元旦当天的龙泉驿洛带古镇，仿佛一锅沸腾的汤——古镇街道上人流如织，叫卖声、谈笑声、戏台锣鼓声此起彼伏。2026年元旦（1月1日至3日），"村糖 minmin甜·好物样样鲜"龙泉驿区首届"村糖会"就在这里甜蜜开场。 图据龙泉驿发布 在五凤楼广场主展销区，龙泉驿最地道的风物悉数登场：白家粉丝、棒棒娃牛肉干、柏合豆腐皮、洛带油烫鹅，山泉镇蜂蜜等吸引游客频频驻足。宝胜村 展位的大头菜、烧椒酱等产品十分热销。"礼盒装卖得最好，适合过年送礼。"工作人员笑着说，"从开摊到现在没停过，连午饭时间都在排队。" 这样的热闹场景也在新津区天府农博岛上演。走进G2馆，50余个特色展位迎面展开，新春赶集氛围扑面而来。"纯手工粽子，甜糯饱满哟！"美食区香气 四溢，蕃薯藤Tina面包、张牛肉等吸引食客驻足；本地好物区，菊乐酸奶、桃李面包等产品被不断装入购物袋；非遗文创区内，画鼻烟壶、竹编手工等更 是吸引着游客的目光。 转自：成都发布 元旦佳节，成都街头巷尾洋溢着节日的欢腾。锣鼓声、欢笑声、叫卖声交织成一片——一场名为"村糖会"的盛宴，正在这座城市火热上演。 热气腾腾的6米菌汤巨锅边围满尝鲜的市民，非遗打铁花洒下漫天金雨，青梅酒香弥漫在熙攘 ...

国家发展改革委农村经济司24日发文表示，壮大县域富民产业，加快培育乡村新产业新业态。发展各具 特色的县域经济，开发农业多种功能，推动农村一二三产业深度融合，培育壮大乡村特色产业，完善联 农带农机制，促进农民稳定增收。推动乡村产业标准化、集聚化、品牌化发展，强化乡村产业平台载体 建设。健全农产品物流体系，优化农产品冷链物流体系建设，完善产地冷藏保鲜设施网络。发展农业适 度规模经营，提高新型农业经营主体发展质量，完善便捷高效的农业社会化服务体系，促进小农户和现 代农业发展有机衔接。支持发展新型农村集体经济。 ...

12月20日，在陕西康嫂家政服务有限公司培训室，刘新颖手持婴儿模型，为学员演示抚触手法。她 目光专注，边操作边讲解要点。台下数十名学员认真记录。 人称"花脸张"的张星，近年来带领团队做了两件关键事：一是把传统脸谱变得更实用、更时尚，开 发出近百种文创产品，让这门老手艺走进现代生活；二是把手艺教给更多的人，他定期在村里举办免费 培训班，从画纹样到调色彩，一步步带出了不少能独立接单的学员。 "老祖宗传下来的纹样里有精气神，咱不能丢，但也不能光守着老样子，得让年轻人觉得好看、有 用，手艺才能传承。"12月21日，张星说。 如今，这个乡村工作室已成为当地特色旅游的重要一站。学员制作的脸谱文创，通过电商销往全国 各地。张星团队的作品还登上了奥运会、文博会等大舞台，让宝鸡社火脸谱成了对外交流的一张名片。 从一位手工艺人的默默坚守到一批乡村工匠的抱团成长，从一个乡村工作室的产品输出到一个特色 产业的市场拓展，张星的实践生动证明，培育乡村工匠是激活乡村内生动力的重要切口。 宝鸡市将培育乡村工匠作为推动乡村人才振兴的关键抓手，通过支持张星等能人系统开展技艺传 承、产品创新与市场对接，将刺绣、泥塑、剪纸、雕刻、社火脸谱等传统手艺 ...

