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马斯克全面学习“微信”,纳入投资交易、探索信用卡和支付,X要做一站式平台
Hua Er Jie Jian Wen· 2025-06-20 00:31
Group 1 - The core idea is that X, the social media platform owned by Musk, is accelerating its transformation into a "super app" by planning to introduce investment trading features and explore credit card services, aiming to replicate WeChat's all-in-one service model [1] - CEO Linda Yaccarino stated that users will soon be able to conduct investments and transactions on the X platform, with plans for a branded credit or debit card potentially launching within the year [1][2] - X Money, a digital wallet and peer-to-peer payment service, will first launch in the U.S. and then expand to other regions, allowing users to purchase goods, store value, or tip creators [2] Group 2 - X is facing significant regulatory challenges as it expands into financial services, including compliance with licensing requirements and anti-money laundering regulations [3] - The advertising business is recovering, with Yaccarino claiming that 96% of advertisers have returned to the platform, aiming to restore 2022 advertising revenue levels [4] - Despite the optimistic outlook, some advertisers remain cautious about advertising on X, and Emarketer predicts that X's revenue will increase to $2.3 billion this year, up from $1.9 billion last year, but still below the $4.1 billion revenue at the time of Musk's takeover [4] Group 3 - The relationship between X and advertisers remains tense, with reports of brands like Verizon and Ralph Lauren reaching advertising agreements after receiving threat letters [5] - Yaccarino dismissed claims of strained relationships as rumors, emphasizing that these reports are based on unnamed sources [5] - X has previously filed antitrust lawsuits against organizations it accused of coordinating an "illegal boycott" against the platform, with some brands resuming advertising after legal disputes were resolved [5]