energy Sector - The Daqing Gulong shale oil demonstration zone has achieved an annual production of over 1 million tons for the first time, with proven reserves of 158 million tons and a target production of 3 million tons by the end of the 14th Five-Year Plan [2] Transportation Infrastructure - The Nanning-Pingxiang high-speed railway has officially opened, covering approximately 201 kilometers with a design speed of 250 km/h, reducing travel time between Nanning and Pingxiang to 75 minutes [2] Tourism Sector - The introduction of new flexible travel tickets has stimulated travel enthusiasm, allowing for multiple segments of travel with a single purchase, valid for 15 days [3][5] - The "Charming Xiangxi Free Travel" ticket has sold over 6,000 units since its launch, indicating strong demand for flexible travel options [5] Winter Tourism - The winter tourism market is experiencing growth, with the "ice and snow" consumption model emerging as a new driver for the cultural tourism market [6] - Hebei Chongli is hosting eight international skiing events, leading to a significant increase in regional visitor numbers, with daily peak traffic at ski resorts tripling compared to the start of the season [7][9] - Inner Mongolia has launched 159 unique ice and snow cultural tourism activities, enhancing the winter tourism experience [10] New Consumption Trends - The winter sports market in Shenzhen is thriving, with indoor ski resorts seeing a surge in visitor numbers, exceeding 700,000, and nearby hotels experiencing a nearly 15% increase in guest traffic compared to the previous year [14] - Chengdu's indoor ski resorts are offering unique experiences such as snow-themed hot pot dining, contributing to new consumption trends in the region [15]
财经聚焦 | 北方多地开启冰雪假期 溢出效应持续释放
Xin Hua She· 2025-12-06 05:47
新华社北京12月6日电 题:北方多地开启冰雪假期溢出效应持续释放 新华社记者张瑜、孙鹏程、王帆 12月以来,新疆乌鲁木齐市、阿勒泰地区及吉林省相继按下雪假启动键。 新疆乌鲁木齐市、阿勒泰地区雪假时间为12月1日至5日,加上前后的双休日,出游时间可长达9天。12 月3日至7日,吉林省也迎来首个冰雪假期。 出游花样翻新 投掷冰壶、飞盘投篮、雪上足球、滑雪体验……雪假第一天,吉林市纳美山谷旅游度假区人头攒动,滑 雪板的摩擦声、孩子们的欢笑声交织回荡。 "冰雪+"新业态不断涌现,"吃住行游购娱"全链条优惠政策频出,景区、酒店、机票订单量同比增长迅 速……冰雪假期不仅为中小学生提供素质教育的新载体,更以文、体、旅深度融合,为区域发展注入冬 日暖流。 雪假期间,新疆乌鲁木齐市、阿勒泰地区及吉林省各地的博物馆、美术馆、图书馆等对外免费开放。 "利用雪假提供的难得机会,我专门带孩子参观近期开展的吉林省近现代史展,让孩子对东北历史有更 深的了解。"长春市民彭尧说。 乌鲁木齐市文化广播电视和旅游局(市文物局)副局长王娟表示,设立雪假,是立足本地得天独厚的冰 雪资源禀赋,回应教育提质与区域发展双重需求的创新实践。 持续释放溢出效应 ...
旅游产品上新、冰雪游火热 多个维度感知中国活力
Yang Shi Xin Wen Ke Hu Duan· 2025-12-06 05:42
这两天,一系列经济数据发布,我国能源、交通等领域取得突破,经济保持稳中有进的发展态势。 多领域取得突破性进展 大宗商品价格指数连续七个月环比上升 中国物流与采购联合会今天(5日)公布,11月份中国大宗商品价格指数为114.1点,环比上涨0.8%,连续七个月实现环比上升。分行业看,有色金属价格指 数继续走高,能源和农产品价格指数止跌反弹,大宗商品市场景气水平稳中向好。 11月份国家铁路累计发送煤炭1.84亿吨 记者从国铁集团获悉,11月份,国家铁路累计发送煤炭1.84亿吨,同比增长0.3%。截至11月底,全国铁路直供电厂存煤量达8823万吨,存煤可耗天数15天以 下的电厂实现动态清零。 灵活组合行程 票价更划算 旅游计次票具备"一次购买、多段乘坐、15天有效"的核心优势。旅游计次票不限定具体车次,能灵活组合多段行程,同时票价也比分段购票更划算。 大庆古龙页岩油示范区年产量突破百万吨 记者从中国石油获悉,大庆古龙页岩油国家级示范区年产量首次突破100万吨,创历史同期最高水平。目前,古龙页岩油已提交探明储量1.58亿吨,规划 到"十五五"末年产量达到300万吨。 南宁至凭祥高铁今天全线贯通运营 我国"十四五"规划与 ...