Core Viewpoint - The recent rural investment promotion meeting in Hangzhou's Yuhang District effectively connected local rural areas with "agricultural entrepreneurs," addressing their needs and fostering innovation in rural entrepreneurship [1][2]. Group 1: Agricultural Entrepreneurs - "Agricultural entrepreneurs" are defined as young talents under 45 years old who have graduated from university and are starting businesses in rural areas, characterized by high education, youth, and innovation [1]. - Various regions have implemented policy support and organized innovation and entrepreneurship competitions to attract "agricultural entrepreneurs," but challenges such as lack of local adaptation and sustainability of projects remain [1]. Group 2: Solutions and Strategies - To address the issues faced by "agricultural entrepreneurs," it is essential to align with local characteristics and promote the integration of entrepreneurial talent with rural industries, thereby stimulating innovation and entrepreneurship in rural areas [1]. - Precise matching of supply and demand is crucial, as many rural areas possess abundant industrial resources. Solutions include enhancing communication, clarifying local specialties, and creating interactive platforms for better resource matching [1]. - A comprehensive service system is necessary to support "agricultural entrepreneurs," including financial support, technical assistance, and establishing partnerships with educational institutions to tackle industry challenges [2]. Group 3: Rural Revitalization - The overall revitalization of rural areas calls for innovative talent, with an emphasis on tailored support to ensure that development opportunities take root and flourish in the countryside [2].

Group 1 - The core viewpoint of the article highlights the development of the tourism industry in Zhangguang Village, which is set to begin operations during the National Day holiday, with a trial revenue of nearly 40,000 yuan in one month [1] - The town of Gangmuda, where Zhangguang Village is located, aims to build a high-quality urban-rural integration development system, with the town serving as the core of this initiative [1] - The article discusses the establishment of a dairy product company in Yangpei Village, which produces fresh milk, yogurt, and whey to supply local dining establishments and government canteens [1] Group 2 - Mingda Village has formed a labor service company to stabilize employment for villagers, with monthly incomes for participants reaching between 4,000 to 6,000 yuan [1] - To enhance the effectiveness of linking farmers with agricultural projects, Gangmuda Town has involved village collectives and residents in equity participation in three cultivated projects, ensuring long-term stability and profit-sharing [2]

Core Viewpoint - The transformation of the Fanggou Plum Orchard in Yuzhou, Henan Province, exemplifies rural revitalization efforts, blending traditional agricultural practices with modern marketing strategies to enhance both product quality and sales channels [1][5]. Group 1: Agricultural Practices - The Fanggou Plum Orchard has been cultivated for over sixty years, with the local government initially distributing plum seedlings to villagers to promote fruit tree planting [3]. - The orchard has seen a quality upgrade through the introduction of premium varieties such as Rose Fragrance Plum, Flavor Emperor Plum, Dinosaur Egg Plum, and Golden Plum, while maintaining traditional flavors [3][4]. Group 2: Marketing and Sales - The orchard has embraced modern sales techniques, including the establishment of an online store by the owner's daughter, who utilizes live streaming to promote products and expand market reach [4]. - Visitor engagement has increased significantly, with daily attendance exceeding 200 people, and weekend sales of fresh fruit surpassing 3,000 pounds, demonstrating the orchard's appeal as a tourist destination [4][5]. Group 3: Economic Impact - The evolution of the Fanggou Plum Orchard reflects a successful model for rural industry development, preserving cultural heritage while creating new income opportunities for local families [5].

Core Viewpoint - The article highlights the efforts of Cheng Yuzhen, a village leader, in promoting rural tourism and agricultural development in Liu Zhai Village, Shanxi Province, emphasizing the importance of cultural empowerment for rural revitalization [1][2]. Group 1: Rural Tourism Development - Liu Zhai Village is focusing on developing a rural leisure tourism project aimed at attracting more visitors for cultural experiences, fishing, winemaking, and film shooting [1]. - Cheng Yuzhen was inspired by the success of a nearby village that received 1.1 million tourists last year by integrating cultural performances into their tourism strategy [1]. Group 2: Agricultural Challenges and Solutions - Cheng Yuzhen identified issues such as land abandonment due to an aging farming population and a lack of interest among younger generations in farming [2]. - Recommendations include increasing support for agricultural infrastructure, high-standard farmland construction, and farmer training programs, particularly in major grain-producing areas [2]. - A proposal was made to establish a mechanism for evaluating and rewarding professional grain farmers to make agriculture a more attractive career [2]. Group 3: Sustainable Rural Industry Development - Liu Zhai Village has seen industrial growth but faces challenges like insufficient internal motivation and small-scale operations [3]. - Suggestions include supporting diverse and innovative practices in rural collective economies and creating market mechanisms for cross-village cooperation to enhance industrial scale and efficiency [3]. - Cheng Yuzhen plans to continue focusing on high-quality agricultural and rural development, addressing issues like branding in rural industries and improving resource utilization [3].

