当中医药文化邂逅现代茶饮潮流，一场传统与创新的碰撞在京城核心商圈精彩上演。近日，同仁堂老药铺"觅气参茶"北京首店正式开门迎客，以上等、纯 洁、道地草本为核心，为消费者带来兼具养生功效与时尚体验的全新消费场景，迅速成为新潮流打卡地。 作为用心打造的草本茶饮品牌，"觅气参茶"自诞生之初就肩负着"让传统草本走进年轻人生活"的使命。此次落子北京前门大栅栏这一历史文化底蕴深厚的商 圈，更是将品牌"古今交融"的设计理念与区域特质深度结合——门店延续了"老药铺形制+现代茶饮空间"的风格，古朴的中药柜抽屉与时尚的茶饮制作区相 映成趣，天花板悬挂的人参、枸杞等草本食材艺术装置，既点明了产品的天然基底，又为空间注入潮流艺术感，一旁的文化展示区，通过图文与场景化布 景，讲述着同仁堂的匠人故事与制药文化，让消费者在品味茶饮的同时，沉浸式感受中医药文化的魅力。 在这里，每一款饮品都承载着"传统草本与现代茶饮破壁融合"的产品理念，将人参这一珍贵药材的养生价值，以年轻人喜爱的奶茶形式创新呈现，打造出与 众不同的草本茶饮体验。 以爆款"元气牛乳茶"为例，精选人参，搭配黄芪、红枣，每一口都能品味到人参的醇厚与牛乳的丝滑；还有西洋参、桂圆、玫瑰 ...

Core Insights - The company is committed to the inheritance and innovation of traditional Chinese medicine, focusing on pharmaceutical manufacturing, distribution, and health sectors [1] - The company is accelerating the resumption of production for quality products like Pearl Eye Drops, guided by clinical value and efficacy [1] - The company has made significant progress in drug re-registration, with 53 drugs obtaining re-registration approval since the beginning of 2025, surpassing the total for the entire year of 2024 [1] - The company is leveraging existing product advantages to launch a series of products, including Iron Skin Feng Dou Tablets and Goji Berry Extract, to meet diverse consumer needs [1] - The company is planning capacity expansion based on market demand and strategic factors, with stable production operations [1] - A subsidiary is expected to invest 100 million yuan in capacity enhancement and technological transformation, significantly increasing the extraction capacity of traditional Chinese medicine [1] - The first phase of the project has been capped as of May 29, 2023, with production expected to commence by the end of 2026 [1]

Group 1 - The 2025 Jinan International Spring Water Festival showcases the deep connection between Jinan's spring water culture and traditional Chinese medicine, with Yang Hua, president of Fuzhao Group, serving as the torchbearer [1][5] - The festival is a significant cultural event in Jinan, emphasizing the city's commitment to enhancing its spring water culture and tourism brand [3] - Fuzhao Group, as a representative enterprise from Dong'e Town, is closely linked to spring water, utilizing high-quality water from the Longxi River for producing traditional Chinese medicine products [7][9] Group 2 - Fuzhao Group is recognized as the first state-owned donkey-hide gelatin factory in New China, holding unique national intangible cultural heritage skills and traditions [10] - The company integrates traditional craftsmanship with modern technology, aiming to promote Chinese culture and the health industry globally [11][12] - Fuzhao Group is committed to ecological protection and has developed multiple industrial parks to enhance its cultural tourism offerings and promote the heritage of donkey-hide gelatin [12][14]

Core Insights - Beijing Tongrentang's Shengmai Drink participated as the official health partner in the "Symphony Youth" music festival, aiming to engage with university students and promote traditional Chinese medicine in a modern context [1][8] - The event featured interactive areas like the "Vitality Diagnosis Research Institute" and "Extreme Challenge Training Camp," allowing students to experience the health benefits of Shengmai Drink through creative engagement [3][8] - The festival coincided with Father's Day, enhancing emotional connections through a collective performance of "Father's Prose Poem," which elevated the event's atmosphere [5][10] Company and Industry Summary - Beijing Tongrentang Shengmai Drink's "Vitality Supply Station" became a focal point at the festival, attracting a large number of students eager to learn about health and traditional Chinese medicine [5][6] - The company effectively combined professional Chinese medicine consultations with a vibrant music festival, breaking down barriers between traditional culture and younger audiences [8][12] - The event highlighted the brand's commitment to innovation and cultural transmission, showcasing its role in the creative transformation and development of traditional Chinese medicine in contemporary society [8][12]

Core Viewpoint - The recognition of Li Ning as a representative inheritor of the traditional production technique of Tongrentang's Xihuangwan signifies the importance of preserving and innovating traditional Chinese medicine practices in Beijing's cultural heritage [1][15]. Group 1: Company Overview - Tongrentang Technology Development Co., Ltd. has been involved in the traditional production of Chinese medicine, specifically Xihuangwan, which is a significant product in their portfolio [1]. - The company emphasizes the integration of traditional craftsmanship with modern techniques to enhance production efficiency and product quality [11]. Group 2: Skills and Techniques - Li Ning has mastered various intricate techniques in the production of Xihuangwan, including precise mixing of medicinal powders, careful control of ingredient ratios, and quality assurance through visual and tactile assessments [4][7]. - The production process involves multiple steps such as mixing, screening, drying, and coating, all of which require a high level of skill and attention to detail [5][9]. Group 3: Innovation and Adaptation - Li Ning has adapted the production techniques to meet modern standards, including the introduction of methods to ensure the stability of key components like bilirubin in the final product [9]. - The company has responded to increasing market demand by optimizing production processes, which has significantly improved yield rates and ensured a stable supply of Xihuangwan [11]. Group 4: Cultural Heritage and Education - Li Ning has taken on the role of mentor, establishing a skills master studio to pass on the traditional techniques to apprentices, thereby ensuring the continuity of this cultural heritage [13]. - The company actively participates in cultural events to promote traditional Chinese medicine and its values, enhancing public awareness and appreciation of its heritage [15].