财经聚焦丨北方多地开启冰雪假期 溢出效应持续释放
Xin Hua Wang· 2025-12-06 04:27
12月以来,新疆乌鲁木齐市、阿勒泰地区及吉林省相继按下雪假启动键。 新疆乌鲁木齐市、阿勒泰地区雪假时间为12月1日至5日,加上前后的双休日,出游时间可长达9天。12月3日至7日,吉林省也迎来首个冰雪假期。 "冰雪+"新业态不断涌现,"吃住行游购娱"全链条优惠政策频出,景区、酒店、机票订单量同比增长迅速……冰雪假期不仅为中小学生提供素质 教育的新载体,更以文、体、旅深度融合,为区域发展注入冬日暖流。 出游花样翻新 投掷冰壶、飞盘投篮、雪上足球、滑雪体验……雪假第一天,吉林市纳美山谷旅游度假区人头攒动,滑雪板的摩擦声、孩子们的欢笑声交织回 荡。 "想像在和小松鼠打招呼,雪板往里歪一些,就可以顺利拐弯。"吉林市松江东路小学学生潘十安在教练指导与同学陪伴下,逐渐掌握滑雪技 巧,"我现在敢滑雪了,以后也要继续滑。" 冰雪假期带热的不止是运动,也向文化产业领域延伸。 雪假期间,新疆乌鲁木齐市、阿勒泰地区及吉林省各地的博物馆、美术馆、图书馆等对外免费开放。 12月3日,吉林市第二实验小学学生在吉林市纳美山谷旅游度假区体验雪上软式棒球。新华社记者颜麟蕴 摄 几千公里外的新疆,一场兼具知识性与趣味性的研学之旅正在进行。在阿勒泰 ...
冰雪新风尚涌现新亮点、新趋势 “创新+服务”助推“冷”资源乘势而上热力四射
Yang Shi Wang· 2025-12-06 03:52
Core Insights - The winter season has seen a surge in outdoor snow sports, with various ski resorts opening to welcome visitors, driven by the vision of "300 million people participating in ice and snow sports" [1] - The new snow season has introduced several highlights, including the hosting of multiple international competitions and the establishment of youth training centers [3][5] Group 1: Industry Developments - The first youth ski training center in China, covering 3,000 square meters, is set to open with six dedicated ski trails and a coaching team, offering a "skiing + research" package that has become a new trend [3] - The National Alpine Skiing Center in Beijing Yanqing will host 12 high-level international and domestic events, providing comprehensive training support for over 50 national and provincial teams [5] - A technology company has launched an app that has surpassed 10 million registered users, indicating a growing interest in ski services and experiences [7] Group 2: Consumer Trends - The "300 million people on ice and snow" initiative has led to increased interest in the ice and snow industry, with ski equipment rentals and ticket economies emerging as popular new avenues [9] - Data shows a rapid increase in participation among individuals under 25, with significant user growth in cities like Shanghai, Chengdu, and Guangzhou, driven by the operation of indoor ski resorts [17] - The introduction of "snow holidays" in regions like Xinjiang and Jilin allows students to engage in ice and snow sports, with schools encouraged to organize related activities [19][23] Group 3: Tourism and Events - Ski resorts are offering various promotions to attract visitors, with one resort reporting over 550 reservations on the first day of a new holiday period [25] - Inner Mongolia has launched 159 unique ice and snow cultural tourism activities and 48 sports events, enhancing the winter tourism product supply [32] - The introduction of night skiing and bonfire parties reflects a trend towards integrating sports with cultural experiences to meet diverse visitor needs [28]
加密航线 升级服务 扩大优惠——吉林多举措释放冰雪经济新动能
Xin Hua Wang· 2025-12-06 03:41
Core Viewpoint - The winter tourism in Jilin Province is experiencing a surge, driven by enhanced transportation networks and increased flight frequencies, making it easier for tourists to access popular skiing destinations [1][2][3] Group 1: Transportation Enhancements - Jilin Province is increasing flight frequencies to major cities in the Yangtze River Delta and Pearl River Delta, with plans to have daily flights from Changchun to Shanghai Pudong increased to 6 and eventually 7, and to Nanjing increased to 4 [1][2] - The introduction of additional flights from Changchun to Guangzhou, Shenzhen, and Zhuhai aims to connect domestic travelers with international markets, enhancing the overall travel experience [2] Group 2: Tourist Experience and Engagement - Popular ski resorts in Jilin, such as Lianhua Mountain and Changbai Mountain Wanda International Resort, are seeing a rise in visitor numbers, indicating a growing interest in ice and snow tourism [2][3] - The airline is implementing themed flights to enhance the travel experience, featuring interactive activities that showcase the charm of Jilin's winter tourism [2] Group 3: Weather Preparedness and Service Upgrades - The airline has established a pre-warning and decision-making mechanism to manage potential flight delays due to