Group 1 - The core viewpoint of the news is the introduction of the "Xiang Chuang Fang" rural industry development model in Lvxing Town, aimed at revitalizing rural collective economy and increasing farmers' income [1] - The "Xiang Chuang Fang" model includes three development methods: "replacing old with new, self-investment by main entities," "town and village construction with rental by main entities," and "co-construction and sharing with cooperative shares" [1] - Several new rural business formats have been established through this model, including Fangfangyuan live broadcast base, JInshan Erjie rice cake workshop, and Shibandou wooden structure research base [1] Group 2 - Lvxing Town has identified a series of industrial resources and planned various projects covering four major sectors: cultural tourism, research and study, commerce, and health care [1] - The cultural tourism sector focuses on the fruit park and surrounding areas, integrating agricultural experiences, folk culture, and leisure entertainment to meet diverse tourist needs [1] - Lvxing Town has signed cooperation agreements with companies like Kaisheng Haofeng Agriculture, leading to the establishment of advanced smart agriculture complexes and research stations [1] Group 3 - Lvxing's Pan Tao (flat peach) is a key product with a strong industrial foundation, recognized as a national geographical indication product and a significant agricultural cultural heritage in Shanghai [2] - The region has introduced over 20 new varieties of Pan Tao in recent years, enhancing its market presence [2] - The Pan Tao IP image and related cultural products have been launched, along with a themed dining experience called "Pan Tao Banquet" [2]

Group 1 - The core viewpoint of the articles highlights the innovative use of local resources in Chongqing's Chengkou County to develop new industries such as cold-water fish farming and cultural tourism, which are contributing to local economic growth and job creation [1][2] - Chengkou County has established 40 fish ponds for cold-water fish farming, expected to produce 250,000 pounds of fish this year, generating over 5 million yuan in revenue, while also providing employment for over 30 villagers [1] - The county is leveraging its unique cultural resources, such as lacquer culture, to create educational and tourism opportunities, with one village's cultural center generating over 5 million yuan in comprehensive income [1] Group 2 - The transformation of idle resources, such as abandoned nursing homes and grain warehouses, into artistic spaces like a sketching base and an art museum, is part of a new rural development strategy in Chengkou County [2] - The "I have a piece of land in Xianyi" shared farmland project has been launched, utilizing over 300 acres of idle land, which has engaged more than 130 "cloud farmers" and helped over 20 households increase their income [2] - The local government aims to deepen rural "three transformations" reform, converting low-efficiency assets into quality increments and idle resources into innovative assets, thereby enhancing the financial status of village collectives and increasing villagers' incomes [2]

Core Viewpoint - The rise of village leaders using short videos to promote local tourism and agricultural products has sparked both interest and controversy, highlighting the challenges and opportunities in rural economic development through social media engagement [2][3][22]. Group 1: Village Leaders and Short Video Promotion - Since March, village leaders across China have increasingly engaged in short video platforms to promote local tourism and agricultural products, aiming to boost sales and industry development [2][4]. - Some village leaders, like Guan Zuping from Hatsishi Village, have successfully garnered significant followings and engagement on platforms like Douyin, with Guan achieving 240,000 followers and an average of 40,000 likes per video [4][5]. - The trend has led to a surge in interest, with Douyin search index for "village leader" increasing by 202% recently, indicating a growing phenomenon [18]. Group 2: Economic Impact and Challenges - Guan Zuping reported a sales volume of approximately 10 million yuan from agricultural products through live streaming, significantly improving local infrastructure and increasing villagers' incomes [6][10]. - Despite the initial success, the actual conversion rate from views to sales remains low, with Guan's live streams attracting 200,000 to 300,000 viewers but struggling to translate that into substantial sales [8][10]. - The competitive landscape for short video content has intensified, making it difficult for grassroots leaders to sustain their efforts without professional support and resources [10][21]. Group 3: Controversies and Public Perception - The approach of village leaders has faced criticism for lacking cultural depth and potentially damaging their image, with some arguing that it could lead to a trivialization of their roles [3][22]. - Conversely, there is recognition that without promotion, rural areas may remain unknown, and the efforts of these leaders should not be dismissed outright [3][22]. - The debate continues on the balance between effective promotion and maintaining the dignity of public service roles, with some experts advocating for a supportive approach to these initiatives as a means of rural economic development [26][27].