adverse weather conditions, including the use of advanced de-icing solutions [3] - Initiatives to improve passenger comfort during cold weather include expedited boarding processes and warm waiting areas [3] Group 4: Economic Incentives and Policy Support - Jilin Province is allocating 100 million yuan in ice and snow consumption vouchers to stimulate tourism-related spending, alongside local government initiatives to promote consumption [3][4] - The combination of improved services and supportive policies is expected to transform Jilin's cold resources into a vibrant winter economy, enhancing the attractiveness of the region for tourists [4]
“雪假”激活冰雪热,消费势能如何精准释放?
Yang Shi Xin Wen Ke Hu Duan· 2025-12-05 16:04
Core Insights - The introduction of "snow holidays" in northern regions has led to a significant increase in ice and snow tourism, creating a potential for economic growth and consumer upgrades [1][2] Group 1: Ice and Snow Tourism Growth - The implementation of "snow holidays" allows students to enjoy up to 9 days off, driving a surge in ice and snow consumption [1] - Local governments are promoting ice and snow tourism through the distribution of consumption vouchers and subsidies, enhancing visitor attraction [1] - The influx of tourists is testing the capacity of local cultural and tourism industries, necessitating improved transportation, safety, and service provisions [1] Group 2: Innovative Consumption Scenarios - Ice and snow tourism is evolving beyond traditional activities, with new integrated experiences such as educational programs and cultural activities being introduced [2] - The growth in ice and snow consumption is prompting a shift from broad development to refined service offerings, with various enhancements being made at ski resorts [2] Group 3: Economic Impact and Future Projections - The total consumption in ski resorts is projected to reach 78.613 billion yuan for the 2024-2025 season, with a 27.97% increase in surrounding area consumption [3] - The number of companies in the ski equipment sector has increased from approximately 300 in 2015 to around 900 in 2023, indicating robust industry growth [3] - The ice and snow economy is expected to reach a scale of 980 billion yuan in 2024, with projections to exceed 1 trillion yuan by 2025, highlighting the sector's potential for economic development and consumer enhancement [3]
放雪假多地滑雪场长满了学生
第一财经· 2025-12-05 12:32
Core Viewpoint - The introduction of "snow holidays" in various regions, such as Xinjiang and Jilin, aims to enhance student well-being and promote local tourism, creating a positive economic impact through increased family travel and leisure activities [3][5]. Group 1: Implementation of Snow Holidays - Xinjiang's Altay region has established its first "snow holiday" from December 1 to 5, 2025, allowing 73,000 students to enjoy a continuous 9-day break [3]. - Urumqi's education bureau announced the trial of "spring" and "snow" holidays starting in 2025, with Urumqi students also benefiting from a 9-day holiday [3]. - Jilin Province's "ice and snow holiday" is scheduled from December 3 to 7, 2025, ensuring it does not overlap with winter and summer breaks for compulsory education students [3]. Group 2: Impact on Tourism - Jilin's local tourism saw a significant increase, with a 6.5-fold week-on-week rise in bookings for one to three-day tours during the snow holiday period [4]. - The introduction of ticket discounts for students in Jilin has boosted family travel, leading to increased hotel and attraction bookings across various cities [4]. - In Altay, ski resorts offered free tickets and half-price equipment rentals for students, resulting in a surge of families visiting ski areas [5]. Group 3: Economic and Social Benefits - The snow holiday initiative is seen as a way to promote student health and well-being while also stimulating off-peak tourism, thereby enhancing local economic sustainability [5]. - Experts believe that these holidays can help cultivate the market and promote the development of the ice and snow economy, making tourism more sustainable [5].